D
david5258
Guest
Re: "Only in Cleveland"--Local Talk's Woes
> > > I do also agree with that... assuming WEOL didn't exist,
> and
> > > Salem didn't pick up Savage (yes, this is a dreamworld),
> I
> > > would suggest one pick up soon-to-be ABC divested 1260,
> > > image it as Newstalk WIXY 1260, and program as
> follows...
> >
> > I like it, but...is there a previous connection to those
> > calls in this town that would turn off the audience?
> > (Forgetting for the moment that they're on a country
> station
> > in Illinois. As I've always said, everyone can be
> > bought--even call letters!)
>
> Considering that Westchester was successful with "WIXY"
> branding on other stations with similar calls (then-WIXZ -
> now WPTT/1360 in McKeesport, PA is an example) you could get
> away with a "WIXY" positioning with the calls WIXZ, WEXY,
> WEXC (assuming Glunt would give them up at all), WEXZ, or
> WIXE at 1260.
>
> But Johnny's right - having a talk format with the WIXY
> image wouldn't really work. It would be better suited for a
> "Real Oldies" format, no?
>
> > > 5-9 Local morning TALK (a la KFYI's Bruce Jacobs)
> > > Less traffic, little sports
> >
> > News and talk--straight-forward, I like it. Kinda like
> Gary
> > Dee's People Power WERE show.
>
> Key to emphasise here with:
> News only at top/bottom. Must be local and NOT from Metro.
> Traffic/Weather every :15 minutes
> A two-minute sportscast from Metro at :50 past
> Little commercials, if at all
>
> I nominate either WSPD/1370's Denny Schafer or Bob Frantz.
> There's a reason WHY Denny's the top fill-in for Glenn Beck,
> and he's OUT OF TOLEDO. Remember, both Lanigan and Imus were
> imported from out-of-town a long time ago...
>
> > > 9-12 Glenn Beck
> > > 12-3 Jaz McKay (currently doing nights at flamethrower
> > > KMJ/Fresno)
> >
> > I dunno...Jaz is kind of a late night guy; rememeber 1100
> > tried him in mid-mornings in about, oh, 94-95 or so--and
> he
> > bombed. Moved him to 10p-2a: SUCCESS! Question is, do we
>
> > want to use a pretty good talent that will disappear in
> the
> > wake of (a) Rush, and (b) At Work Music Listeners (AWMLs)?
>
> > Just saying...I do think someone like Howie Chizek, given
> > the opportunity, could beat Rush--he does it in Akron.
>
> If local talk is no option, try someone safe, like a Neal
> Boortz. Would add Dr. Laura's, but she's flaming out
> quickly. Or try Thom Hartmann. Not willing to go with Bill
> O'Reilly AT ALL...
>
> > > 3-7 Local hot talk
> > > Focus on local, state, national issues from local
> > > perspective
> >
> > YES, YES..I love it. News and talk, beautiful. Give me
> > more.
> >
> > > 7-10 Michael Savage
> >
> > Oh, alright (he says, grudgingly). I guess Savage fits
> the
> > talk format. (I can't stand the guy.)
>
> Neither can I. You could get away with having just Hannity
> and Beck as the national stars... as long as there is a
> serious local commitment elsewhere.
>
> I'd put Hannity from 7-10. Good counterprogramming against
> all the sports coverage on WTAM and (occasionally) WKNR.
>
> > > 10-1 Sean Hannity
> >
> > THIS is where I'd put Jaz McKay.
> >
> > > 1-5 I'm sure we could find something... John Batchelor,
> > > perhaps
> >
> > Well, there's a couple roads here:
> >
> > (1) Follow KDKA, and do their Undercover Club, which
> caters
> > to the old people who went to bed at 8, but can't sleep
> that
> > long, so they're already up at 2am. Lots of blue-hairs
> call
> > up and complain about gas bills and what-not. Soothing,
> but
> > mind-numbingly so.
> >
> > (2) Syndicate with whatever's available: John Batchelor,
> > Re-runs of mainstream shows, Joey Reynolds, etc.
> >
> > (3) Go live, local hot talk overnights--Rick Gilmour would
>
> > be PERFECT here (ala his Nighttalk show on WERE in the
> > mid-90s).
>
> It would be fun to hear Jaz McKay lead in to Gilly, no? "It
> was wrong of me to say that Gilly has no talent!"
>
> > > Just one man's opinion.
> >
> > I like it, I like it.
>
> I can only dream of the possiblities myself...
>
> - nate81
>
its too bad that steve fullerton died a coulpe of years ago. he was terrific in afternoon drive on 3we1100 with his george(hero) and billy(goat) awards.
as far as reformatting 1260 as a talker, bring back the wbbg calls rather than wixy. try this:
5a-denny shafer
9a-glenn beck
noon-bill cunningham
3p-bob frants drive time sports
7p-hannity
10p--jaz mckay
2a-bubba bozo-live trucking show
add a first class news team to do local reporting(NOT METRO!!!!!)
pick up abc-information, usaradio or westwood NBC news for national stories
add weather channel weathercasts on the 15s
make use of metro to do traffic since they do it best nationally
develop local talent to run 3 hour talk shows on weekends
add click and clack, the car repair brothers on saturday mornings
add plant talk for the gardeners on saturday mornigs at8
do high school sports in a HUMUNGOUS way
have a local crew do LIVE rotating church of the week services on sunday mornings
in short, a FULL SEVICE TALK station--david52258
> > > I do also agree with that... assuming WEOL didn't exist,
> and
> > > Salem didn't pick up Savage (yes, this is a dreamworld),
> I
> > > would suggest one pick up soon-to-be ABC divested 1260,
> > > image it as Newstalk WIXY 1260, and program as
> follows...
