The "soaps" excuse is smoke-and-mirrors being used by Lowell Register as a PR thing. Make no mistake about it, there's a LOT more to this story than any of Lowell's public comments about it. Follow the Benjamins, gang. The major networks are all withering on the vine. When affiliation deals are coming up for renewal, many affiliates (especially marginal ones like WPGA) are finding themselves backed into a corner with the networks wanting the stations to agree to 1) more dough in rights fees, 2) less compensation from the network to the stations for avails [or more avails], or 3) a combination of all of the above.
Having spent a number of years in the Macon broadcasting market, and having had less-than-pleasant business dealings with Register Communications, I can tell you with absolute certainty... this is a MONEY issue, not a MORAL one.
TDO