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KMIY 97.1
- Thread starter RadioBill
- Start date
C
CAVEMANager
Guest
Another lifeless iHeart jukebox. "Download the app". "Download the app". "Download the app". Throw your radio into the nearest trash bin. I'm too old to comment on the music but to my ears this is another KRQ.
A large percentage of people have already thrown out their radios.
When we have passed 1/3 of all households that don't have a radio but have a streaming device, it should be obvious that the future holds less and less listening to AM and FM radio and lots more via Internet streams.
So stations should be showing their listeners how to continue to listen to them via streams on their smartphone, tablet or by asking Alexa for them.
C
CAVEMANager
Guest
This thread was supposed to be about the programming of KMYI rather than the junk that all the big conglomerates are dishing out, a good part of which is "Download the app". Many years ago it was common for radio commercials to include "See our ad in the yellow pages". I always thought it was downright stupid to tell a potential customer to visit a list of all the advertisers' competitors. If you are trying to sell tires why would you send your customer to a list of all the competing tire stores in town?
Much more recently, radio stations would air plugs for their sister stations in the same market. "If you want to hear the news in more detail, tune in WINS, 1010 on your dial" Only problem is that on their way to 1010 the listener might find something he likes on a station that your company doesn't own.
Similarly, if you have someone listening to your radio station, what can you accomplish by telling that listener to switch to another medium? There are an estimated 100,000 internet stations and who knows what internet station the listener might choose? An ancient adage is "A bird in the hand is worth two in the bush". There's some truth to that.
Much more recently, radio stations would air plugs for their sister stations in the same market. "If you want to hear the news in more detail, tune in WINS, 1010 on your dial" Only problem is that on their way to 1010 the listener might find something he likes on a station that your company doesn't own.
Similarly, if you have someone listening to your radio station, what can you accomplish by telling that listener to switch to another medium? There are an estimated 100,000 internet stations and who knows what internet station the listener might choose? An ancient adage is "A bird in the hand is worth two in the bush". There's some truth to that.
"My 97.1 is more music, more variety for Tucson, with Ryan Seacrest, Mario Lopez and the Workday Kickoff every morning! My 97.1 plays Pink, Maroon 5, Taylor Swift, Kelly Clarkson, Ed Sheeran, Adele, Shawn Mendes, Bruno Mars, Madonna, Justin Timberlake, Imagine Dragons and all the big hits from many more! Listen live on our free iHeartRadio app."
Yawn.
C'mon, where's the ol' format selector at when ya need one?
Paste 'em on a dart board and start throwing.
I'm willing to bet it's going to be a 90's/00's gold based Hot AC with a few currents thrown in. Just like KISS 107.9 in Sacramento. This format seems to be a new favorite of iHeart.
"KISS" is not a format, it is a brand that iHeart owns. They have applied it to Urban leaning stations, Churban ones, CRH and Hot AC stations in different markets. The reason companies use the same name over and over is that it is very hard to fully register a station name today because a small station in northeastern Maine may have preempted your use of that name because they are streaming nationally and thought to register the name for "the US and most of the free world".
No, it would not. KTWV in LA is the combination of an often-morphed heritage station that has a very distinct LA flavor based on the roughly 72% of the population that is ethnic or first generation immigrant.
So, which version of "Spanish" is missing here?
C'mon, someone in that big I💔Radio complexon Oracle Rd in San Antonio may need a little help.
Maybe this is what they need... 🃏
C'mon, someone in that big I💔Radio complex
Maybe this is what they need... 🃏
I-Heart filed on Friday to change the KMIY callsign to KMMA. To me that sounds like a Latino-Mex format coming.. Quema! Like "burning , hot radio". I wonder if Amador Bustos and his growing Tucson cluster will fear this added competition,
The only other possibility would be songs oriented towards "mixed martial arts" aka MMA... Hey! They could at least play "(Everybody was) Kung Fu fighting" by Carl Douglas. It would be a great format change stunt song!
The only other possibility would be songs oriented towards "mixed martial arts" aka MMA... Hey! They could at least play "(Everybody was) Kung Fu fighting" by Carl Douglas. It would be a great format change stunt song!
I'm certain @DavidEduardo could weigh in on that.
Bustos? Lotus? Seems like between the two of them, they've covered a significant portion of the Spanish-listening audience.
Bustos has a bad CHR (listed as "reggaetón) on a translator. Bustos knows how to do regional Mexican, not CHR. Lotus has no CHR in Spanish in Tucson, so that is the opening.
They are using a good, well researched list. This is a format where the hits are about the same from Santiago, Chile to Seattle, Washington. And PJ González is an excellent programmer.
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