• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

KOAI Flips to The Wow Factor

I gotta say, as probably one of the few people to notice there was no "W" on the radio station news bulletin in the opening sequence of the movie "Joker," this would be the first pre-set I have added in a long time. I'd have no problem whatsoever with other local stations (**cough,cough** 93.3 **cough,cough**) taking this approach - like a hodgepodge of 80's-era KZZP mixed with present-day KSLX and pre-flip KDKB. Smart move - props to John Sebastian.

I know the old KDKB had a lot of faithful listeners, but flipping to alternative was smart for Mother Hubbard. There was a huge void left when Edge 103.9 flipped away from it and alternative music was experiencing a huge renaissance. Now I wish another station would have flipped to alternative to keep he old KDKB, but now that they have it, I don’t want ALT AZ 93.3 to go away. It is a great station and one that fills a void in the valley.

As far as KOAI goes, I have tried to give the station a chance many times, but it’s “all over the place” format with some awful sound quality and re-recordings of hit songs really turns me off. Maybe it will evolve over time and they will actually improve the sound quality, but I’m skeptical.
 
Someone mentioned "dorks who hang out on a radio board" like us, who obsess over obscure stations, illegal nighttime power, translator minutiae, call letters and other stuff the Average Joe is generally ignorant of. There are many more of "them" than there are of "us."

Could the same be true of people who can tell whether the recording of a 41-year-old song they hear on the radio is original or not? Discussion here of dying format elements like '60s/'70s oldies seems to attract a large number of, for lack of a better term, oldies dorks -- amateur musicologists who double as radio dorks. Those people can instantly tell the 1978 "Fool" from the re-recorded "Fool." But how many of KOAI's non-radio dork listeners will notice anything amiss, or complain loudly even if they do realize that the original isn't being played? I'd wager that the number would amaze and disappoint many of our regular posters.

Another thing to remember: To the average listener, John Sebastian isn't famous -- well, not the radio programmer; a decent percentage might associate the name with "Welcome Back" or the Lovin' Spoonful. So our outrage that a "veteran radio programmer" would be so slipshod in acquiring music for his format brainchild is shared by exactly zero people who don't frequent radio boards or work in radio.

Bottom line: Don't look for the re-recorded songs in the library to go anywhere. There's nothing in it for the station or the format's guiding light. KOAI won't lose significant listenership if some of the songs it plays aren't the originals, and making an effort to play only the originals will gain the station no new listeners, just win back the handful of radio/oldies dorks who jumped ship after the first few bars of latter-day Chris Rea.

There are non-radio-geek music purists that will turn out the minute a re-record plays on the radio. Until just recently, the only way you could find the original version of Orleans' "Love Takes Time" (if you aren't subscribed to those TM GoldDiscs) was to make a needle drop recording of it. I find re-records to take the magic out of songs. And yes, I'm one that prefers the original Nat "King" Cole "Unforgettable" over the Natalie Cole overdub.
 
I know the old KDKB had a lot of faithful listeners, but flipping to alternative was smart for Mother Hubbard. There was a huge void left when Edge 103.9 flipped away from it and alternative music was experiencing a huge renaissance. Now I wish another station would have flipped to alternative to keep he old KDKB, but now that they have it, I don’t want ALT AZ 93.3 to go away. It is a great station and one that fills a void in the valley.

As far as KOAI goes, I have tried to give the station a chance many times, but it’s “all over the place” format with some awful sound quality and re-recordings of hit songs really turns me off. Maybe it will evolve over time and they will actually improve the sound quality, but I’m skeptical.

Post-flip 93.3 plays so much old music (and so many "one hit wonders" like Beck and Radiohead) they're practically the alt-air quotes-"gold" equivalent of 100.7. Point being, if you're playing so much old music, then at least be honest that that's what you're playing and don't insult the intelligence of your listeners. I mean, c'mon - they still play Nirvana in regular rotation and they average maybe one new song per hour.

I'd rather have an "all over the place" WOW station that's honest with what they're doing - oldies - than an oldies station masquerading as KROQ or something.
 
Post-flip 93.3 plays so much old music (and so many "one hit wonders" like Beck and Radiohead) they're practically the alt-air quotes-"gold" equivalent of 100.7. Point being, if you're playing so much old music, then at least be honest that that's what you're playing and don't insult the intelligence of your listeners. I mean, c'mon - they still play Nirvana in regular rotation and they average maybe one new song per hour.

I'd rather have an "all over the place" WOW station that's honest with what they're doing - oldies - than an oldies station masquerading as KROQ or something.

