• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

KKMJ Launches All 80's Weekend

W

willdav713

KKMJ Majic 95.5 Launches an All 80's Weekend. However the playlist reminds me of Houston's Lame and Now Defunct 1069 The Point.

A good 80's weekend needs to have a heavy R&B rotation, dance rotation, and with some Country crossovers from the 80s such as Dan Seals "Bop" and with Willie Nelsons On the Road Again.

Why do these 80's stations focus on mostly crap pop songs from the 80s?

I will take Aertha Franklin and Ashford and Simpson over Huey Lewis, Cory Heart, and Cyndi Lauper!
 
I agree with Fred. Doing all-80's with anything other than an adult lean would be a really stupid business move for KKMJ. Scaring your regular listeners off to do a specialty weekend is the textbook example of how to fail in radio. It's easy enough to fail in this business while doing everything right let alone something obviously wrong!
 
Kent said:
I agree with Fred. Doing all-80's with anything other than an adult lean would be a really stupid business move for KKMJ. Scaring your regular listeners off to do a specialty weekend is the textbook example of how to fail in radio. It's easy enough to fail in this business while doing everything right let alone something obviously wrong!
Click to expand...

San Antonio's 96.1fm had Urban Adult Contemporary during the day and Rap and Hip Hop at Night.
From 1993-1998 they didn't fail, they got swallowed up by Clear Channel.

And KFMK Jammin 1059 would have Rhythmic AC during the day and early morning in the weekend and hip hop at night and most of the weekend. It could be a Adult R&B lean, meaning no rap. KXBT when it does Saturday nights at the Iron Cactus it has an Urban lean to the Oldies.
 
willdav713 said:
Kent said:
I agree with Fred. Doing all-80's with anything other than an adult lean would be a really stupid business move for KKMJ. Scaring your regular listeners off to do a specialty weekend is the textbook example of how to fail in radio. It's easy enough to fail in this business while doing everything right let alone something obviously wrong!
Click to expand...

San Antonio's 96.1fm had Urban Adult Contemporary during the day and Rap and Hip Hop at Night.
From 1993-1998 they didn't fail, they got swallowed up by Clear Channel.

And KFMK Jammin 1059 would have Rhythmic AC during the day and early morning in the weekend and hip hop at night and most of the weekend. It could be a Adult R&B lean, meaning no rap. KXBT when it does Saturday nights at the Iron Cactus it has an Urban lean to the Oldies.
Click to expand...

Worked for them, doesn't work for an ac that has 80s in their playlist, and having an 80s weekend with the same stuff they play minus 90s-00s just doesn't cut it. The show will be a burnout if they don't expand into AT LEAST the rhythmic aspect. They don't have to go super rhythmic but play stuff like Tina Turner, Bobby Brown, Prince, that stuff. THAT was 80s CHR, not just played-to-death pop songs.
 
It is possible for a CHR to alter the playlist for the available audience. You lean more AC/Pop daytime for at work and adult listening. Then you lean younger at night. That's the way it's been done since Top 40 began. But you can't do that with a station that's built is reputation in the market on "soft rock with less talk", "safe for the entire family" and "the station everyone at work can agree on."
 
willdav713 said:
San Antonio's 96.1fm had Urban Adult Contemporary during the day and Rap and Hip Hop at Night.
From 1993-1998 they didn't fail, they got swallowed up by Clear Channel.

And KFMK Jammin 1059 would have Rhythmic AC during the day and early morning in the weekend and hip hop at night and most of the weekend. It could be a Adult R&B lean, meaning no rap.
Click to expand...

KFMK 105.9 never did much after the Jammin' Oldies craze died out, and KSJL 96.1 definitely failed. It got above a 4 share exactly three times during its entire existence, and it got above a 5 share only once. It was a 3 share station that barely made a dime in 5 1/2 years. If someone other than Inner City programmed it, it wouldn't have lasted two years. For most of its existence, Clear Channel handled the sales. They knew it wasn't making money.

96.1's format didn't change because Clear Channel doesn't do urban. Clear Channel owns some of the most respected urbans in the country, like WGCI-FM, WVAZ, WUSL, WDAS and WJLB.
 
willdav713 said:
KKMJ Majic 95.5 Launches an All 80's Weekend. However the playlist reminds me of Houston's Lame and Now Defunct 1069 The Point.

A good 80's weekend needs to have a heavy R&B rotation, dance rotation, and with some Country crossovers from the 80s such as Dan Seals "Bop" and with Willie Nelsons On the Road Again.

Why do these 80's stations focus on mostly crap pop songs from the 80s?

I will take Aertha Franklin and Ashford and Simpson over Huey Lewis, Cory Heart, and Cyndi Lauper!
Click to expand...

You are listening to the wrong channel. You should be listening to R&B KISS 103.1 FM out of Central Texas.
 
103.1 KSSM licensed to Copperas Cover barely made it past Florence before and with EMF/CC's 103.1 translator now located in the Austin metro, the chances of picking it up in Austin are now close to nil.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom