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KOMO AM 1000 - M's

Yes, KIRO does have a chance, if they can get over the mess Entercom left them in.....

KIRO needs to refocus on what made KIRO Newsradio, well....KIRO Newsradio.

Otherwise, flip 710 kHz to rock. Seattle AM radio NEEDS a 50,000 watt AM rocker....
 
BONGWATER:

Entercom left them a mess?

Bonneville is the one that has dumped the name "NewsRadio" (of course they also dumped the name KBSG).

Bonneville is the one that has dumped CBS news.

Bonneville is the one that has dumped live and local at nights and weekends.

Bonneville is the one that is foisting TBTL on listeners...a totally wrong fit for the rest of the station.

Yes, Entercom walked away from the Mariners. But at $10M per year, I think that was a good walk.
 
jupiter2 said:
My money is on KIRO. They want the M's and Bonneville can afford them. The M's also miss that big signal.

Bank on it.
Click to expand...

Totally agree. And when (not if) that happens, start the death watch clock on the all-news format. Sure hope the KOMO anchors are salting away some of their salary...
 
Mariners don't care how big Kiro's signal is to Komo, its the bid and marketing behind it.
I am worried that Fishers upper management's view of keeping the M's. i had a friend from there tell me last years GM, who's been replaced, wanted to unleash the Mariners because of spring training and other games knocking out afternoon revenue. Scary.

Checked out the Blatherwatch posts about it, what a waste of my time.

I just dunno anymore!!
 
equalinercard said:
BONGWATER:

Yes, Entercom walked away from the Mariners. But at $10M per year, I think that was a good walk.
Click to expand...

Entercom didn't lose the Mariners because it was a bad business deal. It lost the Mariners because it drove them away with an insulting, arrogant attitude during negotiations. Telling the team, "We made you what you are," isn't exactly a great way to get a fair deal. The deal is expensive, there's no doubt about that, but KOMO has the M's only because KIRO is so full of itself.
 
If KIRO did get the Mariners, wouldnt there be some overlap with the Hawks games during the fall? How woudl they resolve that, I dont think moving one game here and there to a sister station would be a good idea, nor one either team would tolerate
 
Entercom didn't lose the Mariners because it was a bad business deal. It lost the Mariners because it drove them away with an insulting, arrogant attitude during negotiations.
Click to expand...

Thats exactly what I heard too.
 
It all comes down to how much money KOMO's board is willing to continue losing. As for KIRO: don't forget that under Bonneville they had a long and profitable relationship with the Mariners. Team execs like and trust these guys.
 
If KIRO did get the Mariners, wouldnt there be some overlap with the Hawks games during the fall? How woudl they resolve that, I dont think moving one game here and there to a sister station would be a good idea, nor one either team would tolerate
Click to expand...

I have lived in Seattle since 1985, and have always listened to Baseball on the radio. For many years, KIRO did have both the Mariners and the Hawks. There was rarely any overlap of the games, like less than once a year.

I do remember a few more times where the pre or post game shows overlapped, but the games themselves rarely did.

And when there was an overlap, one of the games was moved to a sister station. I don’t recall any team making an issue of it, because it is so rare.

As far as this die hard Seattle Baseball nut is concerned, I don’t care which station has the games, as long as I can hear ‘em. And don’t most sports feel the same way?
 
345palm said:
It all comes down to how much money KOMO's board is willing to continue losing. As for KIRO: don't forget that under Bonneville they had a long and profitable relationship with the Mariners. Team execs like and trust these guys.

How do you know KOMO is losing on the Mariners? I've heard its about break even. Without the Mariners, the question becomes much more legit. The execs like and trust these guys. Who are these guys? What BS. You mean the guys in the Celistial Kingdom,(pardon my spelling I'm laughing to hard to correct it!).
Click to expand...
 
Keep in mind that in addition to the radio, the Mariners get a ton of cross promotion on Channel 4. That won't be the case with KIRO. That's got to figure into the value as well. KOMO sells the cume, not the quarter hour so a high price for the M's is worth it to them.
 
KOMO is all cume. They have been effective at selling that, but in tough times, with low demand, cume stations with no TSL suffer. Mariners are essential to driving that cume. KIRO beats them on a four book in every daypart 25-54, except nights, when the Mariners play. In middays and afternoon drive KIRO, with talk is number three in the market in the last book. If KIRO gets the Mariners, KOMO cannot survive. The rumor mill suggests Bonneville will move the Mariners to KBSG and change them to sports. This allows KIRO to beat KOMO and KBSG to get a cume magnet for their sports station allowing them to beat KJR which is on AM and doesn't have the Mariners.

What makes this a tough decision is that Bonneville and Fisher, along with the rest of the market are facing severe budget shortfalls in first quarter due to low demand. It is pretty tough for sales folks right now and that will trickle down. The Mariners broadcast rights do not come close to breaking even by a couple million or more, but they deliver valuable cume. KOMO and KBSG need that cume. KJR would probably bid if Clear Channel weren't for sale to prevent another sports station from coming after them.

Anyone know when this is to be decided?
 
Dan,

Your post is right on. We would need Dennis Kelly or Jim Clayton for any better.
I think bids are being put together now. Don't know when final is. What happens if KOMO loses and game and KBSG goes sports? How about a flip of KOMO to news/talk and KVI back to all oldies, all the time?
 
In one of the late comments made on the initially posted blatherwatch page, it says:

"...whoever said that KIRO has a stronger signal than KOMO -- that's not true. They're both Class A stations broadcasting on
clear channels. KIRO sends most of its nighttime signal to the north and west to protect stations in New York and Los Angeles. KOMO only has to protect a station in Chicago, so it has a north-south pattern at night..."

This actually true here?
 
When I lived in Portland, KOMO came in stronger than KIRO at night, but you could hear both easily. That was back in the 60s through 80s. Today? Likely not so much, with more stations on the dial and IBOC hash to wade through...
 
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