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KYKX Cheap Shots--the Series Continues

N

nuzguy

Was in a business a few minutes ago and heard KYKX on the store PA. A 30-second "promo" devoted the whole half minute to bad mouthing KNUE for "not showing up" at the recent Jacksonville Tomato Fest. With much sarcasm it said. "We spent the weekend chowing down on the world's best tomato crop. We were there, KNUE wasn't, because KNUE can't." Yada, yada, yada on and on and on. Dru and friends just don't get it.

One day KYKX will chow down on a king size portion of crow, or something more pungent and much less palatable. (Hint--it's found in cow pastures and it isn't hay.)

The manager of the business is a friend of mine so I told him he was polluting the atmosphere in his place by burdening customers with the likes of KYKX. He changed the setting to KNUE. KYKX is KNUE's best advertising medium, but Access 1 people don't seem to realize what they're doing to themselves. If to observe is observance, is to ignore not ignorance?
 
> Was in a business a few minutes ago and heard KYKX on the
> store PA. A 30-second "promo" devoted the whole half minute
> to bad mouthing KNUE for "not showing up" at the recent
> Jacksonville Tomato Fest. With much sarcasm it said. "We
> spent the weekend chowing down on the world's best tomato
> crop. We were there, KNUE wasn't, because KNUE can't."
> Yada, yada, yada on and on and on. Dru and friends just
> don't get it.
>
> One day KYKX will chow down on a king size portion of crow,
> or something more pungent and much less palatable.
> (Hint--it's found in cow pastures and it isn't hay.)
>
> The manager of the business is a friend of mine so I told
> him he was polluting the atmosphere in his place by
> burdening customers with the likes of KYKX. He changed the
> setting to KNUE. KYKX is KNUE's best advertising medium,
> but Access 1 people don't seem to realize what they're doing
> to themselves. If to observe is observance, is to ignore not
> ignorance?
>


An observation, if I may....

I think that it's KYKX people that's running the smear campaign by themselves. Reason I think that? I regularly listen to KOOI. Knowing that Waller is cranking up "The Breeze" and its format is so close to KOOI's, you'd think if it's a corporate thing that KOOI would be smearing KLJT/KFRO-FM. Unless, of course, they (KOOI) are waiting until 15 July when Dave and Rhonda return.

If it's truly KYKX management doing it on their own, shame on 'em. If it's corporate, we'll know on 7/15....and then shame on 'em all! If the latter happens, I'll be looking for a radio station that has class left to it.

Thoughts?
 
> > Was in a business a few minutes ago and heard KYKX on the
> > store PA. A 30-second "promo" devoted the whole half
> minute
> > to bad mouthing KNUE for "not showing up" at the recent
> > Jacksonville Tomato Fest. With much sarcasm it said. "We
> > spent the weekend chowing down on the world's best tomato
> > crop. We were there, KNUE wasn't, because KNUE can't."
> > Yada, yada, yada on and on and on. Dru and friends just
> > don't get it.
> >
> > One day KYKX will chow down on a king size portion of
> crow,
> > or something more pungent and much less palatable.
> > (Hint--it's found in cow pastures and it isn't hay.)
> >
> > The manager of the business is a friend of mine so I told
> > him he was polluting the atmosphere in his place by
> > burdening customers with the likes of KYKX. He changed
> the
> > setting to KNUE. KYKX is KNUE's best advertising medium,
> > but Access 1 people don't seem to realize what they're
> doing
> > to themselves. If to observe is observance, is to ignore
> not
> > ignorance?
> >
>
>
> An observation, if I may....
>
> I think that it's KYKX people that's running the smear
> campaign by themselves. Reason I think that? I regularly
> listen to KOOI. Knowing that Waller is cranking up "The
> Breeze" and its format is so close to KOOI's, you'd think if
> it's a corporate thing that KOOI would be smearing
> KLJT/KFRO-FM. Unless, of course, they (KOOI) are waiting
> until 15 July when Dave and Rhonda return.
>
> If it's truly KYKX management doing it on their own, shame
> on 'em. If it's corporate, we'll know on 7/15....and then
> shame on 'em all! If the latter happens, I'll be looking for
> a radio station that has class left to it.
>
> Thoughts?
>
Well said. It may be as you say, or all of the Access 1/KYKX locals may be scheming together. FWIW, I also think July 15 may be a telling moment. Still, the tactics KYKX is using just smell bad. There are Class A, Class B, and Class C FM stations. The FCC should create a new one for KYKX--No Class.
 
