• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

LiteFM Bad DJ's

D

dallastech

Whats with the new Tacky look litefm is going with? I thought Dallas was a top five market. Their website looks like a 100 something market station..They used to have a good looking website....Their DJ's sound really none top 5 market dj's too....

Terry King was a great voice for liteFM........

I understand cutting costs in stiff times.......But changing your look to a more tacky cheapo look and putting in Mediocre DJ's in a top five market...Really isn't a good selling point for advertising.....
 
dallastech said:
Whats with the new Tacky look litefm is going with? I thought Dallas was a top five market. Their website looks like a 100 something market station..They used to have a good looking website....Their DJ's sound really none top 5 market dj's too....

Terry King was a great voice for liteFM........

I understand cutting costs in stiff times.......But changing your look to a more tacky cheapo look and putting in Mediocre DJ's in a top five market...Really isn't a good selling point for advertising.....
Click to expand...


First off, ownership/investors/gm's don't respect most air talent. They can't relate to it or them. The radio industrty has achieved it's "parity". #5 sounds like #155 and the pay as well.

Here in Los Angeles many top rated stations are paying weekend jocks, board ops as low as $8 an hour! Radio has become a hobby.
 
LITE FM decided to jetison its heritage as a legendary station some time ago. One regular poster is connected to them. Lite FM like CBS's other alleged stations has decided cheap makes profit, profit shows in management's pay checks. Quality is a word in websters, and not in existence in their world. You are witnessing radio's dying gasp for life being played out for awhile while consultants and owners assume the role of Nero and rossen up the fiddle.
 
BossJock1947 said:
dallastech said:
Whats with the new Tacky look litefm is going with? I thought Dallas was a top five market. Their website looks like a 100 something market station..They used to have a good looking website....Their DJ's sound really none top 5 market dj's too....

Terry King was a great voice for liteFM........

I understand cutting costs in stiff times.......But changing your look to a more tacky cheapo look and putting in Mediocre DJ's in a top five market...Really isn't a good selling point for advertising.....
Click to expand...


First off, ownership/investors/gm's don't respect most air talent. They can't relate to it or them. The radio industrty has achieved it's "parity". #5 sounds like #155 and the pay as well.

Here in Los Angeles many top rated stations are paying weekend jocks, board ops as low as $8 an hour! Radio has become a hobby.
Click to expand...

Some stations here pay less then that to board ops.
 
As far as I'm concerned (and I'm sure a lot of people share my opinion), *nobody* could ever replace Terry King.

Unfortunately, with nights and overnights already satellite or automated, they chose to get rid of mid-days as the next place to cut to try to stay afloat financially.

It Sucks.
 
JayDavis said:
Lite FM = THE SUCK !!
Click to expand...

103.7 THE SUCK!
Thats Right all we do here is SUCK!
SUCK-FM. Playing all your Sucky hits,
Like The Ooga Chakka Volcano Rythemers.
Thats Right Tell Your Friends about How much we suck!
103.7 SUCK-FM


Sorry I got Bored.
 
I was recently accused of sounding negative on this board. Now I see some others are letting their negativity show. It's not hard to do when you hear what is happening. Soon all stations will have a "Morning Team" that may be partially live (The Traffic Guy) and the rest of the day will be voice overs and automation.

I don't know how much Traffic Guys make, but it's not out of the relm of reality to think that a four degree from the University of Wherever can get you a good Traffic Guy job.
 
Jay, you'd be the LAST person I'd ever think would be accused of being negative!!

The Traffic Guys on some stations aren't even live, anyway. Listen to traffic reports from, um, a certain reporting service, on, say, perhaps, like a CBS station or maybe KAAM or KLTY...is there anything personalized anymore? Or could that person's report play exactly as-is on some other station without anyone noticing? Is there even a reference to call letters or a tip-of-the-hat to the jock "on the air"? Is there an uncomfortable gap in there from when the traffic's tossed to the reporter, and when the reporter begins? (Jonathan Hayes is exempt from this example.)

Nah, degree NOT required. Dependability, pipes and/or clear anunciation...that's required. Let me tell you where some of my on-air co-workers, past and present, came from:

1. Delivery guy from Jason's Deli. Delivered to us regularly and wondered aloud one day what we did there. He had a great set of pipes, so he was hired.

2. FEMA.

3. Trade show industry (that one's me.)

4. Producer for Dr. Laura.

5. Long-distance company.

6. Courier service.

7. Waitress.

And a few transitioning radio folks in there, too...heading to/from ABC, or fresh out of ABS, or fresh from Metro, or dumped for a new format, or need a 2nd/3rd/4th job, or fill in the blank. Sure, it can be a motley team of nomads, but it's one of the more stable places to be in the industry right now!
 
Jay Weaver being negative???? Yes and it snowed 15 inches in Saudi Arabia today.

Metro has gotten worse in dependable reporting. It too is VT'ed from some other market half the time, and like Mike said (in a way) too dry,. Most of the time the information is about 20 min old. They recently started doing traffic for XM-Sirius and thanks to Mel K. the dependability of that service is a lame joke.

Metro has let go many good people, and their quality has been let go of as well.

Despite the sales gurus and the management gurus ,and others who never cracked open a mic and have done a shift past a few months,radio is in decline. No sense being in denial about it. Its lost that compelling feature..LOCAL TALENT
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom