Ladies and gentlemen the B104 Bee has left the LOGO

[KenMatthews.com]

After 19 years the B104 Bee has officially been removed from the B104 logo.


The same research removes Mickey Mouse from all Disney products effective July 2010.

BRAND FRACTURE.

 

[ur2]

This will now get them to number 1 now. ;D

 

[DToTheJ]

Before:
http://www.joewowk.com/B104logo.jpg

After:
http://www.b104.com/main.html (upper left corner)

I wonder if this means they will no longer play songs by Sting? ;D

 

[Seltzer]

If it means that this station will finally say goodbye to the 80s, then that's great.

 

[XCountry285]

That Bee was creepy but it's sad that it had to go though. I dont like it how the station plays whatever weekends or puts in an 80s song. That has no place on a CHR at all. They have to stick to their ground and play CHR fully. Or at least model themselves after Z100 in New York (they aren't even that far away from them) you can get Z's signal in Clinton, NJ that area and B104's.

 

[SilverTonicFree]

That Bee was creepy but it's sad that it had to go though. I dont like it how the station plays whatever weekends or puts in an 80s song. That has no place on a CHR at all. They have to stick to their ground and play CHR fully. Or at least model themselves after Z100 in New York (they aren't even that far away from them) you can get Z's signal in Clinton, NJ that area and B104's.

They have the ability in the ABE Market to throw in some Hot AC'ish stuff. With WLEV sliding back to a mainstream AC sound, three's listeners to be won with a Hot AC lean.

 

[Dan Davis]

Give it up Ken.