NBC Sports Northwest and iHeartMedia announce a new content partnership in the Portland, OR, area. The collaboration will rebrand iHeartMedia's KPOJ-AM (Rip City Radio 620) to "NBC Sports Northwest Rip City Radio." Starting January, the companies will bring a new line-up to the community featuring nine hours of combined content simulcast on both KPOJ and on NBC Sports Northwest between 6am and 6pm local, with NBC Sports Northwest producing its own three-hour show within that window.
The joint weekday lineup will consist of Rip City Mornings with Dan & Nigel (6-9am), Dwight Jaynes and Aaron Fentress Show (12-3pm) and Rip City Drive with Travis & Chad (3-6pm). KPOJ will also simulcast NBC Sports Northwest's Outdoors GPS program. All shows will originate from a new radio studio being built at NBC Sports Northwest.
"NBC Sports Northwest is dedicated to serving fans across all platforms, so we are pleased to join forces with iHeartMedia to collaborate on programming for Portland sports fans on both TV and radio," said NBC Sports Northwest GM Len Mead. "This partnership combines and amplifies the best talent and production teams in the market."
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IheartRadio KPOJ-AM is teaming up with NBC Sports Northwest for NBC Sports RIP City Radio.