KYKX is doing an old poltical and childish tactic, when you are caught,or know you have been beat, blame the other guy, and shirk the responsibility. How many radios do you supposed have had their button pushed,and the presets re programmed to KNUE and way from KYKX? "Dru hasn't a clue or class" would be a great bumper sticker for the area with no call letters mentioned. I hope advertisers get smart and pull their ads from this sanatation barge that is taking on sewage water. Once DRu is released, let go, fired, disposed of, CHANGE THE CALL LETTERS!! They have been destroyed and stripped of any pride forever. Access one needs to do a quick huddle and rethink,if they expect to make any money on that dung heap of a station.
 
> KYKX is doing an old poltical and childish tactic, when you
> are caught,or know you have been beat, blame the other guy,
> and shirk the responsibility. How many radios do you
> supposed have had their button pushed,and the presets re
> programmed to KNUE and way from KYKX? "Dru hasn't a clue or
> class" would be a great bumper sticker for the area with no
> call letters mentioned. I hope advertisers get smart and
> pull their ads from this sanatation barge that is taking on
> sewage water. Once DRu is released, let go, fired, disposed
> of, CHANGE THE CALL LETTERS!! They have been destroyed and
> stripped of any pride forever. Access one needs to do a
> quick huddle and rethink,if they expect to make any money
> on that dung heap of a station.

Don't hold back, Ed. Tell us how uou really feel. Actually, many people in the area harbor worse feelings toward KYKX than have been expressed on this board. Many of the station's detractors are indeed advertisers. If it weren't for used car dealers and hock shops, the revenue stream would gave dried up last month.

The corporate mind is a strange duck, anyway. One line of thinking holds that Access 1 is purposely trying to turn KYKX into such a smelly proposition that no one among the few listeners remaining will think twice when Access 1 takes it to Tyler and does something else with the format--so the public mind will say "good riddance." Gordon McLendon followed much the same course in the euthanasia of KLIF in Dallas 30 or so years ago--but I'm in no way equating the likes of Access 1 with McLendon. Whatever the course of action, the earlier mention holds true that Dru's presence should NOT be continued after whatever change is to be made, is actually made. If Access 1 does indeed do something "respectable" with the station under new call letters and format there will be no further need for Dru and his step-and-fetch-it services. Allowing himself to remain with the company speaks directly to his desperation.
>
 
There are Class A, Class B, and Class
> C FM stations. The FCC should create a new one for KYKX--No
> Class.
>


Uh-huh. What a shame for a station that was once the flagship for East Texas radio. Sad to think that a cutting edge radio station is now cutting its own throat.


One would have to wonder how long the bleeding will last before a proper burial and/or entrance into the Witness Protection Program (so to speak) with new calls/moniker/format/etc.
 
> KYKX is doing an old poltical and childish tactic, when you
> are caught,or know you have been beat, blame the other guy,
> and shirk the responsibility. How many radios do you
> supposed have had their button pushed,and the presets re
> programmed to KNUE and way from KYKX? "Dru hasn't a clue or
> class" would be a great bumper sticker for the area with no
> call letters mentioned. I hope advertisers get smart and
> pull their ads from this sanatation barge that is taking on
> sewage water. Once DRu is released, let go, fired, disposed
> of, CHANGE THE CALL LETTERS!! They have been destroyed and
> stripped of any pride forever. Access one needs to do a
> quick huddle and rethink,if they expect to make any money
> on that dung heap of a station.
>

Jumpin' Jehosophat! Don't know who ERM is, but it sure seems this guy's got his hand on the pulse of KYKX. If they keep going in their current MO, not only will the calls be stripped of any pride (and dignity), but the frequency will as well. Just the mention of "one-oh-five-point-seven" would make the hair on the back of your neck stand at attention.
 