> >
> > I like it, but...is there a previous connection to those
> > calls in this town that would turn off the audience?
> > (Forgetting for the moment that they're on a country
> station
> > in Illinois. As I've always said, everyone can be
> > bought--even call letters!)
>
> Considering that Westchester was successful with "WIXY"
> branding on other stations with similar calls (then-WIXZ -
> now WPTT/1360 in McKeesport, PA is an example) you could get
> away with a "WIXY" positioning with the calls WIXZ, WEXY,
> WEXC (assuming Glunt would give them up at all), WEXZ, or
> WIXE at 1260.
>
> But Johnny's right - having a talk format with the WIXY
> image wouldn't really work. It would be better suited for a
> "Real Oldies" format, no?
>
> > > 5-9 Local morning TALK (a la KFYI's Bruce Jacobs)
> > > Less traffic, little sports
> >
> > News and talk--straight-forward, I like it. Kinda like
> Gary
> > Dee's People Power WERE show.
>
> Key to emphasise here with:
> News only at top/bottom. Must be local and NOT from Metro.
> Traffic/Weather every :15 minutes
> A two-minute sportscast from Metro at :50 past
> Little commercials, if at all
>
> I nominate either WSPD/1370's Denny Schafer or Bob Frantz.
> There's a reason WHY Denny's the top fill-in for Glenn Beck,
> and he's OUT OF TOLEDO. Remember, both Lanigan and Imus were
> imported from out-of-town a long time ago...
>
> > > 9-12 Glenn Beck
> > > 12-3 Jaz McKay (currently doing nights at flamethrower
> > > KMJ/Fresno)
> >
> > I dunno...Jaz is kind of a late night guy; rememeber 1100
> > tried him in mid-mornings in about, oh, 94-95 or so--and
> he
> > bombed. Moved him to 10p-2a: SUCCESS! Question is, do we
>
> > want to use a pretty good talent that will disappear in
> the
> > wake of (a) Rush, and (b) At Work Music Listeners (AWMLs)?
>
> > Just saying...I do think someone like Howie Chizek, given
> > the opportunity, could beat Rush--he does it in Akron.
>
> If local talk is no option, try someone safe, like a Neal
> Boortz. Would add Dr. Laura's, but she's flaming out
> quickly. Or try Thom Hartmann. Not willing to go with Bill
> O'Reilly AT ALL...
>
> > > 3-7 Local hot talk
> > > Focus on local, state, national issues from local
> > > perspective
> >
> > YES, YES..I love it. News and talk, beautiful. Give me
> > more.
> >
> > > 7-10 Michael Savage
> >
> > Oh, alright (he says, grudgingly). I guess Savage fits
> the
> > talk format. (I can't stand the guy.)
>
> Neither can I. You could get away with having just Hannity
> and Beck as the national stars... as long as there is a
> serious local commitment elsewhere.
>
> I'd put Hannity from 7-10. Good counterprogramming against
> all the sports coverage on WTAM and (occasionally) WKNR.
>
> > > 10-1 Sean Hannity
> >
> > THIS is where I'd put Jaz McKay.
> >
> > > 1-5 I'm sure we could find something... John Batchelor,
> > > perhaps
> >
> > Well, there's a couple roads here:
> >
> > (1) Follow KDKA, and do their Undercover Club, which
> caters
> > to the old people who went to bed at 8, but can't sleep
> that
> > long, so they're already up at 2am. Lots of blue-hairs
> call
> > up and complain about gas bills and what-not. Soothing,
> but
> > mind-numbingly so.
> >
> > (2) Syndicate with whatever's available: John Batchelor,
> > Re-runs of mainstream shows, Joey Reynolds, etc.
> >
> > (3) Go live, local hot talk overnights--Rick Gilmour would
>
> > be PERFECT here (ala his Nighttalk show on WERE in the
> > mid-90s).
>
> It would be fun to hear Jaz McKay lead in to Gilly, no? "It
> was wrong of me to say that Gilly has no talent!"
>
> > > Just one man's opinion.
> >
> > I like it, I like it.
>
> I can only dream of the possiblities myself...
>
> - nate81
>
its too bad that steve fullerton died a coulpe of years ago. he was terrific in afternoon drive on 3we1100 with his george(hero) and billy(goat) awards.
as far as reformatting 1260 as a talker, bring back the wbbg calls rather than wixy. try this:
5a-denny shafer
9a-glenn beck
noon-bill cunningham
3p-bob frants drive time sports
7p-hannity
10p--jaz mckay
2a-bubba bozo-live trucking show
add a first class news team to do local reporting(NOT METRO!!!!!)
pick up abc-information, usaradio or westwood NBC news for national stories
add weather channel weathercasts on the 15s
make use of metro to do traffic since they do it best nationally
develop local talent to run 3 hour talk shows on weekends
add click and clack, the car repair brothers on saturday mornings
add plant talk for the gardeners on saturday mornigs at8
do high school sports in a HUMUNGOUS way
have a local crew do LIVE rotating church of the week services on sunday mornings
in short, a FULL SEVICE TALK station--david52258