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KKGO MORNINGS VS KZLA MORNINGS

Tilden was certainly never in the top ten in morning drive ratings-wise, and one key reason is that he was rarely on the air live at 5:00 AM; every other morning show host at all of the other adult-friendly formatted stations (KTWV/KRTH/KOST/KLOS/KBIG) was always live and greeting their audience at the top of the hour without fail.

Tilden was never cut out to be a music radio personality, and especially in the ruthlessly competitve morning drive timeslot, which can spell spectacular success or spectacular failure for any radio station; it's far and away the most important part of the day at any radio station, regardless of format.

Former KZLA morning show stars such as Ken Cooper and longtime WSIX/Nashville morning legend Gerry House were sensational personalities.

Cooper was arguablythe most hysterical air personality anywhere in LA when he worked PM drive at then top 40 KFI in the late seventies, and even funnier than KFI's beyond-legendary morning team of Lohman & Barkley.

I'll certainly agree that Parr does talk about himself too much, and is not the interviewer that someone such as KRTH's Gary Bryan, KOST's Mark & Kim (prior to Clear Channel's massacre last week), KBIG's Charlie Tuna, and several other moning show stars over the past 10+ years have clearly excelled at.

I also agree that I don't hear much evidence of pre-show preparation at KKGO either as compared to KOST, KBIG, KLOS or KTWV, let alone the fabulous morning show at Riverside's country powerhouse KFRG.

But at least Parr has made me laugh hysterically from time-to-time, where Tilden just didn't sound all that interesting to me, and starting his show live at anywhere from 10-40 minutes past the hour is no way to build a morning show, let alone a radio station, and especially one with as much clutter and eight-minute blocks of commercials hour after hour, which is certainly a recipe for disaster.

Parr's constant stream of double entendres are pretty funny, but the show does appear to be too much about him, as opposed to the other morning drive radio stars I've been blessed to have grown up listening to and enormously appreciated during my 50+ years of living in LA, and forty-plus years as a radio fan/junkie.

But he's still much funnier than Tilden ever was, and co-hostess Robin Banks is pretty sharp too, although she's certainly no match for someone such as ex-KRTH morning co-hostess Joni Caryl, as well as ex-KTLA/5 traffic reporter and Christian radio (KFSH/Orange County) host Jennifer York, who recently left KFSH for Atlanta.

Tilden belongs on a talk station, and not a music station; why he lasted several years at KZLA still amazes me, with so-so ratings and all the rest.
 
kgoddess said:
At the time 540 first went country, Brian was working for BOTH.

Sorry, did you mean both as 540 and 1260 or as in 540 and Dial Global?

I wasn't able to hear the 540 country broadcasts very well but from what I heard it appeared to be an satellite show with local drops and liners. The 1260 signal was added after the initial kick off on 540,while adult standards remained for about a month on 1260. Then after or maybe at the 1260 launch Shawn Parr and Robin came in, and only that show was local until the AM-FM change and classical went on AM1260. The AM540 simulcast briefly the FM 105.1 broadcast until the ill fated ZOO stunt in San Diego.
 
Rebafan said:
Mr1derful said:
Peter took the KZLA morning show to the top ten in LA? Which book did he accomplish this?

I believe the "top 10 list" that is being spoken about is not a book it is the poll done by laradio.com that is done every year. This is a poll of the subscribers of laradio.com I assume that the subscribers are of laradio.com consist of not only listeners but those involved in the industry as well as this site does.

I have in the past posted questions to DavidEduardo and others in regards to cume for a stations airshift. I think it would be interested to find out the actual numbers that different shows are pulling in. Alas I was told by a radio insider that the station is the ONLY one with their cumes and that they can chose to share them, but usually only do this when involved with an individual or company in regards to advertising. I don't understand the reasoning behind it but, if anyone knows where/how an individual would have access to cume information for stations I would appreciate you sharing it with me.

The book I was refering to was the Arbitron ratings. Each ratings period is called a book.
 
If memory serves me...Brian Douglas was on 540 and 1260 through December..

Monday, October 30th we first heard Brian Douglas in the mornings!

December 1st 1260 goes country .. and then Parr and Banks, January 8th 2007. (sad day)


As for Peter Tilden not making people laugh... stupid does though. No prep, bad interviews, the "I" disease is not worth a laugh at bad comments to me. I prefer to having something of quality to think about, but still prefer Peter on Talk. Blair was the best morning host I think KZLA had on (when he filled in) he has intelligent humor.

