Licensing streaming shows from Netflix for linear cable networks.

[tall_guy1]

Have enough networks tried that? Bojack Horseman aired on Comedy Central some years ago, but have not seen it much. There could be a cable audience for such shows (for example, some Netflix shows could air on USA, for instance, since it could be licensed for linear television.) Often, linear rights can be up for grabs. I have seen sister linear stations air some of their shows though (1883 on Paramount Network)but not licensing hit shows from Netflix. Why isn't this more common?

 

[TheBigA]

Why isn't this more common?

Because Netflix wants to preserve their exclusivity to drive up subscriptions.

For the same reason, Sirius doesn't syndicate any of its programming to OTA radio, such as Howard Stern.

 

[Y2kTheNewOldies]

Not possible in this environment given that syndicated TV content to Cable and local TV stations are not as common as it was in the past because of expenses tied to royalties. We mentioned this in a few other threads when a syndicated show is ending the series it ended with gets replaced with local news or the station or network gets flipped into a subchannel network. Yes this includes streamers wanting to keep that show exclusive to their respective app.

 

[PTBoardOp93]

Because Netflix wants to preserve their exclusivity to drive up subscriptions.

Ding ding ding.

But I wouldn't rule it out in the future (say 3-5 years out), especially if there are executive changes at the top of Netflix.

 

[Larry]

I think it’s something you might see in a few years as the streamers could use the licensing fees. But maybe more likely to license to FAST services (eg Pluto) than linear tv.

 

[Y2kTheNewOldies]

They are TV's ghosts — networks that somehow survive with little reason to watch them anymore

Cable television is filled with ghosts. They're networks that somehow survive as shadows of themselves, with schedules clogged with reruns and devoid of any real innovation.

apnews.com

They are TV's ghosts — networks that somehow survive with little reason to watch them anymore. Note this article is basically about how the current demos are heading to streaming outlets and not so much with Cable. Talking about cable today is like talking about ghost towns.

 

[Don CT]

Because Netflix wants to preserve their exclusivity to drive up subscriptions.

For the same reason, Sirius doesn't syndicate any of its programming to OTA radio, such as Howard Stern.

Howard could never do his show on OTA now. He’s not changing back his content.

Furthermore Netflix shows are made without commercials. The flow would be ruined.

 

[Larry]

Because Netflix wants to preserve their exclusivity to drive up subscriptions.

If there is a market for it, it could make sense for Netflix to license some of their older shows (eg House of Cards, Orange is the New Black) as just about everyone who has Netflix have watched these if they wanted to and Netflix had allowed them to be released on DVD.