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Limbaugh's Ratings Surge Coincides with White House Attacks

Interesting that the article notes PPM technology as one of the reasons the numbers are up.... that could similarly explain things like Progressive WCPT in Chicago falling from a 1-share to a 0.2 over the past year or so. Just like Smooth Jazz and other formats with highly loyal, passionate audiences, Prog-talk may have benefited from overstated TSL in diaries.
 
They are calling an offhanded comment by the Prez as being a "White House attack"?

Nothing like trying for all the mileage.
 
The TV network carrying some of the NFL games dumped Limbaugh as a color commentator because of an off color comment about a particular QB and the media, did that NFL show see its ratings slip? Limbaugh is not mainstream.
 
mred said:
The TV network carrying some of the NFL games dumped Limbaugh as a color commentator because of an off color comment about a particular QB and the media, did that NFL show see its ratings slip? Limbaugh is not mainstream.
Click to expand...

So explain why his radio ratings are up virtually everywhere.

His numbers have gone up above a 15 share in our market 25-54.
 
More people watch NFL than listen to talk radio, a relative handful of new listeners came out of the woodwork (a lot of mental hospitals had to release people because of budget cuts), but mainstream TV, e.g. NFL, couldn't not take a chance on Limbaugh, and their ratings went up. It was like Father Couglin or Amos and Andy...some of these radio shows go down the drain quickly.
 
mred said:
It was like Father Couglin or Amos and Andy...some of these radio shows go down the drain quickly.
Click to expand...

Not to take the thread off-topic but comparing Couglin to Amos 'n Andy doesn't make sense.

Amos 'n Andy (radio version) was among the top comedy shows of its day and remains funny to this day.

Coghlin was anything but.
 
Couglin was popular in the thirties, although not as popular as A & A. He had problems getting on stations because he was Catholic.
 
according to the us "holicost museum" website he had 3.5 million listeners a week in the 30's and 25% of Americans agreed with him according to a national poll in 1938. Given the population and number of radio stations at the time this is quite good compared to today's radio personalities.
 
mred said:
He had problems getting on stations because he was Catholic.
Click to expand...

Couglin had many more problems than being Catholic. He was a vehement anti-Semite and supporter of policies of both Hitler and Mussolini. He supported FDR until turning against him later calling FDR "a tool of Wall St.". He supported The Kingfish, Huey Long. Couglin was an isolationist that, like other isolationists, lost favor as the atrocities in Europe became known, and was eventually silenced by the Vatican.

His audience at the peak of his popularity in the early 1930's is estimated as high as one-third of the nation (roughly 50 million listeners). With those kind of numbers I wouldn't think getting an outlet for his spewing would have been very difficult except, perhaps, in the Deep South.

Kind of reminds one of another bombastic radio figure of today doesn't it?
 
mred said:
according to the us "holicost museum" website he had 3.5 million listeners a week in the 30's and 25% of Americans agreed with him according to a national poll in 1938. Given the population and number of radio stations at the time this is quite good compared to today's radio personalities.
Click to expand...

Our numbers vary greatly so an accurate listener count might be an impossible thing to determine this many years later. I think it is safe to say we have nothing today which "stops the nation" and everybody listens/watches to one source as was more common back then.

Compared to modern talkers though you also need to remember there was very little competition compared to today where a plethora of talkers on both radio and TV, as well as many more forms of communication in addition to the then forms of radio and newspapers only.
 
landtuna said:
mred said:
He had problems getting on stations because he was Catholic.
Click to expand...

Couglin had many more problems than being Catholic. He was a vehement anti-Semite and supporter of policies of both Hitler and Mussolini. He supported FDR until turning against him later calling FDR "a tool of Wall St.". He supported The Kingfish, Huey Long. Couglin was an isolationist that, like other isolationists, lost favor as the atrocities in Europe became known, and was eventually silenced by the Vatican.

His audience at the peak of his popularity in the early 1930's is estimated as high as one-third of the nation (roughly 50 million listeners). With those kind of numbers I wouldn't think getting an outlet for his spewing would have been very difficult except, perhaps, in the Deep South.

Kind of reminds one of another bombastic radio figure of today doesn't it?
Click to expand...

Except for the fact that it would be the current President supporting the Kingfish for "Baruch (not Barack) and the rich takin' all the vittles off the table" (a direct quote from Huey Long's radio addresses.)

And besides, Rush's audience is not just in the deep south, but nationwide. And, when did you ever hear Limbaugh support Hitler? Politics aside, let's talk reality here, OK?
 
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