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The Des Moines-based company already owns CBS affiliate WGCL and had been running the former superstation under an LMA since 2011. Purchase price $70 million.
This gives Atlanta two duopolies--the other being Tegna, who owns WXIA and WATL. Perhaps if WGCL bumps CBS programming for local news events or severe weather coverage, WPCH will pick it up (much like the WXIA/WATL venture does with NBC)?
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