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Mission Accomplished

R

RanMan

Congradulations to Keymarket for doing what I predicted they would do years ago, all 4 Pittsburgh Frogs are now networked 24/7 with Froggy 98. Now you have the option of feeling froggy to the EXACT same signal on 4 different spots on your radio dial. Getz, Bell & company have taken 3 stations, 94.9. 103.5 and 104.3, that exsisted for decades in their communities, & used them as pawns in order for their baby, 98.3 to compete in the Pittsburgh market. This of course comes at the expense of several jocks & office personal who will be searching for new employment after dedicating themselves for years to Keymarket.

On a postitive note, Keymarket actually promoted a jock within it's company to a full time postion at 98. Davey Crocket has given up his night time shift to persue a career selling houses. I.B. Green, former mid-day at 103.5 will be taking over his spot. He's not the best jock that they had to choose from, but he's in P.D. Mark Landow's click. Let me at least give Mark some credit for not going outside the Pittsburgh market this time.

The dream of a 4 station Frog network 5 years ago, is now a reality. Will it be enough to finally hop over Y 108 in the ratings, I hope & think NOT.
 
Good for them!

If I liked country music, I'd probably listen to Froggy.

Considering that two companies seem to own almost every radio station, it's good to see a company come up with an imaginative way to compete with the mega-corporations.

And forget that lame old argument about "serving communities". If the dinky little Cities of License are bent out of shape about not hearing farm reports or whatever else "service" programming the stations used to carry, then the FCC should give them a license for an LPFM powerful to just cover the territory of the COL.

After all, if a community is less than five square miles, a station of 3 or 4 watts should serve them just fine. No sense having the signal that serves them spill over into other communities. That's just wasteful.

> Congradulations to Keymarket for doing what I predicted they
> would do years ago, all 4 Pittsburgh Frogs are now networked
> 24/7 with Froggy 98. Now you have the option of feeling
> froggy to the EXACT same signal on 4 different spots on your
> radio dial. Getz, Bell & company have taken 3 stations,
> 94.9. 103.5 and 104.3, that exsisted for decades in their
> communities, & used them as pawns in order for their baby,
> 98.3 to compete in the Pittsburgh market. This of course
> comes at the expense of several jocks & office personal who
> will be searching for new employment after dedicating
> themselves for years to Keymarket.
>
> On a postitive note, Keymarket actually promoted a jock
> within it's company to a full time postion at 98. Davey
> Crocket has given up his night time shift to persue a career
> selling houses. I.B. Green, former mid-day at 103.5 will be
> taking over his spot. He's not the best jock that they had
> to choose from, but he's in P.D. Mark Landow's click. Let
> me at least give Mark some credit for not going outside the
> Pittsburgh market this time.
>
> The dream of a 4 station Frog network 5 years ago, is now a
> reality. Will it be enough to finally hop over Y 108 in the
> ratings, I hope & think NOT.
>
 
> Congradulations to Keymarket for doing what I predicted they
> would do years ago, all 4 Pittsburgh Frogs are now networked
> 24/7 with Froggy 98. Now you have the option of feeling
> froggy to the EXACT same signal on 4 different spots on your
> radio dial. Getz, Bell & company have taken 3 stations,
> 94.9. 103.5 and 104.3, that exsisted for decades in their
> communities, & used them as pawns in order for their baby,
> 98.3 to compete in the Pittsburgh market. This of course
> comes at the expense of several jocks & office personal who
> will be searching for new employment after dedicating
> themselves for years to Keymarket.
>
> On a postitive note, Keymarket actually promoted a jock
> within it's company to a full time postion at 98. Davey
> Crocket has given up his night time shift to persue a career
> selling houses. I.B. Green, former mid-day at 103.5 will be
> taking over his spot. He's not the best jock that they had
> to choose from, but he's in P.D. Mark Landow's click. Let
> me at least give Mark some credit for not going outside the
> Pittsburgh market this time.
>
> The dream of a 4 station Frog network 5 years ago, is now a
> reality. Will it be enough to finally hop over Y 108 in the
> ratings, I hope & think NOT.
>

Actually my question is what took them so long?<P ID="signature">______________
"With God as my witness, I could have sworn turkeys could fly."</P>
 
Re: Good for them!

> If I liked country music, I'd probably listen to Froggy.
>
> Considering that two companies seem to own almost every
> radio station, it's good to see a company come up with an
> imaginative way to compete with the mega-corporations.

Thing is, for all intents and purposes, in Pennsylvania at least, Keymarket/Forever *IS* a mega-corporation. They absolutely own Altoona, and State College, and have a good deal of the Pittsburgh fringe, and all the way up towards Erie.

> And forget that lame old argument about "serving
> communities". If the dinky little Cities of License are bent
> out of shape about not hearing farm reports or whatever else
> "service" programming the stations used to carry, then the
> FCC should give them a license for an LPFM powerful to just
> cover the territory of the COL.
>
> After all, if a community is less than five square miles, a
> station of 3 or 4 watts should serve them just fine. No
> sense having the signal that serves them spill over into
> other communities. That's just wasteful.

A great idea, but the full-power broadcasters object. Some crap about interference (which is exactly what it is...crap). So, essentially, the licensees want it both ways: they want the protection from community LPFM stations intruding on their turf, but they don't want any public service requirements. Essentially, they want an exclusive club that is free to do what it wants, as long as you're one of them.
 
