wgliradio said:There is no reason why, with JVC producing a car stereo with a built in HD receiver for well over a year now, that any HD receiver for an $1800 car stereo system has to be an additional $500 plug in. Not ready for prime time in this particular case.
Those are typical prices for options on high-end cars. When you are dealing with the lowest priced BMW, nicely equipped as they say, coming in arould $50 k, the options are pricey. The GPS you could mount on your dash costs $400, but the BMW one is $2,100. If you want the nice, matching one from BMW you pay... otherwise, you have a $60 k car with a GPS stuck on the windshield with a suction cup. Your choice.
Let's go back to this post from July 2006, when everyone's favorite, David Eduardo, who wants to turn the clock back more than anyone said.....
http://www.radio-info.com/smf/index.php/topic,40571.msg288764.html#msg288764
For the promotion campaign, June of 2006 was the launch. For most manufacturers, the FCC decision a couple of months ago was... this is when Samsung, for example, decided to make a 9mm HD chip... which will unleash loads of cheap HD radios and portables in the first 6 to 9 months next year. June 2006 was the radio launch. With way over a thousand stations covering over 70% of the population, and an FCC approval, the big manufacturers (Sangean is not, for example, a big manufacturer) are now coming in.
A couple of months ago... that would place us back in May 2006... which would be 13 months ago.
Actually, the HD Alliance comapign began in June, 2006. It was a necessary step to get the manufacturers on board after the FCC decision... and to start building some awareness.
But when the market doesn't react as everyone had hoped, we get to reset the trip odometer and forget it. I am sure that it will launch again when AM's go 24/7 within the next month or so...
AM is pretty much dead. HD may make a difference, but there are so few good AM signals that it may not matter.
I'm not sending it to the scrap heap, but to say that it is viable in a car when you have an $1800 unit that needs an additional $500 add on.
That's the way high-end cars work. This is not a Hyundai we are describing. Car manufacturers make more on upgrades than on the car itself. That's why they are costly.