nmoore6676 said:
Why won't Liberal (Progressive) Talk work? We live in a nation where they now predominate our National, and in California, Government. If radio ratings were a reflection of the collective political view then Barack Obama would not be in the White House. Yet progressive talk has abysmal ratings any place you care to look. FOX News channel gets ratings that match the combined ratings for CNN and MSNBC on cable. Are we all listening and watching one thing and then voting the opposite?
Then too there are the ratings for sports and sports talk. Go to any market and they are not in the stratosphere of the Arbitrons. Yet they survive while in many markets progressive talk stations have axed the format, often replacing it with sports.
By the way KTLK does not have stellar signal penetration, because they are directional at all times though with 50 KW. KLAC on a low band position with only 5KW and directional only at night gets better area wide penetration. KSPN is 50KW, non directional, days only from a shorter stick (relative to wavelength) so they can not get the coverage of KFI or that of KLAC at night because they tighten the pattern and drop to 10KW at sundown. A limitation unfortunately for AM radio which is being made worse these days by IBOC and other electronic noise. Yet in this market no FMs are taking sports coverage as is happening elsewhere.
Does this mean that we don't listen to games on radio as much? When I was a kid back in Ohio my Dad would have the Reds games on TV with the sound down and listening to Waite Hoyt call the game on the radio.
A poll that came out this month confirms most people are conservative, not liberal.
http://www.gallup.com/poll/120857/Conservatives-Single-Largest-Ideological-Group.aspx
People wanted a change and the entire economic problems that came down in September killed off any McCain chance. I'm a life-long Reagan Republican but I didn't even vote for that RINO McCain. I certainly didn't vote for Obama either.
Look at the election results for the recent propositions to add to our taxes. The only counties that get close to 50% yes on Prop 1A, the most important prop, were in the San Francisco area
http://vote.sos.ca.gov/returns/props/map1A.htm It was totally killed in Southern California. Look at Prop 8. Even with Obama winning, EVERY Southern California County, except Santa Barbara, voted Yes to ban gay marriage. Look at Northern California on this map of the election results
http://www.latimes.com/news/local/politics/cal/la-2008election-prop8prop22,0,6153805.htmlstory This is more evidence of the more conservative nature of Southern California vs. Northern California.
KFI, easily described, has moved over the last few years to being independent populist. It's not really conservative, sans Rush Limbaugh, or liberal. If any of its idiotic competitors had a brain, they could easily take advantage of this if they had any compelling local programming. Looks like KFI will be doing quite well for ages...
Ultra-liberal MSNBC's ratings are down considerably since the election, especially in the Los Angeles market. Fox News on some days outrates the combined ratings of CNN, MSNBC, HLN and CNBC combined.
Once again, liberal talk on commercial radio will never work in Los Angeles. Many of my friends are liberal and they always quote me something from NPR. Like I care...