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M/JN/JL Phase I's Columbia

D

DudeFan

Every year or two, an industry commentator or two will write a column saying "Oldies" stations are dead men walking.

At least for this Trend (with all the usual provisos and qualifications attached thereto), WOMG did extremely well. The more concerning takeaway from this is that 6kw WOMG is the top audience survey performer in the Citadel/Cumulus cluster.

I'll let the rest of the board chime in about one of the other clusters in town. Although I will sarcastically quip that it's corporate name may indeed reflect their audience survey performance.
 
Ah yes, the format that rarely, if ever, gets the respect it deserves. And rarely, if ever, lives up to its revenue potential even though numbers usually range from decent to phenomenal.

It only got a second lease on life because of PPM.
 
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