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la kalle hits the road to become recuerdo

S

SEMPERFIRADIO

La Kalle going gone no more tomorrow Recuerdo wao ????????????????
Pasion 106.7 gets a slight music format change more upbeat music a perfect mix of yesterdays & todays hits???????

interesting to see what b96 or kiss 103.5 will do
 
SEMPERFIRADIO said:
La Kalle going gone no more tomorrow Recuerdo
Pasion 106.7 gets a slight music format change more upbeat music a perfect mix of yesterdays & todays hits
Click to expand...

The Kalle format, but not the name, moved to 106.7. It's no longer AC / Gold.
 
David E. lets what if it, ok
What if Univision would of lower their rates for LaKalle & put On Air Personalities that actually fit the format, fit the image of the station & demographics. Do you think it could of had a chance?
 
SEMPERFIRADIO said:
David E. lets what if it, ok
What if Univision would of lower their rates for LaKalle & put On Air Personalities that actually fit the format, fit the image of the station & demographics. Do you think it could of had a chance?
Click to expand...

The chance is that the format has moved to a stronger facility where it covers more.
 
DavidEduardo said:
SEMPERFIRADIO said:
David E. lets what if it, ok
What if Univision would of lower their rates for LaKalle & put On Air Personalities that actually fit the format, fit the image of the station & demographics. Do you think it could of had a chance?
Click to expand...

The chance is that the format has moved to a stronger facility where it covers more.
Click to expand...

Two questions for David:

1) Is the new format on WPPN really the same as "La Kalle"? I'm listening right now and it's playing what I'm pretty sure are Spanish-language love songs. The new sound seems a bit more like a Spanish-language hot AC, if that's a format.

2) Is there any concern that the "Pasion" name may no longer have value? After all, it was first AC, then the blend of AC and oldies, and now supposedly Hurban - all of which would seem to target fairly different audiences. If "The Lite" began playing hip-hop and kept their name, I would have to expect that to hold them back.
 
The market is tuff meaning sales for RADIO PERIOD, but i think they might be moving some of the dj's around.
Which is good for the djs to stay employed, but if they are changing the format then they should do a whole imaging flip.
 
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