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LA Times article on Tom Leykis

Bug on the rug said:

I couldn't get past the subheading. What is it with the LA Times (and similar papers) and their obsession with the term "shock jock"? Sheesh, I don't even like Leykis, but that term has got to go. It's not that I think it's inaccurate in Tom's case, it's just that to use it in a news story is so...editorializing, I guess is the word. It implies that the host is basically dishonest, that he's faking a personality in order to provoke people. Again, that might be true in Tom's case, but this is supposed to be unbiased journalism. Besides, they like to use the term for other hosts (ahem, John and Ken) where the label isn't entirely fair.
 
SimiRadioListener26 said:
Bug on the rug said:

I couldn't get past the subheading. What is it with the LA Times (and similar papers) and their obsession with the term "shock jock"? Sheesh, I don't even like Leykis, but that term has got to go. It's not that I think it's inaccurate in Tom's case, it's just that to use it in a news story is so...editorializing, I guess is the word. It implies that the host is basically dishonest, that he's faking a personality in order to provoke people. Again, that might be true in Tom's case, but this is supposed to be unbiased journalism. Besides, they like to use the term for other hosts (ahem, John and Ken) where the label isn't entirely fair.

What is dishonest is the LA Times accusing anyone else of making up the news.
 
The whole article to me seemed like a joke. It made it seem like this was the first podcast ever done. Sure they mentioned Carolla but what is Tom doing different? Frank and Heidi have been doing the same since they were canned by KABC. So Tom is doing something that is neither original or new.

I am a fan of Tom but I don't listen to the podcast, I find it too difficult to find the "app" and I don't always have a free wireless signal. Never tried it using my minutes. The one time I did check it out on day one, the streaming stalled several times which made me give up. Hardly revolutionary as they seemed to imply.
 
??? "What do you call an unemployed radio announcer?"

::) "Ummm, a podcaster?"
 
It sounds like he's on his way making a profit in his first year. 1 mill is nothing to sneeze at. Most podcasters don't make any money.
 
microbob said:
It sounds like he's on his way making a profit in his first year. 1 mill is nothing to sneeze at. Most podcasters don't make any money.

What it actually said was,

"Leykis said he will have spent about $1 million to get the show up and running and expects to make a profit by the end of the first year "

I wonder how much of his rosy financial projections counts on selling a whole lot of those $100 a year subscriptions? I just don't think that model is going to work at all: for that kind of money people want to have access to dozens if not hundreds of entertainment streams, ala Netflix, Sirius/XM, etc.

Leykis is going to get his money from ads and if he can pay rent, bandwidth, staff of three without dipping into savings, he'll be doing real well. If in fact he could get back his alleged one million upfront investment AND then make a profit after one year, well, he will have re-invented the wheel.
 
The whole article to me seemed like a joke. It made it seem like this was the first podcast ever done. Sure they mentioned Carolla but what is Tom doing different?

The difference, as was mentioned in the article, is that Tom STREAMS his show live at 3p every day. That means he hosts a live radio show where he can take calls and callers can comment, real time, on what is transpiring during the show (again, this was mentioned in the article). Heidi and Frank do a similar thing with their show.

I find it too difficult to find the "app" and I don't always have a free wireless signal. Never tried it using my minutes.

This is more a reflection on you and your adaptability to technology. Can't find the app? Really? Winamp, TuneIn, or Blowmeuptom.com are all easy enough to find. Ask your kid to show you how to download one onto your phone.

I wonder how much of his rosy financial projections counts on selling a whole lot of those $100 a year subscriptions? I just don't think that model is going to work at all: for that kind of money people want to have access to dozens if not hundreds of entertainment streams, ala Netflix, Sirius/XM, etc.

I'm sure he's projecting a good deal of his income will be from subscriptions. There are several internet broadcasters using a similar approach and many of them make a living doing so. He also hit the air with paid sponsors all ready to go. I agree with you when say that if he pulls this off, and I have every reason to believe he will, he will indeed have re-invented the wheel.
 
robnokshus06 said:
The whole article to me seemed like a joke. It made it seem like this was the first podcast ever done. Sure they mentioned Carolla but what is Tom doing different?

The difference, as was mentioned in the article, is that Tom STREAMS his show live at 3p every day. That means he hosts a live radio show where he can take calls and callers can comment, real time, on what is transpiring during the show (again, this was mentioned in the article). Heidi and Frank do a similar thing with their show.

Adam Carolla used to do that. I had heard rumors that he was considering going back to streaming online, but I don't know what's going on with that. And as you say, Heidi and Frank already do that too, so that still doesn't answer his question of what Tom is doing that's different.
 
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