Re: Good for them!

> > If I liked country music, I'd probably listen to Froggy.
> >
> > Considering that two companies seem to own almost every
> > radio station, it's good to see a company come up with an
> > imaginative way to compete with the mega-corporations.
>
> Thing is, for all intents and purposes, in Pennsylvania at
> least, Keymarket/Forever *IS* a mega-corporation. They
> absolutely own Altoona, and State College, and have a good
> deal of the Pittsburgh fringe, and all the way up towards
> Erie.

I've been to Altoona and State College. Owning those markets is like owning the exclusive rights to sell suntan lotion in Seattle.

> > And forget that lame old argument about "serving
> > communities". If the dinky little Cities of License are
> bent
> > out of shape about not hearing farm reports or whatever
> else
> > "service" programming the stations used to carry, then the
>
> > FCC should give them a license for an LPFM powerful to
> just
> > cover the territory of the COL.
> >
> > After all, if a community is less than five square miles,
> a
> > station of 3 or 4 watts should serve them just fine. No
> > sense having the signal that serves them spill over into
> > other communities. That's just wasteful.
>
> A great idea, but the full-power broadcasters object. Some
> crap about interference (which is exactly what it
> is...crap). So, essentially, the licensees want it both
> ways: they want the protection from community LPFM stations
> intruding on their turf, but they don't want any public
> service requirements. Essentially, they want an exclusive
> club that is free to do what it wants, as long as you're one
> of them.

So the full-power broadcaster object. Let them. In this world, everyone wants everything they can get. Everybody demands more than they expect to get so that they have negotiation room, and when they "give a little" in a compromise, they're giving up stuff they don't really expect to get anyway. (I can't believe I'm explaining this to a lawyer!)

The point is, if dinky little communities really want a truly local radio station that truly serves the local needs, then an LPFM down in the 88/89/90 Megahertz area next to the public and community stations makes the most sense.
 
Re: Good for them!

This is going to be fun ...

> > > If I liked country music, I'd probably listen to Froggy.

(1) Probably right, but WDSY has more personality, at least from all the times I heard it at my mechanic's garage.
>
> > >
> > > Considering that two companies seem to own almost every
> > > radio station, it's good to see a company come up with
> an
> > > imaginative way to compete with the mega-corporations.
> >
> > Thing is, for all intents and purposes, in Pennsylvania at
>
> > least, Keymarket/Forever *IS* a mega-corporation. They
> > absolutely own Altoona, and State College, and have a good
>
> > deal of the Pittsburgh fringe, and all the way up towards
> > Erie.
>
> I've been to Altoona and State College. Owning those markets
> is like owning the exclusive rights to sell suntan lotion in
> Seattle.

(2) I've been to all the Keymarket/Forever-dominated markets (including Meadville/Franklin). You're probably right for the most part (though I wouldn't mind a still-growing State College market).
>
> > > And forget that lame old argument about "serving
> > > communities". If the dinky little Cities of License are
> > bent
> > > out of shape about not hearing farm reports or whatever
> > else
> > > "service" programming the stations used to carry, then
> the
> >
> > > FCC should give them a license for an LPFM powerful to
> > just
> > > cover the territory of the COL.
> > >
> > > After all, if a community is less than five square
> miles,
> > a
> > > station of 3 or 4 watts should serve them just fine. No
> > > sense having the signal that serves them spill over into
>
> > > other communities. That's just wasteful.
> >
> > A great idea, but the full-power broadcasters object.
> Some
> > crap about interference (which is exactly what it
> > is...crap). So, essentially, the licensees want it both
> > ways: they want the protection from community LPFM
> stations
> > intruding on their turf, but they don't want any public
> > service requirements. Essentially, they want an exclusive
>
> > club that is free to do what it wants, as long as you're
> one
> > of them.

(3) I would love to see more local radio. I think it was a shame that Lightning could not get FM 89.9 in White Oak because it would have to protect WQED-89.3 and WDUQ-90.5, thanks to Congressional action that essentially nullified much of the FCC's LPFM activity.

By the way, it isn't just farm reports (boy, are you dating yourself ... I'm dating myself, too, saying this). In another place and another time, a broadcaster could prove to be an effective local service, even if the station was covering more than one county.

>
> So the full-power broadcaster object. Let them. In this
> world, everyone wants everything they can get. Everybody
> demands more than they expect to get so that they have
> negotiation room, and when they "give a little" in a
> compromise, they're giving up stuff they don't really expect
> to get anyway. (I can't believe I'm explaining this to a
> lawyer!)
>
(4) This could prompt a favorite, albeit a sad story ... a young man with a master's degree in communications from one of this country's prestigious universities replaced another young man as news director of an AM in a rural part of this state. (This is quite a few years ago.)

This fellow handwrote his scripts, spent more time with his trumpet than his communities, and eventually was replaced by his predecessor after that fellow found himself out of place at another rural Pennsylvania AM. (His experience there gave new meaning to the term disaster.)

My point ... no one has a corner on knowledge. No one.

The moment someone stops learning and growing is the moment his obituary effectively can be written. All of us make mistakes ... all of us. If we can learn from them, and I hope I have, good. But I digress.

> The point is, if dinky little communities really want a
> truly local radio station that truly serves the local needs,
> then an LPFM down in the 88/89/90 Megahertz area next to the
> public and community stations makes the most sense.
>

(5) See above note about what happened to Lightning.
 
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