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Lady Gaga isn't AC!!!

N

nd2023

Banned
Just last weekend I heard Magic 98.3 play "Telephone". That song sounded extremely out of place when John Mayer played right after it. There are plenty of other CHR and AC stations receivable within 98.3's coverage area. So much for "Jersey's Continuous Soft Rock".

Lady Gaga's music style is Rhythmic CHR, not AC. Out of all the singles, I'd say Paparazzi is the closest fit for AC. If a song is played on a Rhythmic CHR station, it isn't fit for AC, and likewise if a song is playing on an AC station, it isn't fit for Rhythmic CHR.
 
Nick said:
Just last weekend I heard Magic 98.3 play "Telephone". That song sounded extremely out of place when John Mayer played right after it. There are plenty of other CHR and AC stations receivable within 98.3's coverage area. So much for "Jersey's Continuous Soft Rock".
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Haha! That's funny. "Telephone" certainly does not belong on a mainstream AC station, but what about Rhythmic AC or Hot AC?

Nick said:
Lady Gaga's music style is Rhythmic CHR, not AC. Out of all the singles, I'd say Paparazzi is the closest fit for AC. If a song is played on a Rhythmic CHR station, it isn't fit for AC, and likewise if a song is playing on an AC station, it isn't fit for Rhythmic CHR.
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I'd say Lady Gaga's style fits with either the Rhythmic CHR, Mainstream CHR, or Dance formats - if not also Rhythmic AC or Hot AC. Is she too "dancy" for Hot AC?
 
GaGa's fine for hot AC. The format is not as restrictive as it was ten years ago, when it seemed like almost just an alternative-lite format.
 
Yes, it is AC.

Popular with the target adult demo? Check.

Contemporary? Check.

Thus, adult contemporary.

Time to get over the ancient definitions of what AC used to be.
 
Very few AC stations play GaGa, or either I'm not hearing the stations one. Some are very bold with new music and will play her I guess.
 
Magic 98.3 bills itself as a mainstream AC, not a Hot AC. It's been mainstream AC for as long as I've been alive.

Yes, Lady Gaga is too rhythmic for mainstream AC. It would be fine on a variety station in the middle of nowhere with little competition, but not in a place where Lady Gaga can be heard on 15 other stations.
 
Lady Gaga is cutting edge AC. Programmers that don't pay attention to her draw in the demo are missing the gentle progression that the 40-50 female listener is more than ready to accept.
 
semoochie said:
It seems to me that anything that works for 25-54 women would work for AC.
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It does, and that includes Lady Gaga, protests about "too hot" notwithstanding. Welcome to today; it's time to move on from Celine and such. Formats evolve because tastes change, and the target audience today is what matters, not what was done 10 or 20 years ago.
 
imhomerjay said:
Yes, it is AC.

Popular with the target adult demo? Check.

Contemporary? Check.

Thus, adult contemporary.

Time to get over the ancient definitions of what AC used to be.
Click to expand...
Time to get over the outdated definition of "Hot AC". There's nothing adult about it. Call it Adult Top 40 because it is Top 40, only not Top 40 for teens.
 
vchimpanzee said:
Time to get over the outdated definition of "Hot AC". There's nothing adult about it. Call it Adult Top 40 because it is Top 40, only not Top 40 for teens.
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You do see the contradiction in your sentences there, right? ;)
 
imhomerjay said:
vchimpanzee said:
Time to get over the outdated definition of "Hot AC". There's nothing adult about it. Call it Adult Top 40 because it is Top 40, only not Top 40 for teens.
Click to expand...
You do see the contradiction in your sentences there, right? ;)
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I saw it before I sent it. ;D
 
I love what Andy Rooney (age 91) said last week. I taped it but didn't get around to watching until last night. He said someone sent him a copy of Billboard and he looked at the top 200 albums and didn't recognize anyone. I'm sure that's not true Even the kind of music he enjoyed is makiing a comeback. But I got the general idea. He said he had never heard of Lady Gaga, but he figures today's young people have never heard of Ella Fitzgerald.
 
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