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Panama City Magic's Panama City stations to be sold

K.M. Richards

K.M. Richards

Program Director, The Eighties Channel™
radioinsight.com

JVC Broadcasting Acquires Magic Broadcasting Panama City

JVC Broadcasting is expanding in Florida's panhandle with the purchase of Magic Broadcasting's four stations in Panama City. JVC will
radioinsight.com radioinsight.com

Magic is owned by an old friend, Don McCoy (he and I first met at the ill-fated KKOG-TV in Ventura CA in 1968!). He and his wife have had some medical issues in recent years and although I haven't yet been able to reach him, I suspect he feels that it's time to retire.

More as I find it out.
 
I think Don was semi-ready to go two years ago. The Ro-Ro "project" gave him some pause on his quicker exit plan. Once those were gone and the plan to sell to JVC was in place... Selling the three Ro-Ro stations was, in my opinion, what would get Don a better price on Magic's stations. I have not heard much about JVC in a while. I wonder how JVC has been doing in FWB/Destin? I haven't snooped around.
 
Sorry - Ro Ro has been discussed on here for a while. CCENG help me out on timing and all, but after Hurricane Michael hit, four radio stations were turned off by Powell Broadcasting. Several "interesting groups" bid and purchased three of the stations, WRBA, WASJ and WKNK. They changed hands a few times. Like a shell game. Eventually, someone named Roberta Fagan, through licensee RoRo Investments, LLC, bought those three stations and they were eventually back air, but mostly at a shell of what they were. WRBA had tower issues and limited power or maybe lost their tower lease, cceng? Then RoRo sold the three stations and they ALL flipped to religious programming. Prior to all of this, Powell sold the fourth station, WPFM, to EMF. Then a few weeks later it is announced that Don McCoy sold his stations to JVC (see above), who owns four stations, I believe its four, in Fort Walton Beach/Destin.

It is worth looking up all four of the call letters above for more precise details on Wiki.

I would believe the stations would stay pretty close to the same format, although I wouldn't be surprised to see WWLY not try to compete with Classic Country against the country powerhouse WPAP/Clear Channel and put back on the variety Bob-FM format that WASJ had until Ro Ro sold it.

I am generally always wrong or a dollar short in the Panama City radio games. Maybe a ble$$ing. I will say that with about ten religious stations on the FM dial, I might find that it was de-vine intervention to never have gotten in the game in PC/PCB itself.
 
I'm sorry, but aside from the timing, I do not see the connections.
 
92.1 in Destin and 97.7 from Bonifay will have a format overlap. Destin doesn’t have a Rap station. Possible hole to fill.
Is Florida Man Radio worth keeping on the air?
 
K.M. Richards said:
I'm sorry, but aside from the timing, I do not see the connections.
Click to expand...
I was just asking about Ro-Ro. With multiple local stations changing hands most likely lowering the value of all stations in the market, now I understand why there was a delay in McCoy cashing out. I would be leary of buying a cluster when there was another cluster in the same market in flux.
 
Poledo said:
92.1 in Destin and 97.7 from Bonifay will have a format overlap. Destin doesn’t have a Rap station. Possible hole to fill.
Is Florida Man Radio worth keeping on the air?
Click to expand...
Florida Man programming if not the name will be added to 101.1 Panama City. Both Bubba The Love Sponge in mornings and Shannon Burke in afternoons have posted they will be coming to that station.
 
Just got off the phone with Don McCoy. Just as I had thought, he and his wife are having a lot of the medical issues that come with old age (he's 81 now) and he decided that now was a good time to retire.

But since he called me (and not the other way around) and having had a decently long conversation, I don;t think his mind has deteriorated, thank heavens.
 
Tibbs4 said:
Sorry - Ro Ro has been discussed on here for a while. CCENG help me out on timing and all, but after Hurricane Michael hit, four radio stations were turned off by Powell Broadcasting. Several "interesting groups" bid and purchased three of the stations, WRBA, WASJ and WKNK. They changed hands a few times. Like a shell game. Eventually, someone named Roberta Fagan, through licensee RoRo Investments, LLC, bought those three stations and they were eventually back air, but mostly at a shell of what they were. WRBA had tower issues and limited power or maybe lost their tower lease, cceng? Then RoRo sold the three stations and they ALL flipped to religious programming. Prior to all of this, Powell sold the fourth station, WPFM, to EMF. Then a few weeks later it is announced that Don McCoy sold his stations to JVC (see above), who owns four stations, I believe its four, in Fort Walton Beach/Destin.

It is worth looking up all four of the call letters above for more precise details on Wiki.

I would believe the stations would stay pretty close to the same format, although I wouldn't be surprised to see WWLY not try to compete with Classic Country against the country powerhouse WPAP/Clear Channel and put back on the variety Bob-FM format that WASJ had until Ro Ro sold it.

I am generally always wrong or a dollar short in the Panama City radio games. Maybe a ble$$ing. I will say that with about ten religious stations on the FM dial, I might find that it was de-vine intervention to never have gotten in the game in PC/PCB itself.
Click to expand...
Tibbs.....WRBA/95.9 lost its tower during Michael....they tried to put on a low power station as an interim solution but the tower was too far away from the population and they were running some kind of syndicated format (classic rock) out of Wisconsin but it never really did anything.....they signed it off and got an STA to stay silent while they tried to find a solution to their tower problem....the new owners (religion) moved 95.9 to the WPGX/Fox 28 tower at Bennett and it came back on the air about 30 days ago....I'm not going to predict what they will be doing with 100.1 "Wild Willie"
 


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