KKWD

[ionosphere]

With LB there's The Sports Animal and The KATT, then there some crap to support those two stations. It's really just that simple. Back in the day it was just the KATT and some other crap to help support the KATT. These days the Animal is the highest one in their food chain.

Largely correct. KYIS has outbilled its ratings share for years, but it's been programmed like an afterthought for years.

KYIS used to always be the "other" CHR station. Lately though they sound better than they ever have in my opinion. I think they are actually Adult CHR rather than mainstream CHR. I don't know if I would call them hot AC because I rarely hear anything from the '80s on there and most hot ACs play 80s pretty frequently. Cumulus could also tweak that station if they wanted to and go after KJ 103, it has the signal to do it.

104.9 could also go straight urban, its signal would work since most people who would listen to an urban station would be in the immediate OKC metro. They wouldn't need coverage in the surrounding farmland and towns. NE OKC is prime territory for the urban format but KVSP barely reaches that side of town. Power 103.5 has such a poor signal they might have a shot at the format, but OKC's demographics wouldn't support two urban stations long-term. Power 103.5 is one of the better sounding urbans I've listened to though.

I guess I'm a little confused at your insistance that another station in OKC go CHR. KJ has had a niche in that format for 30 years...they're hard to compete with, and no one has had much luck doing so over the long haul. KYIS is doing very well with their format, which is essentially the same it has been for 15 years. I don't see any reason why they would want to mess with that. CHR is a tough format to succeed with for new stations...audiences are fickle...music in that format is ever-changing.

 

[OKCRadioGuy]

Yeah. That's the irronic thing about 103.5 really. It covers everywhere but where it really needs to cover. At least the new 92.1 translator actually covers the majority of where it's audience works and plays. It's really too bad the Perry's can't find a class A in the tower farm to buy. Location, location, location....

 

[bchristi]

I guess I'm a little confused at your insistance that another station in OKC go CHR. KJ has had a niche in that format for 30 years...they're hard to compete with, and no one has had much luck doing so over the long haul. KYIS is doing very well with their format, which is essentially the same it has been for 15 years. I don't see any reason why they would want to mess with that. CHR is a tough format to succeed with for new stations...audiences are fickle...music in that format is ever-changing.

To force KKWD to step up its game or flip. They obviously aren't even trying with the station right now. It used to be a great station but today its a waste of airspace. Like I said in the last post, KKWD should go urban and go after Power 103.5. KVSP sounds good but its signal doesn't cover its primary audience very well. The 104.9 signal does.

 

[Munga]

I have to agree here. I will occasionally listen to KJ and it sounds so canned to me. Like a majority of Clearchannel stations. I don't get how it is #1. Missing that "Flamethrower" sound that it did in the early 2000's. The imaging shadowed FLZ and was pretty solid. Is that Sunday night slow jams tracked? Sounds brutal. Callers come in low, he comes in Hot. Don't even get me started on Frito and that awful product he puts out there. Sounds like ho did a Bump before cracking the mic. Calm.Down.
I remember Wild being a great station back in the day. Only 6k watts but always came to play ball. Pretty good line up , too. The "Mac" that works for Star 103.3 in Tulsa must be the same Mac that did nights at Wild in the beginning. I used to listen to him quite a bit. That kid, Bobby, shouts at you.
How in the heck are Joey and Heather still there?!!

 

[bchristi]

I have to agree here. I will occasionally listen to KJ and it sounds so canned to me. Like a majority of Clearchannel stations. I don't get how it is #1. Missing that "Flamethrower" sound that it did in the early 2000's. The imaging shadowed FLZ and was pretty solid. Is that Sunday night slow jams tracked? Sounds brutal. Callers come in low, he comes in Hot. Don't even get me started on Frito and that awful product he puts out there. Sounds like ho did a Bump before cracking the mic. Calm.Down.
I remember Wild being a great station back in the day. Only 6k watts but always came to play ball. Pretty good line up , too. The "Mac" that works for Star 103.3 in Tulsa must be the same Mac that did nights at Wild in the beginning. I used to listen to him quite a bit. That kid, Bobby, shouts at you.
How in the heck are Joey and Heather still there?!!

KJ still sounds alright, except for that Sunday night slow jams show which I agree with you is horrible. It is a very typical clear channel CHR but its the best OKC radio has so thats why its #1. Wild has been converted from the awesome sounding powerhouse they were when owned by Citadel into a very typical Cumulus CHR, focused on older music, with no personality at all. It has fallen so far in the ratings and their playlist is so outdated its no longer real competition for KJ. Bringing some competition into OKC in the CHR realm will benefit KJ (they will have to step up their game) as well as give listeners an alternate choice.

 

[ionosphere]

I guess I'm a little confused at your insistance that another station in OKC go CHR. KJ has had a niche in that format for 30 years...they're hard to compete with, and no one has had much luck doing so over the long haul. KYIS is doing very well with their format, which is essentially the same it has been for 15 years. I don't see any reason why they would want to mess with that. CHR is a tough format to succeed with for new stations...audiences are fickle...music in that format is ever-changing.

