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May Ratings

Kelly A said:
That said; modern white suburban youth and Millennial's like hip hop too. Not just Black and Latino's.
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And in markets where there is a reggaetón based Hispanic station, Latinos use the Urban stations far less. Even second generation Hispanics who are not Spanish dominant use the reggaetón stations.
 
Any thoughts above about KPLZ, KVI and KOMO are now under the microscope with their sale to Lotus. All bets are off. Should be an interesting summer! Though my bet is changes will not come till later this Fall.
 
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