http://mediadecoder.blogs.nytimes.com/2012/08/21/jimmy-kimmel-to-move-to-1130-in-january-abc-announces/?smid=tw-share
Jimmy Kimmel will jump to the big stage in late-night television in January, moving to 11:35 p.m. where he will take on the two titans of that time slot, David Letterman and Jay Leno.
ABC announced the move Tuesday, framing it as a bold effort to seize leadership in late-night entertainment.
ABC has touted its leadership in ratings over both Mr. Letterman on CBS and Mr. Leno on NBC’s Tonight” show, but that has been with the news program “Nightline.” ABC’s management has for years tried to replace that program with an entertainment show because of the possibility to increase revenue in the time period.
The move of Mr. Kimmel is risky because it will displace “Nightline” to 12:35 a.m. weeknights, but ABC will compensate for that move by adding an hour edition of “Nightline” in prime time at 9 p.m. Fridays, starting in March.
Jimmy Kimmel will jump to the big stage in late-night television in January, moving to 11:35 p.m. where he will take on the two titans of that time slot, David Letterman and Jay Leno.
ABC announced the move Tuesday, framing it as a bold effort to seize leadership in late-night entertainment.
ABC has touted its leadership in ratings over both Mr. Letterman on CBS and Mr. Leno on NBC’s Tonight” show, but that has been with the news program “Nightline.” ABC’s management has for years tried to replace that program with an entertainment show because of the possibility to increase revenue in the time period.
The move of Mr. Kimmel is risky because it will displace “Nightline” to 12:35 a.m. weeknights, but ABC will compensate for that move by adding an hour edition of “Nightline” in prime time at 9 p.m. Fridays, starting in March.