It's just desparation on KYKX's side. I don't want to blame Access-1 as a whole, because I don't see any of Access-1's stations in Shreveport sinking to these tactics. KNUE just bests KYKX in every book, and has done so ever since I can remember. It is like the Mike Tyson tactics of radio. You can't beat them honestly with better music, imaging, talent, etc., so you go for biting the ears and trying to break arms. It's just dirty pool. You don't make yourself look better by making others look bad. I'm by no means defending KNUE, because they are FAR from being the great station that they were 10-15 years ago. But, given the right leadership KYKX can be a GREAT radio station again. Clean house, and bring in some people who actually care about East Texas and country music. KNUE is very vulnerable. They have been so badly homogenized by Clear Channel. However, given the choice right now, I still choose KNUE, because they are still better in every aspect than KYKX. I expect more from Access-1, because they have done a good job in Shreveport. It's just a "head-scratching" situation right now. <P ID="signature">______________
KVIL Highland Park
KVIL-FM Highland Park/Dallas-Fort Worth
Thanks for the memories Ron Chapman!</P>
 
> It's just desparation on KYKX's side. I don't want to blame
> Access-1 as a whole, because I don't see any of Access-1's
> stations in Shreveport sinking to these tactics. KNUE just
> bests KYKX in every book, and has done so ever since I can
> remember. It is like the Mike Tyson tactics of radio. You
> can't beat them honestly with better music, imaging, talent,
> etc., so you go for biting the ears and trying to break
> arms. It's just dirty pool. You don't make yourself look
> better by making others look bad. I'm by no means defending
> KNUE, because they are FAR from being the great station that
> they were 10-15 years ago. But, given the right leadership
> KYKX can be a GREAT radio station again. Clean house, and
> bring in some people who actually care about East Texas and
> country music. KNUE is very vulnerable. They have been so
> badly homogenized by Clear Channel. However, given the
> choice right now, I still choose KNUE, because they are
> still better in every aspect than KYKX. I expect more from
> Access-1, because they have done a good job in Shreveport.
> It's just a "head-scratching" situation right now.


If Access 1 is scratching the KYKX part of the head, then "there's cooties there."
>
 
Many many years ago, there was a time that KYKX was
the commanding country station -- even over KNUE.

...but it was long ago.
 
> Many many years ago, there was a time that KYKX was
> the commanding country station -- even over KNUE.
>
> ...but it was long ago.
>
It was long ago, all right, and it was in an era when Tyler and Longview were separate markets. I don't think KYKX has ever beaten KNUE since Arbitron combined the two ADI's.
 
That's really funny because I saw KNUE at the Tomato Fest! Now we know that Dru and the gang are just making stuff up now.

BTW...I've been monitoring KNUE closely to see if they respond in any way the the attacks of KYKX. The past two weeks KNUE has been doing $1.01 gas at different gas stations around Longview...right in Dru's backyard! Priceless!



> Was in a business a few minutes ago and heard KYKX on the
> store PA. A 30-second "promo" devoted the whole half minute
> to bad mouthing KNUE for "not showing up" at the recent
> Jacksonville Tomato Fest. With much sarcasm it said. "We
> spent the weekend chowing down on the world's best tomato
> crop. We were there, KNUE wasn't, because KNUE can't."
> Yada, yada, yada on and on and on.
 
> That's really funny because I saw KNUE at the Tomato Fest!
> Now we know that Dru and the gang are just making stuff up
> now.
>
> BTW...I've been monitoring KNUE closely to see if they
> respond in any way the the attacks of KYKX. The past two
> weeks KNUE has been doing $1.01 gas at different gas
> stations around Longview...right in Dru's backyard!
> Priceless!

Amazing that KYKX would be so obvious about something that plainly isn't true. KNUE is at the festival and KYKX says they weren't. That's feeble mindedness at its worst. Now, not only is KYKX taking the low road with such on-air attacks, it's beginning to base them on outright lies.

KNUE is doing the admirable thing--ignoring KYKX's ranting and moving ahead, such as doing the gasoline promotion, acting as if KYKX doesn't exist--which may be the case if it keeps up this approach to radio. Treating KYKX as a non-entity is the best response KNUE could make.
>
>
>
> > Was in a business a few minutes ago and heard KYKX on the
> > store PA. A 30-second "promo" devoted the whole half
> minute
> > to bad mouthing KNUE for "not showing up" at the recent
> > Jacksonville Tomato Fest. With much sarcasm it said. "We
> > spent the weekend chowing down on the world's best tomato
> > crop. We were there, KNUE wasn't, because KNUE can't."
> > Yada, yada, yada on and on and on.
>
 
