Mexican broadcaster Televisa grapples with steamy soaps in social-distancing era

[Y2kTheNewOldies]

https://www.reuters.com/article/us-...-soaps-in-social-distancing-era-idUSKBN22J1O2

As cases of coronavirus mounted in Mexico, producers were forced to scratch physical contact from their typically steamy telenovelas. Then the cameras stopped rolling altogether.

“We follow the motto: The show must go on,” said producer Lucero Suarez, who halted production of her hit “Te Doy La Vida” (“I Give You Life”) in March.

“Never in my life have we stopped a novela.”

After decades of keeping viewers on the edge of their seats with its high-octane soap operas, Mexico’s largest broadcaster is facing a cliffhanger of its own.

When will Televisa’s army of producers, actors and actresses return to the set? Even the company’s top executives can’t say for sure.

Televisa, other networks and TV show production companies are dealing with one issue how to respond to the pandemic and how to be sensitive to the times as shows had to stop production in response regulations.