According to the media base sample hour for yesterday Kdkb played 17 songs within the hour. 8 songs were currents, 2 were recurrents and 7 were gold. Of the gold tracks played 3 were 90’s songs. So if you can’t the two recurrents, which I do, then 10 out of 17 songs were new. By comparison Kroq, played 14 songs in the same hour, 3 were currents, 2 were recurrents, and 9 were gold tracks. Of the 9 golds they also played 3 90’s tracks. So looking at that it appears to me that KDKB is actually the better of the two stations when it comes to new music. It’s a commercial alternative and sounds pretty good when compared to a lot of commercial alternatives. No they are as adventurous as KWSS or Alt Nation but they certainly are not as bad as you constantly make them out to be.
 
There are non-radio-geek music purists that will turn out the minute a re-record plays on the radio. Until just recently, the only way you could find the original version of Orleans' "Love Takes Time" (if you aren't subscribed to those TM GoldDiscs) was to make a needle drop recording of it. I find re-records to take the magic out of songs. And yes, I'm one that prefers the original Nat "King" Cole "Unforgettable" over the Natalie Cole overdub.

But aren't music purists statistically insignificant outliers, like audiophiles? Would losing the music purists for the length of one song (because face it, if you love oldies, you're going to punch that preset again) really hurt the station in ratings and billing?

The two "Unforgettable"s aren't really a good example, by the way. Both used the original track by Nat, not a substandard re-recording by him. It was clear when the record was released that this wasn't a new Nat recording, just as "There's A Tear In My Beer" (Hank Williams Jr. and Sr.) and "When You Say Nothing At All" (Alison Krauss and Keith Whitley) weren't billed as new recordings by the dead half of the vocal pairing.
 
According to the media base sample hour for yesterday Kdkb played 17 songs within the hour. 8 songs were currents, 2 were recurrents and 7 were gold. Of the gold tracks played 3 were 90’s songs. So if you can’t the two recurrents, which I do, then 10 out of 17 songs were new. By comparison Kroq, played 14 songs in the same hour, 3 were currents, 2 were recurrents, and 9 were gold tracks. Of the 9 golds they also played 3 90’s tracks. So looking at that it appears to me that KDKB is actually the better of the two stations when it comes to new music. It’s a commercial alternative and sounds pretty good when compared to a lot of commercial alternatives. No they are as adventurous as KWSS or Alt Nation but they certainly are not as bad as you constantly make them out to be.

That sounds like much more than a sample hour.

With 15 minutes of ads and talk, 17 songs in 45 minutes means that each of them is on average about two and a half minutes long.

I don't think anything they play is that short!
 
I’m glad some here commented on the ...strange... sound quality from 95.1 now that they’re the wow factor. I thought it was me, or maybe a radio fault or something. Very poor sound quality on some songs, wild volume variations; lots of strangeness. Glad it’s not just me or my radio.

I’ve been trying to give the new format an honest try, but I just pulled 95.1 off my ‘front 5’ presets in the car and at home. I’ll check in on it from time to time, I suppose, but it isn’t appealing to me at this point.
 
I’ve been trying to give the new format an honest try, but I just pulled 95.1 off my ‘front 5’ presets in the car and at home. I’ll check in on it from time to time, I suppose, but it isn’t appealing to me at this point.

As I said much earlier in this thread (post #5), I think this new format won't appeal to the previous listeners to the Oasis. And the new listeners won't be enough to replace the ones they lost.
 
There are non-radio-geek music purists that will turn out the minute a re-record plays on the radio. Until just recently, the only way you could find the original version of Orleans' "Love Takes Time" (if you aren't subscribed to those TM GoldDiscs) was to make a needle drop recording of it. I find re-records to take the magic out of songs. And yes, I'm one that prefers the original Nat "King" Cole "Unforgettable" over the Natalie Cole overdub.

If you can locate a copy of Rhino's Super Hits Of The 70's: Have A Nice Day, Vol. 25, the original is on there. Yes, I know, I'm a music geek lol. I'm also the guy that hunts down single versions and radio edits anywhere I can.
 
Post-flip 93.3 plays so much old music (and so many "one hit wonders" like Beck and Radiohead) they're practically the alt-air quotes-"gold" equivalent of 100.7. Point being, if you're playing so much old music, then at least be honest that that's what you're playing and don't insult the intelligence of your listeners. I mean, c'mon - they still play Nirvana in regular rotation and they average maybe one new song per hour.