> That's really funny because I saw KNUE at the Tomato Fest!
> Now we know that Dru and the gang are just making stuff up
> now.
>
> BTW...I've been monitoring KNUE closely to see if they
> respond in any way the the attacks of KYKX. The past two
> weeks KNUE has been doing $1.01 gas at different gas
> stations around Longview...right in Dru's backyard!
> Priceless!
>
>
>
> > Was in a business a few minutes ago and heard KYKX on the
> > store PA. A 30-second "promo" devoted the whole half
> minute
> > to bad mouthing KNUE for "not showing up" at the recent
> > Jacksonville Tomato Fest. With much sarcasm it said. "We
> > spent the weekend chowing down on the world's best tomato
> > crop. We were there, KNUE wasn't, because KNUE can't."
> > Yada, yada, yada on and on and on.
 
Sorta like the childish brat screaming for attention, and not getting it.
It must be wonderful to sit behind the board at KYKX andrealize the only ones listening is the receptionist, and some sales people.
 
> Sorta like the childish brat screaming for attention, and
> not getting it.
> It must be wonderful to sit behind the board at KYKX
> andrealize the only ones listening is the receptionist, and
> some sales people.

If those people, even.
>
 
Apparently KYKX is doing the job; they apparently got to you. If you really feel that its going to bite them where the sun don't shine, why say anything about it?
 
> Apparently KYKX is doing the job; they apparently got to
> you. If you really feel that its going to bite them where
> the sun don't shine, why say anything about it?
>
mmmmm very suspicious. KYKX is NOT "doing the job" nor they "got" to anyone here. what they have accomplished,is turn on their community and ignore them. They have falsified claims of their competitors and NOT on a professional level. They have taken Legendary call letters that once hada proud History and let them wither and die,and could described as used cat litter. "Why say anything about it?"Because broadcast professionals ,especially those who live in the area, remember how the station once was an inspiration, plus once cared about its community.The broadcast professionals not the staff and management of KYKX give a damn. The management and Dru don't. That is painfully obvious,plus the ratings show that. They need to drive to the transmitter and turn off the power to save on the electricity.
 
> > Apparently KYKX is doing the job; they apparently got to
> > you. If you really feel that its going to bite them where
>
> > the sun don't shine, why say anything about it?
> >
> mmmmm very suspicious. KYKX is NOT "doing the job" nor they
> "got" to anyone here. what they have accomplished,is turn on
> their community and ignore them. They have falsified claims
> of their competitors and NOT on a professional level. They
> have taken Legendary call letters that once hada proud
> History and let them wither and die,and could described as
> used cat litter. "Why say anything about it?"Because
> broadcast professionals ,especially those who live in the
> area, remember how the station once was an inspiration, plus
> once cared about its community.The broadcast professionals
> not the staff and management of KYKX give a damn. The
> management and Dru don't. That is painfully obvious,plus the
> ratings show that. They need to drive to the transmitter and
> turn off the power to save on the electricity.


Good observations on the station's past--a very distant and fading (or faded) past at that.

Rusty Reynolds from day one of KYKX on the air brought a sense of fun to the KYKX presence in the region. The music was lively and the talent knew how to relate to the audience. The station's aura, in one way of looking at it, had vestiges of the Gordon McLendon broadcasting philosophy--make listening fun, run lots of promotions and involve the audience, make people feel as if they are welcome guests and not some necessary evil to be tolerated for yet another broadcast day.

Early-day KYKX invested in the community and the area and its people returned the favor. It was difficult to walk into a business that didn't have KYKX on the PA, and KYKX people were everywhere doing a bit of everything. Now, what listeners are treated to is a tired, run down station with tired, run down people on the air, spending valuable air time bad mouthing the obviously superior competition.

Both of you are wholly correct. The KYKX downfall IS inevitable, and what's so obviously wrong with the station IS worth talking about. It's a classic example of the worst sort of waste.
 
> Apparently KYKX is doing the job; they apparently got to
> you. If you really feel that its going to bite them where
> the sun don't shine, why say anything about it?


KYKX isn't "doing the job" at all. It is, however, doing a number on its rapidly dwindling numbers of listeners. And I mention it because I and others who give a damn just don't like cheap shot artists.
>
 
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