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Lineup Changes at KOMO....

K

KMan

From the schedule page at komonews.com ... John Carlson, back, again, middays on KOMO. Tom Hutyler out as a news anchor, replaced by Glasgow? Ugh.

4:30am–6am
First News with Rick Van Cise
6am–10am
Morning News with Manda Factor and Gregg Hersholt
10am–12pm
John Carlson on the News
12pm-1pm
Noon Report with Rick Van Cise
1pm-3pm
News and Perspective with Tom Glasgow
3pm-4pm
News and Perspective with Jane Shannon
4pm-6pm
Afternoon News with Jane Shannon and Tom Glasgow
6pm-7pm
Evening Report with Jane Shannon
7pm-2am
News, Traffic and Weather
2am-3am
First Light
3am-4am
America in the Morning
4am-4:30am
First Light
 
I looked at it again. Making the current talent work extra hours or doubling up with a previous host.. How can they call the "afternoon news", one hour from 6-7pm? Sinclair is doing what KGO did by amputating key people or segments and still call it 'newsradio".
 
FM news 101 down here is a much better product than KOMO ever has been. First off, they don't try to put in commercial breaks where they don't fit, and they don't sound as rushed as KOMO. While I respect that KOMO is trying to be the authority when it comes to traffic reports, just have breaks at 15 and 45 as well as the news updates at the top and bottom of the hour during talk programming and call it good. Trying to keep the traffic and weather schedule during talk programming makushed.
 
I think the problem with KOMO stems from the fact that its not necessarily a talk radio station, but its not completely a news radio station. I don't listen to KOMO, but I cant tell the difference between news or talk judging by the lineup.
 
LITTLEBOYBLUE said:
But it's consoling that doesn't stop you from offering an observation.
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Nope; not the least bit. I tend to think that people who desire immediate news programming get better results with radio stations like WCBS (where they can easily memorize the rotating news schedule). I don't feel compelled to find news on a mobile device when I know that i'll hear the top headlines at :00, :15, :30, and :45 with an overview of the stories in between. It gets repetitive, but for the period of time that the average person listens to newsradio, the information comes across well.

For the times that I have tuned into KOMO, the programming sounded more like a talk oriented radio station. The programming was not bad by any stretch, but its just not very "user-friendly" if you happen to get into your car somewhere in the middle of the hour and are not sure if there will be a rehash of the top stories coming up before the :00 newsbreak. In the end, the convenience of knowing the exact time a segment you want to hear is extremely useful.

Lets hear your $0.02.
 
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KOMO is still doing headlines at the top and bottom of the hour during talk shows. The problem I have with them is that during said talk shows, they stick to the traffic on the 4s schedule. In a program like Newsline or maybe these perspective shows, that just makes things sound rushed. KXL down here does traffic on the 7s morning and afternoon but they don't stick to that during their local talk shows middays and weekends.
 
News stations are a challenge because they get their audience during drive times. Outside that, a station has to decide if it wants to augment with sports...or talk...or something else and dilute the "we are 24/7 News" identity; or wants to run 24/7 and just accept there will be large blocks when the ratings suffer for lack of demand. Given most ownership expectations are usually "we want big ratings and a pile of revenue" ... often means some funky programming choices.

I still give kudos to 730/Vancouver -- all traffic, ferry status, bridges, border crossings. Not that exciting as a TSL....but you know it's there whenever you want it. Ownership doesn't trade the consistency when the ratings show it may not be a ratings winner.
 
LITTLEBOYBLUE said:
News stations are a challenge because they get their audience during drive times. Outside that, a station has to decide if it wants to augment with sports...or talk...or something else and dilute the "we are 24/7 News" identity; or wants to run 24/7 and just accept there will be large blocks when the ratings suffer for lack of demand. Given most ownership expectations are usually "we want big ratings and a pile of revenue" ... often means some funky programming choices.

I still give kudos to 730/Vancouver -- all traffic, ferry status, bridges, border crossings. Not that exciting as a TSL....but you know it's there whenever you want it. Ownership doesn't trade the consistency when the ratings show it may not be a ratings winner.
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I swear that every single Lower Mainland commuter has a button set to 730. Its extremely useful when you are trying to decide what north shore bridge to take, or what Frasier river crossings are a mess.
 
Can someone explain which of these shows are All-News and which are really Talk shows?


4:30am–6am First News with Rick Van Cise (All-News?)

6am–10am Morning News with Manda Factor and Gregg Hersholt (All-News?)

10am–12pm John Carlson on the News (Talk?)

12pm-1pm Noon Report with Rick Van Cise (All-News?)

1pm-3pm News and Perspective with Tom Glasgow (Talk?)

3pm-4pm News and Perspective with Jane Shannon (Talk?)

4pm-6pm Afternoon News with Jane Shannon and Tom Glasgow (All-News?)

6pm-7pm Evening Report with Jane Shannon (All-News?)

7pm-2am News, Traffic and Weather (All-News?)

2am-3am First Light (Syndicated News Show)

3am-4am America in the Morning (Syndicated News Show)

4am-4:30am First Light (Syndicated News Show)

Like any utility, an All-News station should be All-News at all times. I like orange juice, but I don't want it coming out of my hot water faucet between 1pm and 4pm. Someone mentioned KXL-FM Portland. But Portland is a smaller market and couldn't support an All-News station all day. KXL-FM even runs some syndicated programs. Nobody considers it an All-News station. But KOMO has been mostly All-News for most of the last couple of decades. WWJ Detroit is always one of the top stations in Detroit, Market #11. I don't see why KOMO can't be successful as an All-News station in Market #13.
 
Gregg. said:
Like any utility, an All-News station should be All-News at all times.
Click to expand...

Says who?


Gregg. said:
WWJ Detroit is always one of the top stations in Detroit, Market #11. I don't see why KOMO can't be successful as an All-News station in Market #13.
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Do you know the target audience for each station and how they do with them? Do you know how much money each station makes? Their margins? Without that basic information, it's a stretch to say one station is successful and one isn't.
 
AQH said:
By what metric?
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I made that conclusion based on the fact that CHMJ has a high cume compared to many other stations in the market but yet a low overall share (including CHMJ's news/talk sister station, CKNW, which has a 7.8% greater share percentage). If you were only to look at the share percentage, you wouldn't get the full projection of who listens. I'm sure the situation is similar with KOMO (but all we get to see is the market share).

I could very well be wrong; you know ratings well while I do not, but there are some hard figures for you. Hey come on, I tried!
 
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