KVI To Flip To.....Regional Mexican?

[SRP]

KVI- an AM signal - with commercials- against an FM jukebox - same format - with no commercials. Hmmm. Does this make sense to anyone? I wonder if there is a bigger picture here?

Well, duh....the "bigger picture" is that it's a cost-cutting move.

Just about everyone at the "new" KVI is already working for Fisher. And if I were a betting man I'd wager the combined salaries for Christopher & Hansen (sounds like a law firm, doesn't it?) isn't nearly what Suits was making (although Fisher has to pay off his contract). So why not give it a whirl?

 

[Jay Peninger]

Hmmm Oldies eh... Seems like a perfect fit for John Maynard & John Kessler who do their oldies Record Bin Roulette via the web and I think it's on KPLU too...

 

[AQH]

And for a small extra charge, I might toss in the KLSY call letters. sonce some of you think former call letters are pretty darned important.

Am I reading this right? The person who bought the KLSY call letters is mocking people who think call letters mean something?

 

[AQH]

may i be the first arm chair to ask: remember bob rivers? bob rivers on a KVI AM/FM 60's-70's oldies combo works in my book.

How does it work, and which FM does Fisher give up for that combo?

 

[scott salvatori]

A)certainly not 101.5, maybe 97.7. is it possible fisher/KVI could lease a joint broadcasting deal with first/104.5, with out actually spending 18 million on a purchase. afterall, first isnt making any profit at 104.5 at the moment on advertisement. kinda like a farmer/land owner subletting land to another farmer. any precendent on this in the radio industry?

B)were the KLSY call letters bought, or were they abandoned first, and then quickly snagged for future $ale to a potential mega radio broadcasting corp?

 

[TVradioguru]

A)certainly not 101.5, maybe 97.7. is it possible fisher/KVI could lease a joint broadcasting deal with first/104.5, with out actually spending 18 million on a purchase.

As I recall, the 97.7 deal is an LMA, not owned by Fisher. One can't horse-trade with a horse you don't own. (Just putting it in terms even a truckdriver can understand.) Even if Fisher owned 97.7, what would be First Broadcastings motivation be to trade a mid-market stick deal with a rimshot stick deal? Uh...none.

 

[BurntOutRadio]

Am I reading this right? The person who bought the KLSY call letters is mocking people who think call letters mean something?


Last time I checked, it doesn't cost anything to get call letters assigned from the FCC. You can strike a deal with private parties to purchase them if you just couldn't do without KLSY.

 

[AQH]

Last time I checked, it doesn't cost anything to get call letters assigned from the FCC. You can strike a deal with private parties to purchase them if you just couldn't do without KLSY.

That was not the point of my post.

 

[AQH]

A)certainly not 101.5, maybe 97.7. is it possible fisher/KVI could lease a joint broadcasting deal with first/104.5, with out actually spending 18 million on a purchase. afterall, first isnt making any profit at 104.5 at the moment on advertisement. kinda like a farmer/land owner subletting land to another farmer. any precendent on this in the radio industry?

I don't think that's going to happen anytime soon. If Fisher outright acquires an FM, I do not think simulcasting KVI would be a top priority.

I wanted to follow-up with what you said earlier. How do you make Bob Rivers work on KVI?

 

[LITTLEBOYBLUE]

I wanted to follow-up with what you said earlier. How do you make Bob Rivers work on KVI?

Isn't it simply a matter of a $10M check and a liner card with the calls on it?

 

[bossbill]

"Am I reading this right? The person who bought the KLSY call letters is mocking people who think call letters mean something?"

Apparently, getting the facts straight is not a requirement for opening one's mouth. A cursory check of the FCC records would show that the call letters KLSY were obtained prior to the frequency launch, by the original owner. And the original licensee didn't buy the call letters either. They were available, having been abandoned by a major market operator who must have felt they had no value in the Seattle market.

I didn't buy the station for the KLSY call letters. It didn't even matter to me what the call letters were. I bought a Class A FM signal which could be improved by moving to a nearby market. It happened to have the call letters. I have no call letter fetish. We use them once an hour, at the top, per legal requirements, and don't build on them.

I didn't intend to "mock" anyone. But does seem rather humorous that the wannabees get all excited about call letters while the actual operators don't really care.

There was a time that call letters meant something. And even now, "heritage" call letters, used consistently without lapse, still mean something. But I would suggest that KJR, for example (or how about KOL), means a lot less to potential listeners today than it did 40-50 years ago.

