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MadTV being revived by The CW
- Thread starter crackedscreen
- Start date
With coverage geared toward teen girls?
The median viewing age of the network is 42.
Yes, the teen girl thing was about 5 years ago. Their highest rated shows right now are super-hero shows - not something you market to teen girls.
I wish. The history of television over the last decade would have been vastly different if that were even within the realm of possibility.
But then who would have expected Fox to get the NFL in their early years? My earlier comment was meant as a joke, but perhaps if CW had won NFL rights it may have changed their programming to be a broader ranged network.
According to the history of Fox, they very nearly lured the NFL in 1989. They had the highest bid for Monday Night Football. Reportedly they were nixed by the NFL Television Committee, which was chaired by then-Cleveland Browns owner Art Modell. Modell was too cheap to pay for cable, and then-Fox affiliate in Cleveland WOIO did not come in well at his home. Quote Modell: "I don't want my team's games on that crappy station with the fuzzy signal!"
CW will never be a major network as long CBS has 50% of it, but it UPN had shut down and the WB lived, would the frog had made bid a major sports package?
Say what you will about Rupert Murdoch - there's a lot to criticize - but he was willing to shell out big bucks in Fox's early years to make Fox a major player. I doubt the CBS suits are particularly excited about making the CW more than what it is currently.
I'm surprised CBS and WB have kept the network going, although I have heard that it is because of DVD/Netflix sales mostly. But yes, the product they are putting out today is vastly different from what they put out 5 years ago.
CBS would NEVER let The CW get NFL rights, or any real quality programming. I have a feeling that, even though they have found some success in the past year or two, The CW is not long for this world, as CBS keeps it pretty neutered, and I have also heard that Warner Brothers is no longer happy with that relationship.
Oh yeah, and Tribune is about to bail on the network, which will lose it affiliates in many large markets.
The CW's original affiliation agreements expire after the current season, yet pretty much all of them EXCEPT Tribune have been renewed (assuming we haven't missed them signing up as well), and the CW has renewed EVERY show they've aired this season (which is pretty much unprecedented as far as I know).
I don't know about other markets, but in the Bay Area, CBS has a duopoly with KPIX (CBS) and KBCW (the CW). Killing the CW would certainly hurt KBCW's value. The Bay Area now has 2 independent TV stations - KOFY and KRON. It's hard to see how a third would survive in this new digital world with so many superior entertainment sources available to viewers.
CBS is pretty early to renew shows for the most part, but yeah, I think having every show renewed at this point IS pretty unprecedented.
I definitely understand that the network is mildly successful for both CBS and WB, I'm just surprised that WB hasn't pulled out yet, as they seemed pretty unhappy with the fact that CBS is consistently hampering growth of the network. I guess the turnaround seen over the past few years has been enough (and WB probably also realizes that starting another broadcast network in today's climate is unrealistic).
Today's CW is the new FOX...of the 90s.
was Jamie Kellner even interested in getting a sports package for the frog? closet UPN had to major sports was WWE and XFL
Only in the sense that it's a fledgling network, as Fox was in the 80s. As mentioned earlier in the thread, I don't think CBS has the strong motivation to make The CW a success, compared to Murdoch in the 80s, who was determined to keep Fox going at all costs. CBS has (obviously) the CBS network as its 800 lb. gorilla - it hardly depends on The CW for its success. In the 80s, News Corp was known primarily for owning crappy tabloid newspapers featuring bare boobs - Fox was Murdoch's first foray into broadcasting (in the USA, at least).
Also - given that the broadcast world has changed exponentially since the 80s- with digital content, The CW is a much smaller fish in a HUGE pond, compared to Fox's position in the 80s, when it's status was number 4, by default.
Pardon the mixed metaphors (gorillas and fishes) ; )
WB would probably rather have CBS pull out, and leave them with the network that already exists that (if Tribune re-ups) already has most of the best stations they could pick from. That is, if they're all that interested in having a broadcast network themselves.
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