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Lite 98 vs Liberty 989

So I got my hair cut today at Great Clips on Brook Rd at VA Center Commons, and they use to have Lite 98 playing, now they have moved up the dial to Liberty 989. IS that gonna be a trend??? Will business move from Lite to Liberty?
 
> So I got my hair cut today at Great Clips on Brook Rd at VA
> Center Commons, and they use to have Lite 98 playing, now
> they have moved up the dial to Liberty 989. IS that gonna
> be a trend??? Will business move from Lite to Liberty?
>

A lot of the businesses that were forced to listen to Lite 98 or Mix 103-7 after B-103 flipped probably will...unless they have already switched to XM, like my dentist in Woodlake has...

Radio-X<P ID="signature">______________
If a DJ talks into a microphone, and no one's there to listen to him, does he make a noise?</P>
 
> > So I got my hair cut today at Great Clips on Brook Rd at
> VA
> > Center Commons, and they use to have Lite 98 playing, now
> > they have moved up the dial to Liberty 989. IS that gonna
>
> > be a trend??? Will business move from Lite to Liberty?
> >
>
> A lot of the businesses that were forced to listen to Lite
> 98 or Mix 103-7 after B-103 flipped probably will...unless
> they have already switched to XM, like my dentist in
> Woodlake has...
>
> Radio-X

I find it hard to believe that the city that gave us Millard the Mallard, Mr. Beach, Rita Bently, Dirt Woman, Alden Aaroe, The Bowman Body, Etc will choose a virtual jukebox with no personality over Lite 98, the obvious successor to the legendary old WRVA when she was a full service MOR . Bill Bevins is the baby boomers Alden. Unless Liberty adds jocks who are in touch with the Richmond media history, it will fail just like WCBS is failing in NYC without a modicum of New York history.
 
> Unless
> Liberty adds jocks who are in touch with the Richmond media
> history, it will fail just like WCBS is failing in NYC
> without a modicum of New York history.

I may not have a lot of information about 98.9 Liberty, but I do know that there will be an airstaff hired shortly. What you're hearing now is the usual commercial-free/jock-free startup of a new format, and NOT the beginnings of a jockless jukebox.

DISCLAIMER: I'm on-air weekends at Oldies 107.3.

Rob
 
I wonder if the thoroughly innocuous will resonate with the VCU crowd. Though Liberty may serve appropriately as a background drone in-between bursts of the dentist drill, most students I know (18-25) don't ever listen to a radio except my default. Most blissfully avoid the commercial airwaves with MP3 players or CD's. They are a generation that doesn't consider radio as a viable entertainment option.

On air personalities would be an improvement on the pre-recorded trailers currently being played. A request line would be swell too. The station is still wiping the blood off so I imagine these things are coming in the future.

Also, in today's Dispatch, the station isn't listed in the Entertainment section. I guess that too will come in time.

Why is it that every time I tune to the station, they seem to be playing Bob Seeger? And despite what Liberty implies, I have heard the same songs quite frequently.

and that's a pity....<P ID="signature">______________
<a target="_blank" href=http://www.wclmradio.com/pages/bopst.html>The Bopst Show</a>
Monday-Friday (1-4 PM EST-USA)
WCLM 1450 AM
Richmond, Virginia
http://www.wclmradio.com
Request Line: (804) 231-7685

</P>
 
> I wonder if the thoroughly innocuous will resonate with the
> VCU crowd. Though Liberty may serve appropriately as a
> background drone in-between bursts of the dentist drill,
> most students I know (18-25) don't ever listen to a radio
> except my default. Most blissfully avoid the commercial
> airwaves with MP3 players or CD's. They are a generation
> that doesn't consider radio as a viable entertainment
> option.
>
> On air personalities would be an improvement on the
> pre-recorded trailers currently being played. A request line
> would be swell too. The station is still wiping the blood
> off so I imagine these things are coming in the future.
>
> Also, in today's Dispatch, the station isn't listed in the
> Entertainment section. I guess that too will come in time.
>
> Why is it that every time I tune to the station, they seem
> to be playing Bob Seeger? And despite what Liberty implies,
> I have heard the same songs quite frequently.
>
> and that's a pity....
>
Strange At Times Liberty Sonds Like Q101 Up In Harisonburg Around /Spring of 1991, And Then At Other Times With The Just Huge Amount Of Clasic Rock It Sounds Like 3WV, And Then Of Course Most Of The Time Like A Tired Ass Borring AC Station
 
One thought----

Go to the same Great Clips every day for a week. Guarantee you the station changes, based on the age of employees, whether the manager is working or not, etc.

My dentist's office seems to sway; Lite 98 one day, Mix the next, back and forth.

Liberty will not be a serious in-office threat. One song that "someone" doesn't like and they'll be flippin' the dial. Or, worse, a company in town I know of had someone complain about the radio music they heard in their business, and corporate dictated "Mu-Sak" (yecch!) for the whole place.

Now that's pergatory!
 
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