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KRLD The "News" Station

G

gpzyzyzf

Guest
I always hate to be the negative vibe in a new year....oh wait...no I don't. How come nobody has said a thing about our great "news" station sending people up to Iowa early (on a special interests dime) but didn't let them stay around for the voting. And where oh where are they this week in New Hampshire?

Does this not bode well for them in '08????

Just a thought!
 
This is just another brilliant idea from the PD(no need to mention names). The same one who thinks the cluster of traffic reporters(4+) is a great idea during newscasts.
 
Its another one of Gavin Spittles brillaint moves....I know why he's keeping his job...
 
wow, tee king of tee knitpickers reeturns. Who cares man, it isnt like you're perfect ;)
 
Slam.......that almost sounded like a "slam" from you....but I will accept it as constructive criticism! ;D

And how would you know....whether I'm perfect or not???? I feel at times.....I just might be! lol
 
gpzyzyzf said:
I always hate to be the negative vibe in a new year....oh wait...no I don't. How come nobody has said a thing about our great "news" station sending people up to Iowa early (on a special interests

Just don't rely on them for information during ice storms. KTRH (yes KTRH Houston) had more information on conditions in Dallas 12-31-2000 than KRLD, whose staff was probably at a party somewhere getting drunk instead of reporting on life threatening weather conditions.
 
I'm not usually one to stand up for KRLD but Bruce don't you think it's a little harsh to hold the current managers and staff at KRLD responsible for something that happened seven years ago?
 
I remember that NYE vividly, everything got iced over and they closed off frankfort between tollway and preston. I pulled out a bottle of vodka and did shooters with a chick I was dating....Good Times!

But I agree, KRLD has had issues for years, call it what it is: Rotating Door Of Bad Managment
 
It would be great.
The problem is the market can't support it, and, in case you haven't noticed, most of us work in commercial radio.

With the proliferation of talk stations on AM, along with 24hr cable news, the once vaunted appeal of a 24 hour news station is much less- there's other places you can find out the news-

not to mention the basic problem- what is 'news'? I dropped by KRLD a couple weeks ago and they had Chuck Schecner (sp?) talkingto a fire chief on teh scene of some fire, and audio from a dallas city council meeting. While both of those technically might have been 'news', since I didn't lose my house to fire, and since I don't live in Dallas, neither of those news stories held the LEAST interest to me.

KRLD is in a death spiral. Less and less people care to get their 'news' from radio, so less and less listen. The less listeners, (i.e the less money) the less staffing they have to really cover whatever they think is 'news'.
 
Makes sense. If I want news I'll flip on the TV or pull up cnn.com or drudge. I guess the only time AM news is of importance is when severe weather is happening and you are in the car. :-\
 
Yep- don't discount high speed internet either- if you're interested in a specific subject you can get news on the web rather than waiting for it on the off chance the news might cover it- besides teh general news sites (MSNBC, CNN, etc) you've got political sites, sports sites, entertainment news sites, etc...

In fact, if you want radio news, you don't even have to wait for an Al Bbrumley or a Barry Horn to write about it once a week, there's sites (like this) where you can get news (and rumor and discussion) 24 hours a day...
 
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> Less and less people care to get their 'news' from radio,
> so less and less listen. The less listeners,

fewer
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......
 
The main thing I'd miss if KRLD switched formats would be the severe weather coverage. Brad Barton & Tom Hale do a great job. That usually happens during afternoon drive when you don't have internet or tv nearby, so radio coverage is important.

There could be a F5 tornado coming & most stations would keep playing Britney or some other nonsense.
 
little1 said:
It would be great.
The problem is the market can't support it, and, in case you haven't noticed, most of us work in commercial radio.

With the proliferation of talk stations on AM, along with 24hr cable news, the once vaunted appeal of a 24 hour news station is much less- there's other places you can find out the news-

not to mention the basic problem- what is 'news'? I dropped by KRLD a couple weeks ago and they had Chuck Schecner (sp?) talkingto a fire chief on teh scene of some fire, and audio from a dallas city council meeting. While both of those technically might have been 'news', since I didn't lose my house to fire, and since I don't live in Dallas, neither of those news stories held the LEAST interest to me.

KRLD is in a death spiral. Less and less people care to get their 'news' from radio, so less and less listen. The less listeners, (i.e the less money) the less staffing they have to really cover whatever they think is 'news'.

What about in depth topical news discussion, a type of "All Things Considered" for local topics. Different from a show host taking a postion, for the sake of taking a position.
 
That would be 'talk', not news, and if you want local talk there's 570AM, 410AM (that's 1/2 of 820), KSKY mornings, etc...
 
Little one looks at it with $$ vision. In this crud of niche formats, KRLD should focus on the person in the car,thus the news. Ernie and Jay are more like Bert and Ernie of Sesame street.The days of radio actually serving its community are just about gone. Its all in the real estate and ads Until they perfect good internet reception with a receiver in a car so a driver can surf the internet, without causing a pile up on LBJ,for local news,weather.. a radio is needed.
 
KRLD is well positioned, and with the right investments could continue to succeed if and when the AM band collapses. There will always be a demand for immediate news, and 1080 has the brand awareness to make a go of it on internet, on FM or on whatever future delivery vehicle emerges. They need more and better reporters and a manager with a vision, but many of the building blocks are in place. The anchor teams, the business reporter, even the mail-order meteorologist are all saleable and professional.
It's too bad Peter doesn't do entertainement news, and LP doesn't do investigative reports. They could use more reporters in the field, gathering news and covering beats. The signal is kinda weak in Tarrant County. Other than that, if CBS would invest in human capital, they might just be able to carve out a successful niche.
 
But what if that person in the car doesn't want 'news'?

The ratings prove my point, KRLD SUCKS compared to what they were even 5 or 10 years ago. People, especially young people, don't get their news from the radio. And as soon as KRLD figures that out, one of 2 things will happen. They'll totally change their presentation (sending the old fogies into conniption fits) or they'll drop the format because it's so freaking expensive to run.

And here's an interesting experiment- listen to half an hour of KRLD. See how much news you get, versus how many commercials. Then see how much of that news is basically repetitive (i.e. weather and traffic together on the 8's) (and it's repetitive because if I listen for more than 10 minutes, do you really think the weather has changed that much?)...

Then spend a few minutes on the internet -odds are that by signing onto the news page of your AOL (or whatever) account, you'll get the same basic news in 1/3rd the time.

In other words, Less than 10 minutes on the computer in the morning will tell me that Clinton won NH, TO is a game time decision, Stars won 3-1, and Bush is in Israel.

So why should I waste 30 minutes listening to KRLD to get the same info? Because som eof you people think we "NEED" a news station?

I hate to break it to you guys, we don't NEED any stations that draw an audience. We don't NEED a news station, we don't NEED a smooth jazz station. And it'll be a lot easy to discuss this when you people figure out teh difference between needs and wants. You may want one. But we don't NEED one.
 
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