To force KKWD to step up its game or flip. They obviously aren't even trying with the station right now. It used to be a great station but today its a waste of airspace. Like I said in the last post, KKWD should go urban and go after Power 103.5. KVSP sounds good but its signal doesn't cover its primary audience very well. The 104.9 signal does.

104.9 also has signal issues. At the end of the day, KVSP covers more country. Wild used to be good, but now isn't. Think about why that might be.

 

[OKCRadioGuy]

"Is that Sunday night slow jams tracked? Sounds brutal. Callers come in low, he comes in Hot." I'm guessing he might want to adjust some settings on his hybrid and possibly buy a Aphex Compellor on his board output. Those things could certainly help clean up a lot of 'errors' in board work or overall level issues.

 

[bchristi]

I guess I'm a little confused at your insistance that another station in OKC go CHR. KJ has had a niche in that format for 30 years...they're hard to compete with, and no one has had much luck doing so over the long haul. KYIS is doing very well with their format, which is essentially the same it has been for 15 years. I don't see any reason why they would want to mess with that. CHR is a tough format to succeed with for new stations...audiences are fickle...music in that format is ever-changing.

To force KKWD to step up its game or flip. They obviously aren't even trying with the station right now. It used to be a great station but today its a waste of airspace. Like I said in the last post, KKWD should go urban and go after Power 103.5. KVSP sounds good but its signal doesn't cover its primary audience very well. The 104.9 signal does.

104.9 also has signal issues. At the end of the day, KVSP covers more country. Wild used to be good, but now isn't. Think about why that might be.

It's called Cumulus. They have done the same thing to almost every other CHR and Rhythmic CHR they purchased from Citadel, except for a select few in very competitive markets.

 

[ionosphere]

I guess I'm a little confused at your insistance that another station in OKC go CHR. KJ has had a niche in that format for 30 years...they're hard to compete with, and no one has had much luck doing so over the long haul. KYIS is doing very well with their format, which is essentially the same it has been for 15 years. I don't see any reason why they would want to mess with that. CHR is a tough format to succeed with for new stations...audiences are fickle...music in that format is ever-changing.

To force KKWD to step up its game or flip. They obviously aren't even trying with the station right now. It used to be a great station but today its a waste of airspace. Like I said in the last post, KKWD should go urban and go after Power 103.5. KVSP sounds good but its signal doesn't cover its primary audience very well. The 104.9 signal does.

104.9 also has signal issues. At the end of the day, KVSP covers more country. Wild used to be good, but now isn't. Think about why that might be.

It's called Cumulus. They have done the same thing to almost every other CHR and Rhythmic CHR they purchased from Citadel, except for a select few in very competitive markets.

You're missing the point. Wild was NEVER going to beat KJ long term. And ANY startup CHR will have a very difficult time beating KJ long term. It's the same reason 94.7 couldn't beat the Katt when it was doing rock. You can't take on these heritage stations and expect to just kick them to the curb.

 

[Frito]

...Don't even get me started on Frito and that awful product he puts out there. Sounds like ho did a Bump before cracking the mic. Calm.Down.

Noted. It's something I've been working on, but it's hard to get out of a habit when you've been doing it for so long.

 

[bchristi]

KKWD posted a 2.7 share vs KJ 103's 7.2 in the most recent ratings. Obviously the people of OKC aren't tuning in to hear the most overplayed songs of 2009 and 2010 now that KJ has finally stopped playing them. Jan Jeffries is too stubborn and dedicated to his gold-based format to tweak it, so it's more than likely hopeless as a CHR.

Any chance Cumulus could flip it? The station has become almost unbearable to listen to and virtually anything would be an improvement over the current format. I have listened to a few Cumulus urban stations and in my opinion they sound much better than their CHR stations (probably because I don't think Jan Jeffries is the programming director for the urban stations). It's just my wish, but I would like to see them flip it to urban and go after Power 103.5. It would also allow them to retain their current listeners because though they bill as CHR, they are still somewhat rhythmic leaning. Thoughts?

 

[bchristi]

It's 2013, do they really need to play "I Like It" by Enrique Iglesias every few hours? Jan Jefferies' KKWD is the sorriest top 40 I've ever heard.

 

[OKCRadioGuy]

Cumeless continues to crumble from so, so many different angles. It's a testament of the work ethic and brain power of a few key remaining people at 4045 that have managed to keep the place glued together as much as has been so far. It can't be easy. For the first time in my life I actually feel a bit sorry for LB and Trish. It can't be an easy task keeping the operation on-track when they have less and less control of stuff. KKWD is just one example. Frankly, I think that station has always been the building step-child. These days my guess is they are picking their battles as best they can to keep the money makers from tanking...