Did KSJO (solid rock) actually tank, or did the owners decide to go after the hispanic audience, and dumped the rock format?
I remember when Country 94.9 KSAN moved to 107.7. On their web site was a grave stone that read, RIP KSAN We NEVER Lost. Meaning as a country formated station, they never were second to any other bay area country station but yet, changed formats anyway when they moved to 107.7