• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Milwaukee rimshots

A

ajhenderson

I've never followed the market, but as an outside observer, I'm curious as to whether WBZI and WEXY could simulcast and run a decent operation over Milwaukee rather than each rimshotting it with different formats. Their same ownership and dial positions also seem close enough to make this possible.
 
KJCB said:
I've never followed the market, but as an outside observer, I'm curious as to whether WBZI and WEXY could simulcast and run a decent operation over Milwaukee rather than each rimshotting it with different formats. Their same ownership and dial positions also seem close enough to make this possible.
Click to expand...

WBWI & WEZY?
 
92.1 & 92.5 could technically simulcast and compete with the other Milwaukee stations, but Bliss doesn't want to compete with Milwaukee stations. They have WEZY (92.1) serving Racine County & WBWI (92.5) serving Washington County (probably Ozaukee County too).
 
I say hats off for local radio, especially today when most operators want to serve the bigger community at any cost. But do they make nearly as much money doing it this way? Maybe they do, if it's done right.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom