KGBC(AM) 1540 worth 1.2 MILLION ???I hope the prospective new owner or LMA realizes the truth about the Galveston market. Where is the revenue to come to come from?
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KGBC
- Thread starter Transisterman
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DJboutit3 said:
I'll offer this without comment:
Galveston Community Radio wants it, and has a plan to take over operation, maybe in July. See their statement at http://galvcomradio.org/
Note to Holstead: Hey congratulations Josh.
I really love it when good things happen for good people.
It appears that there is a, for lack of a better phrase, right of first refusal for Galvcomm to LMA KGBC. Now the hard part for them. Being able to consistently raise some 50,000 per month. There is a lot of entitlement attitude among the residents and businesses on the island. They seem to think that they should have a station, even if it means the stations owners go broke. Good Luck Galvcomm!
$50,000 a month? Where did that figure come from? The Chinese have been paying 15,000 a month. Now, I know there are a few operating costs etc, but $50K? I hope somebody gets this thing and does SOMETHING with it. As for "where will the revenue come from" question...Galveston is growing, the business climate is better, and if the station can operate as a Galveston station, not a Houston station, with rates that Galveston biz can afford, they might be able to do something. Prior to the Chinese sweeping in, the folks before were just about able to make the bills, and if they had a few more months, most likely would have (or so I have been told) but man, anything BUT that Chinese propaganda will be an improvement, even a freakin' 1kc tone would be better than that...
According to the stations owner, the Chinese are paying 35K per month, and has had offers for about the same. The owner wants 20K, with expenses, then rent of an office, plus normal expenses. The current building is not a place where the School District would want the schools kids to be, hence renting a place for the stations to operate out of. Galvcomm will be a non-profit 501C operation, so conventional ads are not allowed. However, Johnny Mathis is starting the fund raising activities this weekend by donating a portion of revenue generated by merchandise sales to Galvcomm. Most of the behind the scene stuff is being done by the Middle School Arts programs, Galvcomm will be a tool for Galveston, not just a station. Galveston is down in population since Ike, and many businesses are not going to support a commercial station. With little staff, the Siga was according the the owner, no where near to breaking even.
50k a month seems like a reasonable budget amount for leasing the time plus paying the bills... maybe even putting some funds in reserve.
If the schools are involved, they may have some facilities they can use. But since the schools are starving for money, even if they put the studios at a school or the district office they would want to charge rent...
Good luck. If they can pull it off it would be good for the community and good for radio.
If the schools are involved, they may have some facilities they can use. But since the schools are starving for money, even if they put the studios at a school or the district office they would want to charge rent...
Good luck. If they can pull it off it would be good for the community and good for radio.
R
rbrucecarter5
Guest
I've been auditing this thread. Time to speak.
I wish I could get a radio station just by saying I want it! Sounds like that is what is going on.
Galveston is in a unique position right now. They play their cards right, the could scoop Houston on being a tourist destination! Houston's status as a tourist destination has slowly eroded. We lost a major theme park, and it looks like Earthquest will never get built. Downtown Aquarium and Kemah boardwalk are small. Houston is seriously short on water parks. Parking for the zoo and museums is a cataclysmic disaster. Then you have Galveston - they have had Moody Gardens, they got a Shlitterbaun, they got pleasure pier. Three serious tourist attractions plus their biggest draw - the beach.
If they use KGBC as traveller information, plus local content, plus a compelling music format - people going down I-45 could listen for up to the minute information, hear ads for Galveston businesses, know where to go for special promotions, hotels, etc. Couple KGBC with a major tourist information center right as you get to the island, and it could be a major asset for the city.
I wish I could get a radio station just by saying I want it! Sounds like that is what is going on.
Galveston is in a unique position right now. They play their cards right, the could scoop Houston on being a tourist destination! Houston's status as a tourist destination has slowly eroded. We lost a major theme park, and it looks like Earthquest will never get built. Downtown Aquarium and Kemah boardwalk are small. Houston is seriously short on water parks. Parking for the zoo and museums is a cataclysmic disaster. Then you have Galveston - they have had Moody Gardens, they got a Shlitterbaun, they got pleasure pier. Three serious tourist attractions plus their biggest draw - the beach.
If they use KGBC as traveller information, plus local content, plus a compelling music format - people going down I-45 could listen for up to the minute information, hear ads for Galveston businesses, know where to go for special promotions, hotels, etc. Couple KGBC with a major tourist information center right as you get to the island, and it could be a major asset for the city.
Since Galvcom is operating as a 501c organization, conventional ads cannot be run, however each of the places you mentioned has a tag line. That can be used, so it is possible that the sponsorships can generate an ad type benefit, as well as good P.R. for those companies. The High School did offer a building that they own across from it. Ball High School had a program of sorts but scuttled it a few years ago after the building was broke in, and equipment stolen. The School District owns the building and offerred it rent free, but with strings. Which is OK as long as there is a benefit for the schools, and the community.
There's nothing wrong with a 501(c)(3) organization selling air time on a station they operate.
If that were the case, every community theater in the land would be in trouble for selling advertising in their programs.
The 501(c)(3) wouldn't limit their ability to run advertising on their station. Only operating on a reserved noncomm frequency would prohibit ads. And even that can be worked around (enhanced underwriting announcements).
Targeting to tourists seems to work for KFLJ in Branson, Mo.
If that were the case, every community theater in the land would be in trouble for selling advertising in their programs.
The 501(c)(3) wouldn't limit their ability to run advertising on their station. Only operating on a reserved noncomm frequency would prohibit ads. And even that can be worked around (enhanced underwriting announcements).
Targeting to tourists seems to work for KFLJ in Branson, Mo.
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