I'd rather have an "all over the place" WOW station that's honest with what they're doing - oldies - than an oldies station masquerading as KROQ or something.

Beck is far from a one-hit wonder unless your station is only playing "Loser."
 
Beck is far from a one-hit wonder unless your station is only playing "Loser."

Precisely my point. Far from one-hit wonder but that's the only Beck song certain unnamed stations will play. Same for Blur ("Song 2") and countless other examples. I don't remember pre-flip 103.9 being so tone deaf.

Wouldn't be surprised to eventually hear non-"Loser" Beck on KOAI -- however, would be very surprised to hear on that certain unnamed station.
 
Post-flip 93.3 plays so much old music (and so many "one hit wonders" like Beck and Radiohead) they're practically the alt-air quotes-"gold" equivalent of 100.7. Point being, if you're playing so much old music, then at least be honest that that's what you're playing and don't insult the intelligence of your listeners. I mean, c'mon - they still play Nirvana in regular rotation and they average maybe one new song per hour.

I'd rather have an "all over the place" WOW station that's honest with what they're doing - oldies - than an oldies station masquerading as KROQ or something.


They can always call it "classic alternative". I think "oldies" has a negative connotation today. :cool:
 
There are non-radio-geek music purists that will turn out the minute a re-record plays on the radio. Until just recently, the only way you could find the original version of Orleans' "Love Takes Time" (if you aren't subscribed to those TM GoldDiscs) was to make a needle drop recording of it. I find re-records to take the magic out of songs. And yes, I'm one that prefers the original Nat "King" Cole "Unforgettable" over the Natalie Cole overdub.

It's unfortunate that Sebastian has chosen to play re-records of classic songs. As long as he's been in the business, can't he tell the difference? Frankly, I don't call that "doing research".

Like others have stated here, I agree--- that's absolutely disgraceful!! :mad:
 
They can always call it "classic alternative". I think "oldies" has a negative connotation today. :cool:

"Oldies" is negative among agency buyers, as it means the station leans too old.

Wow! is targeting boomers on purpose. They know they won't get transactional agency business, but they must have a plan to work with local agencies and direct accounts.
 
It's unfortunate that Sebastian has chosen to play re-records of classic songs. As long as he's been in the business, can't he tell the difference? Frankly, I don't call that "doing research".

What makes you think "he can't tell the difference?" Just because he plays them doesn't mean he can't tell the difference. There may be some broadcast licensing issues for the originals. We had a situation a few years ago when artists and labels were suing some radio stations for playing unlicensed recordings.
 
What makes you think "he can't tell the difference?" Just because he plays them doesn't mean he can't tell the difference. There may be some broadcast licensing issues for the originals. We had a situation a few years ago when artists and labels were suing some radio stations for playing unlicensed recordings.

The two songs I mentioned ("Fool If You Think It's Over" and "Love Takes Time") were from 1978 and 1979, respectively. Sure, the music industry has consolidated A LOT since then (and the sale of masters by Warner and Universal to different parties after the EMI buyout has made it even more confusing) but they should be able to have a paper trail on who owns the copyrights of the original versions. I can see the pre-1972 music having issues though.
 
It's unfortunate that Sebastian has chosen to play re-records of classic songs.

And this afternoon, they played a re-recording of the Greg Kihn Band's "Jeopardy." (Yes, I'm still in town, listening.) Say what?! The original isn't particularly difficult to find, and if it's some type of licensing or money issue, well, just leave it out of the mix. It was, as others have pointed out, unsettling.

At least it looks like they've been doing a little work on their website.
 
Just to clarify (and it's not KOAI-related): The Nat/Natalie Cole duet used a re-recording of Nat's "Unforgettable", because the instrumental track could be easily isolated. It's a re-recording from the '60s, not the original hit version, although to be fair, care was taken to make it close to the original; it wasn't a slapdash effort.
 
A lot of talk about the Wow Factor and John Sebastian understandably here...

However Bobby Rich who is no slouch when it comes to successful radio programming over the years.
It's been made reference to elsewhere. In the same vein just down the road in Tucson. "The Drive"
For those looking for a "station" to go with the music, he's done a good job launching with a full air staff himself in mornings with a partner.
It isn't nearly as era wide as The Wow Factor. Focused 70's 80's with a pop hits AC lean. Still some 60's as well.
I find myself with a genuine "Wow" once in a while. Not Wtf like Wow Factor.

Jefferson Starship Miracles into Take Me To The River, Talking Heads the other morning.

I find it easy to listen a long time. Not the top 100 researched to death safe list.

www.thedrivetucson.com
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom