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march ratings

DOWN WITH THE Z88-3 DECK STACKERS! Even Star 94-5 and XL beat them last month.

Jamz has to be regretting rejecting Urban by now. They're still in the crapper.

Magic seems to be crashing this year.
 
Mike said:
Could 101.9 be a future station for the CBS sports radio network ?

If CBS does sports on FM they are typically live and local, not the national network. Orlando has 1 NBA team, one college program, and a population full of transplants. Not likely.

Actualy Jamz' cume is not bad, as it is higher than Star 94.5, K92, JRR. Real Radio, Ruuummmmbaaaaaaaa, and DBO-FM. They just need listeners to stay with them longer, so that's an imaging and music selection issue. They have the signal and people know they are there, but they are punching out. They just need better execution.
 
DBO-FM is what has got to be hurting as it's very expensive to run with bad numbers. It also has to be a major embarrassment to Cox establishment who is used to winning BIG with news/talk in virtually every market they are in ...but here.
 
WDBO is losing legacy, heritage status. All the same, the Orlando demos aren't looking for that kind of station en masse, especially on the FM side. The major local talent anchoring down the station has been released at this point, so it may just be a matter of time. The latest rebranding seems a response of despiration.

Byron
 
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