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KMZT-AM gets IE ratings in new trend?

S

SuperRadioFan

Huh ???
Makes me suspicious of the accuracy of Arbitron. Really, KMZT-AM (that's 1260 AM) makes a showing in the Riverside-San Bernardino market tying it with established Salem-talker KTIE 590 AM. I don't get it. Any ideas? (David?)
 
SuperRadioFan said:
Huh ???
Makes me suspicious of the accuracy of Arbitron. Really, KMZT-AM (that's 1260 AM) makes a showing in the Riverside-San Bernardino market tying it with established Salem-talker KTIE 590 AM. I don't get it. Any ideas? (David?)
Click to expand...

I believe that Saul swapped the frequencies - so the old KMZT-FM numbers have moved over to the AM and the KKGO-FM numbers from prior to the flip moved to the FM...
 
Yup.... Same with the L.A. Ratings...... It flipped...
 
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