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Matt Cord to WMMR for middays

andygradel

andygradel

Preston & Steve made the announcement this morning. No articles or anything on the station site to link to, yet. Feels like a good, safe path for WMMR, bringing in someone with a long history in the market and the station.

But, is this also a chance for Beasley to satisfy the bean counters by shifting Matt's salary to WMMR and then fill the WMGK morning slot with a cheaper option?

Also wonder if there's some missed opportunity here by not going with Ryan, Sara or something a bit younger to try and work on building up the lower end of the 25-54 listenership.
 


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