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Knoxville trends

B

bp37918

Guest
I guess I'll start the ball rolling on the Knoxville trends that were released the other day. Everything looked about as predictable as usual. WIVK on top followed by B-97.5, It's going to be interesting to see what happens with the split of the news/talk/sports stations and how that will split the numbers in that group. Hot 104 didn't climb as much as I thought since wild folded. That probably won't show until the next book. Oldies continues to slip. The point still seems to have a heartbeat only because they started playing 80's all weekend again.
 
> I guess I'll start the ball rolling on the Knoxville trends
> that were released the other day. Everything looked about as
> predictable as usual. WIVK on top followed by B-97.5, It's
> going to be interesting to see what happens with the split
> of the news/talk/sports stations and how that will split the
> numbers in that group. Hot 104 didn't climb as much as I
> thought since wild folded. That probably won't show until
> the next book. Oldies continues to slip. The point still
> seems to have a heartbeat only because they started playing
> 80's all weekend again.
>

This trend did not reflect Wild's flip. All of the time in this trend were during Wild's final months, making Hot's increase all the more impressive.
 
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