Ok I don't know if it is just my state I live in or everywhere else but apparently some radio stations where I live at started playing country singer Mindy McCready's music during the pandemic like when everyone went into lockdown. I find this really weird. I have not heard her on the radio since 2013 (last song that got airplay was I'll see You Yesterday which released a day after her tragic passing). I didn't know where to post this at, sorry if I posted this in the wrong category. However, Is any other states besides Ohio giving her some airplay? I would love to hear your responses. I know SirusXM plays Mindy's music too cause I caught that last year
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Mindy McCready's music started getting some airplay again during the pandemic.
- Thread starter CountryBoy94
- Start date
I work for a country radio station on 3 thats always played her music.. nothing about the pandemic changed any of that
She was the very definition of a lightweight, forgettable country artist. I think the only song by her I've heard in years is Ten Thousand Angels, occasionally as gold.
LRN Classic country plays that and "A girls gotta do what a girls gotta do" as well.. there may be others, but these are the two i remember
It's hard to quantify something a year after it happened. Here's what we know. During the pandemic, when people were staying home, there was generally speaking a rise in consumption of more familiar music. At the same time, there were fewer new releases coming out, so there was a musical vacuum, so to speak. When you're talking about "familiar music," for the most part, that means music from the 90s. Here's an article on the subject from Nielsen:
So yes, generally speaking, there was an increase in airplay for 90s music during the pandemic. 90s artists saw an increase in interest at their social media sites. And Mindy McCready is a 90s country artist. However, she has only two songs that get any airplay: Guys Do It All The Time and A Girl's Gotta Do What a Girl's Gotta Do. That's it. Right now, on the Mediabase country artist chart, Mindy McCready is ranked #356, below Janie Fricke, in terms of country artists receiving airplay. That's way below all of the other 90s female stars from that era, such as Martina McBride, Trisha Yearwood, Pam Tillis, or even Suzy Bogguss. Nationally speaking, Guys Do It gets 50 spins a week on 150 reporting stations. So that may translate to one spin a week on a third of the stations. Was this specifically because of the pandemic? Hard to say. Also during that same time, Audacy started a national weekly 90s country radio show that it required all of its major market country radio stations play. So that had an effect on the national chart and on the perception that 90s country is receiving more airplay. So if you live in an area where there's an Audacy station, you may hear one of her songs every now and then.
So yes, generally speaking, there was an increase in airplay for 90s music during the pandemic. 90s artists saw an increase in interest at their social media sites. And Mindy McCready is a 90s country artist. However, she has only two songs that get any airplay: Guys Do It All The Time and A Girl's Gotta Do What a Girl's Gotta Do. That's it. Right now, on the Mediabase country artist chart, Mindy McCready is ranked #356, below Janie Fricke, in terms of country artists receiving airplay. That's way below all of the other 90s female stars from that era, such as Martina McBride, Trisha Yearwood, Pam Tillis, or even Suzy Bogguss. Nationally speaking, Guys Do It gets 50 spins a week on 150 reporting stations. So that may translate to one spin a week on a third of the stations. Was this specifically because of the pandemic? Hard to say. Also during that same time, Audacy started a national weekly 90s country radio show that it required all of its major market country radio stations play. So that had an effect on the national chart and on the perception that 90s country is receiving more airplay. So if you live in an area where there's an Audacy station, you may hear one of her songs every now and then.
Who is playing Janie Fricke in 2022? Didn't most of her success come in the '80s rather than the '90s? Does the Mediabase chart represent airplay on classic country stations as well as hit country stations?
No. In order to qualify as a Mediabase reporter, you have to document airplay of at least 25% current music. But as I said, Audacy added a weekly 90s country show on all of its stations, and it wouldn't surprise me if other stations added a 90s show or some other syndicated classic country show to their weekend lineup. Of course Fricke had no hits in the 90s. She's primarily a 70s and early 80s artist. My point is that McCready is way down on the list among 90s artists. The fact that she gets 50 spins a week nationally is an indication that she's only heard in those weekend specialty shows or perhaps a "90s at 9" feature, not in regular weekday rotation.
LRN Classic country is... not incredibly often but its not "rare"
Yes, I've heard her on classic country stations. But TheBigA just clarified that Mediabase's panel consists of stations that play at least 25 percent current country hits. I'm trying to picture a station that would play "Fancy Like" and "Your Heart's Not In It." But maybe there are some outliers that stick to only the most traditionally Nashville country currents; on those stations, Fricke wouldn't seem too out of place.
Once again, this is likely happening in a classic country specialty show that airs Saturday night or Sunday morning. Not mixed in with regular rotation. So the context is very different.
When you examine regular rotation, there are only a handful of 90s songs that get any airplay, and nothing from the 80s.
I think this helps me because for a while now, on a radio station that only plays Today's hits and 2000's hits (2000's to present) they've played every released single from her album. They refused to play her. It started happening after DeWine ordered a lockdown. Ever since, they have not stopped giving radio spin. I think last month, from the 1st of February to 18th at midnight they played 5 selected songs by her once an hour released as a single or a non single. They do the same exact same thing for 3 weeks at the beginning of the second week of November all the way until midnight December 1st. (Playing 4-5 songs in a row every hour). My local station is a mom & pop radio station btw. I've been a fan of hers since March 11, 2011. Yes I remember the date I became a fan.
Which station is it?
Here in Nashville, we had "Mindy McCready fatigue" because of all the notoriety in her later years. The then-entertainment reporter even announced that there would be no more Mindy McCready news, unless she did something newsworthy, like maybe a new release or something.
WLZZ is owned by Swick Broadcasting and runs the co owned Local Radio Networks SuperStar Country format which is exactly as you describe 80s 90s 2000s.. its similar to what ABC's Real Country was.
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