When KKGO went country, I certainly loved waking up to the voice of Brian Douglas - he is a great mix of laughs and intelligent conversations.
 
Man do I agree with that statement.

In re-reading my above post I don't want to sound as if I meant anyone was stupid. I meant "stupid" is it's own humor. Like Bart Simpson style, or characters on TV shows. There are people who love that humor. I don't.

Blair is one hilarious dude. Those weeks he filled in were great weeks to listen in.
 
shirleyschmidt said:
Guess I want to add that Shawn does everything a host should not do. He talks about himself all the time, interviews with talent get turned back to him (a topic endearing to himself); he does several topics in one break confusing listeners; And those topics are bowling..bowling.. bowling and if it's not that then it's golf, golf, golf.

From what I gather he does no prep (but I only assume that by the show topics.. none) and that includes interviews with Celebs. When he is left asking a singer "What is your favorite color" I have to wonder what research was done, if any.

I have met him too, and someone's choice of word "Odd" is a good one. Recently he even thought is was a great idea to crack jokes about Alex Trebek's heart attack. Is that something that is funny? More like class-less.

At least Peter Tilden had topics and news to discuss. He became ingrained in country music. He has music awards now for videos and other things he has done for country music. And all the artists I talk to who have met him have GREAT things to say about Peter. He has become near and dear close friends to many.

Peter has always been professional. I like him much better on a talk show format as he shines there, but Shawn does not hold a candle to him. Never did.

Well said Shirleyschmidt, the only person who has been able to hold their own with Mr. Parr is Denny Crane!

LOL..... Shawn Parr..... Denny Crane..... Shawn Parr.... Denny Crane..... Shawn Parr... Denny Crane!
 
WAIT ONE MINUTE... ;D...though I love your analogy, I have a big problem with it as Shirley and Denny were lovers at one time and that thought turns my stomach (JOKING). However, Crane protects her like a hawk. Second thought..ah NO!! Don't want that either.

Then there are the sleep overs with Alan Shore.. oopsy. Are you sure it's not Jerry "Hands" Espenson - Shawn - Jerry - Shawn ??

Ceejay you are a kick!!
 
Marv-L.A. said:
Tilden was certainly never in the top ten in morning drive ratings-wise, and one key reason is that he was rarely on the air live at 5:00 AM; every other morning show host at all of the other adult-friendly formatted stations (KTWV/KRTH/KOST/KLOS/KBIG) was always live and greeting their audience at the top of the hour without fail.

Tilden was never cut out to be a music radio personality, and especially in the ruthlessly competitve morning drive timeslot, which can spell spectacular success or spectacular failure for any radio station; it's far and away the most important part of the day at any radio station, regardless of format.

Former KZLA morning show stars such as Ken Cooper and longtime WSIX/Nashville morning legend Gerry House were sensational personalities.

Cooper was arguablythe most hysterical air personality anywhere in LA when he worked PM drive at then top 40 KFI in the late seventies, and even funnier than KFI's beyond-legendary morning team of Lohman & Barkley.

I'll certainly agree that Parr does talk about himself too much, and is not the interviewer that someone such as KRTH's Gary Bryan, KOST's Mark & Kim (prior to Clear Channel's massacre last week), KBIG's Charlie Tuna, and several other moning show stars over the past 10+ years have clearly excelled at.

I also agree that I don't hear much evidence of pre-show preparation at KKGO either as compared to KOST, KBIG, KLOS or KTWV, let alone the fabulous morning show at Riverside's country powerhouse KFRG.

But at least Parr has made me laugh hysterically from time-to-time, where Tilden just didn't sound all that interesting to me, and starting his show live at anywhere from 10-40 minutes past the hour is no way to build a morning show, let alone a radio station, and especially one with as much clutter and eight-minute blocks of commercials hour after hour, which is certainly a recipe for disaster.

Parr's constant stream of double entendres are pretty funny, but the show does appear to be too much about him, as opposed to the other morning drive radio stars I've been blessed to have grown up listening to and enormously appreciated during my 50+ years of living in LA, and forty-plus years as a radio fan/junkie.

But he's still much funnier than Tilden ever was, and co-hostess Robin Banks is pretty sharp too, although she's certainly no match for someone such as ex-KRTH morning co-hostess Joni Caryl, as well as ex-KTLA/5 traffic reporter and Christian radio (KFSH/Orange County) host Jennifer York, who recently left KFSH for Atlanta.

