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Martini Lounge getting better

W

WTUX

Guest
When WHAT launched its Martini Lounge format, I was not favorably impressed. They were playing Sinatra, Dino, Ella, etc., but were including a lot of obscure stuff. Yesterday, I had the time to tune them in after several months of not listening.

They are doing a much better job. During the hour plus that I was hearing them, all the songs were familar. Upbeat, with friendly sounding liners by the old WPEN crew. Even a few ads, so they might be bringing in some cash.

The intro-outro for the songs was off. The V/T was announcing all the wrong songs, but that happens.

Overall, not a bad sounding station for adult standards. They are over-doing Sinatra, but that is understandable.
 
I think the title / artist "tags" sound awful ... in-synch or not. Boring. What an awful concept. The music makes it, but there is a "coldness" to the overall presentation with a "machined" sound to it that is worse than automation. No connection with the music to the listener.

A shame. Good format, in a market quite accepting to it ... let alone on a station on 1340 with no signal. (And I'm listening to it in California.)
 
I think the bag says "AMPLIPHASE Special crystalized propogation ground plane salt," infused with "solid copper chunks" that allows me to hear WHAT here. In fact, the small writing says "You, too, can make low-power graveyard AM signals sound like million-watt flamethrowers with a special HD Internet adaptor kit," (which was available at Earl's Auto Parts for $12.95. It keeps the alternator noise down ... in the rec room.)

This new "salt" even glows a luminescent phosphorous green with a rusty, copperish hue, when spread around a ground level Part 15 3-meter "stick."

On a nice Spring night here in California, why, the lightning bugs light up the antenna like a broadcast tower and I can actually see lightning bolts of RF piling into my rig. It is quite lovely.

I can also hear "Skin Radio" on the WHAT "Internet" stream (whatever that is,) but ... it scares the cat.

I had to buy a special screw-in audio transformer in order to hear the "tags" on the songs! Maybe if I just took that thing out of the loop, why, possibly the music would flow better.

Be well, my friend!
 
They also started advertising on septa buses and a few billboards. They must be attracting some audiance,.... if their signal was stronger they would make top 10....Interesting find is the HD billboard on the foot of the WWB going westbound which is owned by CC only has radio ads from GM stations why is that. WRFF should advertise on their parent companys board.
 
cbsstaffer said:
They also started advertising on septa buses and a few billboards. They must be attracting some audiance,.... if their signal was stronger they would make top 10....
Click to expand...
Highly doubtful. It's a nice niche, but not mass appeal.

cbsstaffer said:
Interesting find is the HD billboard on the foot of the WWB going westbound which is owned by CC only has radio ads from GM stations why is that.
Click to expand...

Because it's a smart business move to actually accept business and not reject it.
 
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