 

[scott salvatori]

thanks for the history on how the KLSY call letters came your way...........

eventhough, radio call letters are not the value they used to be. fact is, KLSY is some good call letters you done stumbled into. KLSY works good in radio, to identify a format or brand, such as "classy 92.5". KLSY, has more potential value than lets say, KRAP. right?

bill, being a smart businessman, would welcome that phone call from some broadcasting company who would love to have those classy call letters for their AM/FM outlet somewheres out west.

bill, just what are those call letters worth $$ do you reckon?

 

[Jay Peninger]

thanks for the history on how the KLSY call letters came your way...........

eventhough, radio call letters are not the value they used to be. fact is, KLSY is some good call letters you done stumbled into. KLSY works good in radio, to identify a format or brand, such as "classy 92.5". KLSY, has more potential value than lets say, KRAP. right?

bill, being a smart businessman, would welcome that phone call from some broadcasting company who would love to have those classy call letters for their AM/FM outlet somewheres out west.

bill, just what are those call letters worth $$ do you reckon?

Well it you are going to bankroll an AM signal in this economy maybe you should try KPUT or consider it in the running because more than likely your money will be KPUT!

 

[notalent]

Since First recently LMA's a similar signal they've been camping on for a few years in Ohio maybe they will finally give in and do that here...

Could you see a KVI/KMCQ simulcast?

 

[crainbebo]

Where will Mark Levin, Sean Hannity, Laura Ingraham and C2C AM w/ George Noory will go? KPTK?

-crainbebo

 

[Seattleradiodude]

Where will Mark Levin, Sean Hannity, Laura Ingraham and C2C AM w/ George Noory will go?

KPTK?

-crainbebo

Lol!! Yeah Right... That'll happen when Fox News goes liberal!

 

[klutch00]

some good comments above from reply #31

the whole indie/garage band stuff on AM could work in select cities, with a big local hipster music scene. the key question is, what kind of support are you gonna get from the concert venues, and other advertisers? what is the price for the AM outlet? who you gonna get to program the music? obviously, somewhere out there is the "key hip stoner", fresh out of high school, who lives and breaths the music scene, knows the peeps, has the knowledge, and social contacts, and prob plays in a band himself. this is the man/kid/punk genius you want. AM radio can work in combo with all the other box computer social network things the kids listen to. if the AM station owner was smart, he'd even work out a deal with a local music venue to locate the studio in house, in exchange for the advertisement etc.

This is what KKSN Vancouver WA is doing right now. http://www.947.fm/ Click the "94/7 Too" logo on the right.

 

[klutch00]

What KVI is aiming for is interesting, but I have to ask how will the powers-that-be lure listeners back to AM and hasn't full service radio been pretty much put out to pasture? I mean I might listen if I lived in the area and found it interesting, but that's just me. I realize I'm probably an anomaly. What I think might work better would be a full service/MOR programmed for a modern audience; perhaps like Albany NY's WROW.

 

[Jay Peninger]

some good comments above from reply #31

the whole indie/garage band stuff on AM could work in select cities, with a big local hipster music scene. the key question is, what kind of support are you gonna get from the concert venues, and other advertisers? what is the price for the AM outlet? who you gonna get to program the music? obviously, somewhere out there is the "key hip stoner", fresh out of high school, who lives and breaths the music scene, knows the peeps, has the knowledge, and social contacts, and prob plays in a band himself. this is the man/kid/punk genius you want. AM radio can work in combo with all the other box computer social network things the kids listen to. if the AM station owner was smart, he'd even work out a deal with a local music venue to locate the studio in house, in exchange for the advertisement etc.

This is what KKSN Vancouver WA is doing right now. http://www.947.fm/ Click the "94/7 Too" logo on the right.

I think you hit the nail on the head in regard to reviving the AM band, if you were to hand pick some High School & College aged broadcasting grads and turn them lose in an AM station allowing them to do the branding and programming I would be willing to bet in the right city it would become an instant underground favorite with the youngsters and isn't that how FM got the upper hand back in the day?

Maybe it's time for AM to try a little role reversal and go youthful because it seems to me FM in Seattle has begun showing it's age a bit.....

 

[OCradiodude]

Something I'm still waiting for a station in the Northwest to do. I mentioned this right here on the Seattle board several years ago.

Northwest oldies!

There is so much music which came out of the Northwest in the 50s, 60s, and 70s to add to an oldies/classic hits playlist.

Come on KVI. Add some Northwest oldies.