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KSSX to "Jamn' 95.7"

R

radiolife3

Not sure when the flip is but the stream text info and Facebook rfclect the new format while the website and stream audio is still Throwback Hip Hop. I'm guessing Big Boy in the morning, and a very SoCal approach to Hip Hop. Interesting to see where they can fit in between three CHR's which all lean sort of Rhythm. Not sure if this was by accident but if it was planned it's good move to use the "Jamn" brand as that lived on "Jammin Z90" when it was Rhythmic for years and has history in the market.
 
I'm also surprised they decided to continue to bill the station as a Rhythmic, which is a good move given the multicultural audience they're targeting. Having local talent helps too.
 
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