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Listeners not being counted???

Has anyone heard the ad about 3 million listeners not being counted, or something like that? I know I've heard it on KISS, maybe KC. Can someone enlighten me, if you've heard it and let me know what it is all about? THANKS!
 
Re: Listeners not being counted??? WTF?

I hear these spots daily listening online. Even Sean Hannity has voiced one with a scripted "caller" to his show. What are they talking about, being "counted"? Who is the audience for this message campaign? Listeners wouldn't give a rat's a** about being "counted" or not even if they knew what the spot was talking about. This rivals the brain dead HD promotions for most ineffective use and annoying waste of airtime. Fill the unused online break avails with Smooth Jazz if you can't sell non-AFTRA spots.

Jeez, radio sounds dumber every day.
 
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