I'm glad to hear they aren't playing it 24/7 yet. I saw the local Starbucks all decked out last week, and it was really nauseating.
But let's talk about the real issue here. K-Earth. Please, Jhani Kaye, for THE LOVE OF GOD, do not pull out your KOST records this year for the holiday season. Last year you really played a bunch of easy listening crap: Mannheim Steamroller, Carpenters, Barry Manilow. All groups K-Earth would never normally play. Don't alienate your audience again! K-Earth Xmas means Beach Boys, Elvis, and all the good old stuff. Ya, your ratings were good, but they're good all the time.
(PS - I may, just may have one of those little.....uh......personal people meters on meself. Yup. So turn off the crappy music and I'll be tuned to 101.1 for 4 solid weeks! Ya, it's unethical to say so, but who cares. No more crappy Xmas music on K-Earth!)