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KQIE Q104.7

K

kn3ick

As we all know KQIE transmits out of the Inland Empire on 104.7FM. It looks like their ratings have been dropping for a while. What music format do you think would work in the Inland Empire on 104.7? I'm thinking maybe Hot AC or Adult Hits.
 
kn3ick said:
As we all know KQIE transmits out of the Inland Empire on 104.7FM. It looks like their ratings have been dropping for a while. What music format do you think would work in the Inland Empire on 104.7? I'm thinking maybe Hot AC or Adult Hits.
Click to expand...

KCBS-FM and KBIG are two of the most powerful signals on Mt Wilson, and they cover the IE radio market geography just as well as they cover the LA metro. The issue here is whether a local version of either format has a chance.

KQIE continues to be 2nd or 3rd out of the home signals in 18-34 in the IE, and 5th or 6th in 18-49 among local signals, which is not bad for a Class A FM competing with B's like KOLA, KGGI, KFRG and KLYY.
 
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