Lakes region ratings?

[submeat]

Anyone know where I could find Arbs for the Lakes region - Warsaw-Syracuse-Rochester area - or just have general info about the state of radio there? I'm a former WRSW jock and am very interested to know if anyone's yet dented their supremacy in the area (I know WAWC tried for a while, and I don't think has had much success, and Q101's gone bust, hasn't it?). (Hoping I worded this correctly, so that I'm not inadvertently breaking rules about Arbs.) Thanks.

 

[aquamaniac2]

It's going to be pretty difficult to find the type of numbers you are looking for as Warsaw-Syracuse-Rochester is not a large enough area to be rated by Arbitron. It is possible that some of those stations may show up in the ratings for Fort Wayne or South Bend, but outside of that, the numbers you are seeking may be unavailable.

> Anyone know where I could find Arbs for the Lakes region -
> Warsaw-Syracuse-Rochester area - or just have general info
> about the state of radio there? I'm a former WRSW jock and
> am very interested to know if anyone's yet dented their
> supremacy in the area (I know WAWC tried for a while, and I
> don't think has had much success, and Q101's gone bust,
> hasn't it?). (Hoping I worded this correctly, so that I'm
> not inadvertently breaking rules about Arbs.) Thanks.
>

 

[Clipper]

Arbitron has county-by-county ratings...perhaps you have a contact at an agency or state network who could get them for you. They're generally released a while after the metro books. If there are enough in-tab diaries for the demos/counties you're interested in you can get a feel for rank and trends. WRSW has had a long run with strong listenership...I wouldn't call it "supremacy".

> It's going to be pretty difficult to find the type of
> numbers you are looking for as Warsaw-Syracuse-Rochester is
> not a large enough area to be rated by Arbitron. It is
> possible that some of those stations may show up in the
> ratings for Fort Wayne or South Bend, but outside of that,
> the numbers you are seeking may be unavailable.
>
> > Anyone know where I could find Arbs for the Lakes region -
>
> > Warsaw-Syracuse-Rochester area - or just have general info
>
> > about the state of radio there? I'm a former WRSW jock and
>
> > am very interested to know if anyone's yet dented their
> > supremacy in the area (I know WAWC tried for a while, and
> I
> > don't think has had much success, and Q101's gone bust,
> > hasn't it?). (Hoping I worded this correctly, so that I'm
> > not inadvertently breaking rules about Arbs.) Thanks.
> >
>

 

[JeffDeWeese]

There are county numbers for Kosciusko available, however the sample size is relatively small, so I wouldn't think it to be an accurate guage. As for WRSW, they are doing quite well. Q101 is still around, too btw. WAWC concentrates their efforts mainly on their hometown, Syracuse and surrounding communities. Froggy 102.7 has a good signal in Warsaw, too.




> It's going to be pretty difficult to find the type of
> numbers you are looking for as Warsaw-Syracuse-Rochester is
> not a large enough area to be rated by Arbitron. It is
> possible that some of those stations may show up in the
> ratings for Fort Wayne or South Bend, but outside of that,
> the numbers you are seeking may be unavailable.
>
> > Anyone know where I could find Arbs for the Lakes region -
>
> > Warsaw-Syracuse-Rochester area - or just have general info
>
> > about the state of radio there? I'm a former WRSW jock and
>
> > am very interested to know if anyone's yet dented their
> > supremacy in the area (I know WAWC tried for a while, and
> I
> > don't think has had much success, and Q101's gone bust,
> > hasn't it?). (Hoping I worded this correctly, so that I'm
> > not inadvertently breaking rules about Arbs.) Thanks.
> >
>