Milwaukee #s

[-TJ-]

<font color=3333ff>Wow at how much has changed with the Hog vs. the Brew. Look who's on top now! So why did this happen?

My other question is AM 920... is still listed on AllAccess as Adult Standards. What is their actual format? Are they 40s and 50s music, talk, or 50's and 60's ? And for them to have such a great rating on AM, just below WRIT.... would you think that the 920 format would do better on FM, such as moving WOKY to WRIT? What's the difference from both of those stations. Last thing I remember is WRIT was more 70's now, unlike a few years ago when they were still oldies Oldies.
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[JeremyAndrews]

> Wow at how much has changed with the Hog vs. the Brew. Look
> who's on top now! So why did this happen?
>
> My other question is AM 920... is still listed on AllAccess
> as Adult Standards. What is their actual format? Are they
> 40s and 50s music, talk, or 50's and 60's ? And for them to
> have such a great rating on AM, just below WRIT.... would
> you think that the 920 format would do better on FM, such as
> moving WOKY to WRIT? What's the difference from both of
> those stations. Last thing I remember is WRIT was more 70's
> now, unlike a few years ago when they were still oldies
> Oldies.
>

WOKY is a mix of standards and gold AC with a few softer currents (Norah Jones, Michael Buble, etc)

Delilah at night.<P ID="signature">______________

</P>

 

[wikhradio]

> Wow at how much has changed with the Hog vs. the Brew. Look
> who's on top now! So why did this happen?

I think the Hog is beating the Brew due to the newness factor that The Brew was experiencing. I however think a year from now, we will see what each acually deserves. I also think the Brew needs to use their "and More" moreso, and add a bit more 90s. I think they should be more like WLRK in Wausau, playing mellower 90s rock (Collective Soul, Pearl Jam, Third Eye Blind), but not as hard as The Hog. That would add more variety. Just my 2 cents.

>
> My other question is AM 920... is still listed on AllAccess
> as Adult Standards. What is their actual format? Are they
> 40s and 50s music, talk, or 50's and 60's ? And for them to
> have such a great rating on AM, just below WRIT.... would
> you think that the 920 format would do better on FM, such as
> moving WOKY to WRIT? What's the difference from both of
> those stations. Last thing I remember is WRIT was more 70's
> now, unlike a few years ago when they were still oldies
> Oldies.
>
<P ID="signature">______________


Moderator, Community Radio board</P>

 

[Jay_F]

> Wow at how much has changed with the Hog vs. the Brew. Look
> who's on top now! So why did this happen?
>

Saga did make the correct move in switching Lazer to the Hog.
I think that Milwaukee went so long without any format changes that listeners are flocking to anything new and fresh, first the Brew and now the Hog. Once the newness factor wears off of the Hog, we'll see how things shake out.

On another subject, Is this the biggest ratings gap WTMJ has ever had over WISN?


> My other question is AM 920... is still listed on AllAccess
> as Adult Standards. What is their actual format? Are they
> 40s and 50s music, talk, or 50's and 60's ? And for them to
> have such a great rating on AM, just below WRIT.... would
> you think that the 920 format would do better on FM, such as
> moving WOKY to WRIT? What's the difference from both of
> those stations. Last thing I remember is WRIT was more 70's
> now, unlike a few years ago when they were still oldies
> Oldies.
>

 

[Don_Rosen]

>>Once the newness factor wears off of the Hog, we'll see how things shake out.<<

Absolutely! The demos attracted to WQBW and WHQG run to the flavor of the day.