Tilden belongs on a talk station, and not a music station; why he lasted several years at KZLA still amazes me, with so-so ratings and all the rest.

Peter Tilden teamed with Buzz Brainard and Ashley Paige were a good combination to me, perhaps I enjoy a more low key morning show with substance.
Please talk of how Shawn Parr knows a great deal about country music... there is a book called the Encyclopedia of Country Music that is updated yearly and can make ANYONE look as if they know it all.
I do not like the constant innuendos as a part of my morning show, do not like hearing everything no one really needs to know about Shawn Parr. Robin Banks being a long time friend of Shawn Parr has in my opinion become a person who continually agrees with EVERYTHING Shawn says and there is no real banter between the two as they agree on everything and so they do not have separate opinions to promote interaction between the pair.
I also have taken issue with recent comments by the morning show in regards to joking Alex Trebek having a hard attack and the death of Ike Turner.

I chose to listen to KHAY as my choice for the morning show or to stream Melody Morgan via the internet. I can not tune in KFRG but when at the computer I can listen to the show via the stations myspace or stream directly from their website.
I believe that for many there was no gray area in the listenership of KZLA's morning show, either you loved them or hated them.

KEN COOPER... LOVE HIM! While at KZLA he was nominated for Billboards Country Music Disc Jockey of the Year! Ken Cooper is one of the TOPS for a morning show... Maybe they could get him and his family to boot scoot back to California for mornings at KKGO!

It would be interesting to look over the actual Cume rating of Peter Tilden's Morning Show on KZLA vs. the current morning show on KKGO. No matter the opinion of people, the numbers show it best in saying WHO had the most listeners.
 
*~ MERRY CHRISTMAS, RF! ~*


....... and the rest o' y'all good folks on this board!
 
I do recall Emmis spending $3,000,000 in an ad campaign to publicize & promote KZLA, something which the present owner of KKGO refuses to do.

I also recall that the exhilirating Sunday evening show hosted by Mac Davis had ratings which were more than 600% higher than the average lstening level at KZLA, so they dropped the show and imported ex-KBIG weekender Marina Wilson to fill that slot.

Where's the commitment to boosting KKGO's profile, and raising the awareness level in a listening area with 10,000,000+ inhabitants??????
 
Marv-L.A. said:
I do recall Emmis spending $3,000,000 in an ad campaign to publicize & promote KZLA, something which the present owner of KKGO refuses to do.

I also recall that the exhilirating Sunday evening show hosted by Mac Davis had ratings which were more than 600% higher than the average lstening level at KZLA, so they dropped the show and imported ex-KBIG weekender Marina Wilson to fill that slot.

Where's the commitment to boosting KKGO's profile, and raising the awareness level in a listening area with 10,000,000+ inhabitants??????

KKGO did have ads on the back of buses and a few ads in the Penny Saver Magazine ( I didn't see them but heard about them and saw pictures on the country music boards).

For many months when the station was first flipped to country, Harper's Bar and Grille had Go Country T-shirts made up and they gave them away to anyone who wanted one... at stagecoach they supplied the radio personalities with the shirts to hand out as promotion as they did not have shirts or a booth at the show. KKGO got bumper stickers, key chains and pens... even a USB radio so people could listen through the computer speakers if they didn't have a desktop radio or walkman.

Promotion of the station was done by the listeners wearing shirts from Harper's or shirts that they had made themselves. Listener get togethers were held and bumper stickers were passed out. These weren't always station get togethers, Jack Boxer attended a few (even after he was no longer on KKGO) Brian Douglas, Paul Freeman, and Jack Boxer were all at one in August of 2007 and it was GREAT. They came not because they were paid to but because they were invited. Listeners turned their myspace pages into GO country ads sharing this new found station with others that may not have yet heard country was back. One listener created a character GO GO The Country Clown, He went to the events put on by the station and his picture is even in their media kit. (If your reading this Go Go, We love ya Man!)

I believe over time perhaps people saw that if the listeners and advertisers such as Harper's were doing all the work... the station would never put money into the station in order for the station to succeed.

The station has done some things listeners weren't happy with, (change is a fact of life in radio... BUT just because it is bound to happen doesn't mean people can't voice their feelings of disappointments, hurt or anger) Well... everyone said be happy with what you have when the listeners voiced how they felt and the changes keep coming... so listeners found other avenues to hear the country music they want to listen to or the radio personalities that are no longer a part of KKGO

They brought in Charlie Cook... But the changes he has made just seem to make listenership more unstable... as the ratings show there needs to be a POSITIVE, magnetic change that will bring the listeners that are lost back and keep the listeners they have tuned to KKGO rather than finding other stations to tune in.

