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Latest PPM out 5/18

bobdavcav said:
Yes, CHR is trending down nationally. Shawn Ross complains about current product pretty much every time he writes about CHR.
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This may be a separate topic, but I agree with Sean. When you're a currents-based format, and the new music isn't as dynamic, the audience drifts away. It's a music problem that becomes a radio problem.

Meanwhile, other formats might be creating more exciting new music, and marketing it better. That leads to increased ratings for those other stations.
 
TheBigA said:
This may be a separate topic, but I agree with Sean. When you're a currents-based format, and the new music isn't as dynamic, the audience drifts away. It's a music problem that becomes a radio problem.

Meanwhile, other formats might be creating more exciting new music, and marketing it better. That leads to increased ratings for those other stations.
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Thanks to you and bobcavdav for the clarification. I don't listen to CHR much, but I found myself tuning in a lot more between 2010-2014 than now. Whenever I tune past a CHR station and listen, it just sort of bores me. There are a few standout songs here and there, but not enough for me to stay tuned. That wasn't the case earlier this decade -- and I"m not a pop music person. More of a rock fan.
 
boombox4 said:
That wasn't the case earlier this decade -- and I"m not a pop music person. More of a rock fan.
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The question you need to ask if you're a musician is what is the motivation to make new music? Is it to sell records? Obviously that train left the station a while ago. Is it to get people to stream your latest song? Maybe, but the money from streaming is a fraction of album sales. Is it to get people to come to your concerts? If so, they're probably coming to hear your past hits, not your latest composition.

It's even more difficult for rock musicians. If the whole records/airplay model is broken, as it seems to be for them, how do they make a living? From what I can see, the approach now is to build a fan base that you can tour off, and make your money from the road. The live performance experience is very different from the listening experience. People go to shows to hear the music, see the show, and drink the alcohol, and socialize. Very different experience from listening to music on the radio.
 
boombox4 said:
Is the conclusion that CHR sucks right now a result of some research, or has there been a downwards national trend in CHR stations?

Or is it just your take on it. Just curious.

I think CHR was better earlier in the decade, but that's just a listener's perspective, and we all have different tastes.
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Google Guy Zapoleon and his interpretation of CHR music evolution, many swear by it. I don't think it has aged as well here in the 2010s, but I do agree CHR isn't as good right now. Hip-hop is an even worse position, one of the many reasons why KUBE's resurrection was ill-timed.
 
AQH said:
Google Guy Zapoleon and his interpretation of CHR music evolution, many swear by it. I don't think it has aged as well here in the 2010s, but I do agree CHR isn't as good right now. Hip-hop is an even worse position, one of the many reasons why KUBE's resurrection was ill-timed.
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And yet you have respected radio pros like David Eduardo who has written several times that he's never liked CHR more than he does now. I suppose for listeners with a strong rhythmic lean (Hispanic helps, too.), there's much to love. For old rock fuddy-duddies or soft pop die-hards, not so much.
 
CTListener said:
And yet you have respected radio pros like David Eduardo who has written several times that he's never liked CHR more than he does now. I suppose for listeners with a strong rhythmic lean (Hispanic helps, too.), there's much to love. For old rock fuddy-duddies or soft pop die-hards, not so much.
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So would that be his own personal taste, or would that be him writing as a radio expert? Those can be two different things altogether.
 
boombox4 said:
So would that be his own personal taste, or would that be him writing as a radio expert? Those can be two different things altogether.
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It is, and was expressed as, a "for me" opinion.
 
TheBigA said:
If a radio station is strictly defined by the music, it will be dependent on the ups and downs of that music.
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With a strong morning show and knowing how to adjust that music, the storm can be better weathered.
 
CTListener said:
And yet you have respected radio pros like David Eduardo who has written several times that he's never liked CHR more than he does now. I suppose for listeners with a strong rhythmic lean (Hispanic helps, too.), there's much to love. For old rock fuddy-duddies or soft pop die-hards, not so much.
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Respect is both earned and easy to compartmentalize.

If personal taste of most board contributors and audience wants were synonymous, Robin & Maynard would be doing mornings on KUBE right now.
 
With the triumph of KUOW over KISW, we learn the true carnage of it. It's like watching the librarians pound the crap out of the thrash metal hairballs.
 
Bongwater said:
With the triumph of KUOW over KISW, we learn the true carnage of it. It's like watching the librarians pound the crap out of the thrash metal hairballs.
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Except there isn't really that much thrash metal on KISW. It seems half the time I tune in I"m hearing classic rock from the 70's. Jimi Hendrix, Led Zeppelin...

They're a classic rock station that plays new stuff now and then, and has a metal show on Saturday nights... I know it's working for now, but, how much longer? Maybe that doesn't matter.
 
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