S
snoman
Guest
Well Easy, I am glad you like your Cheap Channel job. Everyone should like their job. And, no I am not in radio at this time. However, when I was, my station was #1 in its market in the key 18-49 demos, 25-54 demos, 35-64 demos, on a 1,000 watt AM station. The reason for this, was because we never settled for mediocrity. I was not happy with being between 5th and 7th place. And yeah a lot of stations would love to be in that position, but as I tried to explain, when you are running a Classic Rock format and that is your target demo, you should be doing better than that! Since you work for CC, call WDVE in Pittsburgh and ask them to fax you their numbers and you will see how a truly GREAT Classic Rock station is supposed to perform. Try listening to them on line sometime, and see how much better they sound than KKRW. And, it's a shame, because I like most of KKRW's personalities. I listen to Dean & Rog. And, I'll say it until I am blue in the face, Colonel St. James belongs in Afternoon Drive. It's a toss-up in this market, who is the best personality to me, and it's either Paul Christy or the Colonel. I never cared for Fixx, when he was at KLOL (I think he was part of its demise, but that's for another post).
For someone to tell me, that a station whose target demos is the 25-54 range and that they are happy with a 5th-7th place finish, in a market with only TWO stations geared toward the ROCK audience, tells me the state of Clear Channel Houston in a nutshell. Don't feel bad though, Cox is the same way. This is why I am not in radio anymore. I chose to get out. I want to be able to make the right decisions for my market and what I think sounds right. I don't need someone in San Antonio (my hometown, by the way), where CC is based or Atlanta, where Cox is based, telling me what is best for Houston! I don't need my station to sound like New York, LA, Chicago, or any other city. And, when I brought up WDVE earlier, I am not trying to make KKRW sound like WDVE. I am just using them as an example for success with the format, and their outstanding promotions, marketing, programming and music that they provide Pittsburgh with each day. I want to be able to make decisions on everything from music, to marketing, to staffing, on a local basis. As long as I am making ratings and hitting the budget, I want as little corporate input as possible.
As I said Easy Money, I am happy that you are happy with your job. However, some of us and some of our friends have been thrown under the bus by the Clear Cut Channel machine and some of us were probably doing this long before you even saw your first microphone. You can defend them and the state of radio now, all you want, some of us know better and know when it was MUCH BETTER.
For someone to tell me, that a station whose target demos is the 25-54 range and that they are happy with a 5th-7th place finish, in a market with only TWO stations geared toward the ROCK audience, tells me the state of Clear Channel Houston in a nutshell. Don't feel bad though, Cox is the same way. This is why I am not in radio anymore. I chose to get out. I want to be able to make the right decisions for my market and what I think sounds right. I don't need someone in San Antonio (my hometown, by the way), where CC is based or Atlanta, where Cox is based, telling me what is best for Houston! I don't need my station to sound like New York, LA, Chicago, or any other city. And, when I brought up WDVE earlier, I am not trying to make KKRW sound like WDVE. I am just using them as an example for success with the format, and their outstanding promotions, marketing, programming and music that they provide Pittsburgh with each day. I want to be able to make decisions on everything from music, to marketing, to staffing, on a local basis. As long as I am making ratings and hitting the budget, I want as little corporate input as possible.
As I said Easy Money, I am happy that you are happy with your job. However, some of us and some of our friends have been thrown under the bus by the Clear Cut Channel machine and some of us were probably doing this long before you even saw your first microphone. You can defend them and the state of radio now, all you want, some of us know better and know when it was MUCH BETTER.