I am not sure if a ratings fall of .1 is something to be concerned with at the station, but because the ratings are not remaining steady or climbing I would think that it WOULD be something the station would need to address more. Maybe someone could enlighten me as to what ramifications a slight fall such as this means, and as to whether it is something that a station would be concerned with or rather something they would say... better luck next book?
 
Nothing says big time radio like showing up to a remote and seeing a bunch of fanatic listeners wearing homemade station gear!!

BTW... the those baseball shirts the jocks first wore were made by themselves with their own money!!

Love it!!!

Big Market Broadcasting... Bakersfield/ Fresno.... here we come!!!

I'm just sayin'
 
recplayer said:
Nothing says big time radio like showing up to a remote and seeing a bunch of fanatic listeners wearing homemade station gear!!

BTW... the those baseball shirts the jocks first wore were made by themselves with their own money!!

Love it!!!

Big Market Broadcasting... Bakersfield/ Fresno.... here we come!!!

I'm just sayin'

That is what I am talking about... EXACTLY!
The Jocks made even the shirts THEY wore to let people know they were from the station.... they had to SELF Promote the station.
I know there were Polo shirts that the street team and staff also had but once again your comment is ANOTHER suggestion that if the station doesn't have to put out the money because the "jocks" or radio personalities and the listeners will put it out to make and buy custom made shirts etc to promote the station... WHY should they?

No one said they had to GIVE the shirts away as Harper's Bar and Grille did for the first few months... but at least have them available for fans to buy. Loyal listeners WILL put out the money to show their support... as they did after GO Fest buying the shirts and baseball caps from the event...
 
Looking at it another way, the fact that fans (and the jocks) would make their own shirts and caps shows more loyalty than showing up to an event for a freebie that will probably end up in the catch all drawer. (Though I do still have a WAZU [Wahzoo] sweatshirt from my old hometown rock station)

There is no denying that spending money on promotions would help and having more giveaways, like some cash, would drive listener excitement. In the past with the various music formats that Mt. Wilson has tried on AM they brought in personnel who knew and loved the genre. In the beginning they seemed to have done that with country, first on AM, now on FM. Then they bring in a paid consultant who if what has happened is any indication has not helped at all and has actually alienated fans.

Maybe his fees should have gone toward tchatzkahs for the listeners. I'm just sayin' ;D
 
quote RebaFan: That is what I am talking about... EXACTLY!
The Jocks made even the shirts THEY wore to let people know they were from the station.... they had to SELF Promote the station.
I know there were Polo shirts that the street team and staff also had but once again your comment is ANOTHER suggestion that if the station doesn't have to put out the money because the "jocks" or radio personalities and the listeners will put it out to make and buy custom made shirts etc to promote the station... WHY should they?

No one said they had to GIVE the shirts away as Harper's Bar and Grille did for the first few months... but at least have them available for fans to buy. Loyal listeners WILL put out the money to show their support... as they did after GO Fest buying the shirts and baseball caps from the event... [/quote]

Are these the same Loyal Listeners they now seem to be turning their collective backs on, RF?
 
Rebafan said:
recplayer said:
Nothing says big time radio like showing up to a remote and seeing a bunch of fanatic listeners wearing homemade station gear!!

BTW... the those baseball shirts the jocks first wore were made by themselves with their own money!!

Love it!!!

Big Market Broadcasting... Bakersfield/ Fresno.... here we come!!!

I'm just sayin'

That is what I am talking about... EXACTLY!
The Jocks made even the shirts THEY wore to let people know they were from the station.... they had to SELF Promote the station.
I know there were Polo shirts that the street team and staff also had but once again your comment is ANOTHER suggestion that if the station doesn't have to put out the money because the "jocks" or radio personalities and the listeners will put it out to make and buy custom made shirts etc to promote the station... WHY should they?

No one said they had to GIVE the shirts away as Harper's Bar and Grille did for the first few months... but at least have them available for fans to buy. Loyal listeners WILL put out the money to show their support... as they did after GO Fest buying the shirts and baseball caps from the event...
ceejay said:
Are these the same Loyal Listeners they now seem to be turning their collective backs on, RF?

It is unfortunately the listeners that have and will support the station because it is the only station they have, the station they prayed for... and because they are "Loyal".
 
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