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- Thread starter dhett
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Well, it all goes to show that you CAN buy talent! 
Of course, it helps if you have the CBS nighttime lineup as well.
It's interesting that sometimes hiring high profile talent translates into better ratings and sometimes it doesn't. Certainly, we will have to see if the Seeen and Kent duo at 5pm translates into better ratings.
Is KPHO willing to keep Diana and Catherine both around just to anchor 1 hour of news per day? Diana may be better used as the morning/noon anchor, while Catherine could add 5:30pm anchoring to her duties.
Of course, it helps if you have the CBS nighttime lineup as well.
It's interesting that sometimes hiring high profile talent translates into better ratings and sometimes it doesn't. Certainly, we will have to see if the Seeen and Kent duo at 5pm translates into better ratings.
Is KPHO willing to keep Diana and Catherine both around just to anchor 1 hour of news per day? Diana may be better used as the morning/noon anchor, while Catherine could add 5:30pm anchoring to her duties.
formeraa said:Well, it all goes to show that you CAN buy talent!
George Steinbrenner has been proving that for 30 years.
Of course you can buy talent. If you're a tightwad with your people, the talented ones aren't gonna stay with you very long.
What you can't buy is reputation. You can't buy trust. And you can't buy chemistry, i.e., make people play well together. And that's what keeps channel 15 in the basement, no matter how hard they try. And that's why Sinclair stations will always suck.
I would say that you can buy "trusted" talent. Kent seems to be "trusted" in this market; so are Sean and Chambo (again I didn't make up the nickname). As a result, there has been an uptick in some of the newscasts.
Honestly, I'm not overly impressed by the general level of talent here in Phoenix. Seattle, a similar sized market, has much higher quality journalists. Of course, Seattle is a highly educated city as well.
Honestly, I'm not overly impressed by the general level of talent here in Phoenix. Seattle, a similar sized market, has much higher quality journalists. Of course, Seattle is a highly educated city as well.
Phoenix is not an "uneducated city." There is actually a high percentage of the Phoenix-area population with a college degree or post-grad studies.
Seattle may or may not have better TV journalists, but Phoenix has not always been in the position of having a bunch of fluff bimbos and himbos read the news.
There was a time when intelligent people like Lew Ruggiero, John Kain, Bill Stull, Larry Martel, Michael Hagerty, Ron Talley, Mary Jo West, Linda Alvarez, Dave Nichols, and many more, filled the local TV airwaves with intelligent reporting and anchoring. And there are still people on the air in Phoenix who are intelligent and do very good work.
The problem is the prevailing mindset - certainly not unique to Phoenix - that people want crap. How else do you explain the hysteria over the death of Anna Nicole Smith, the newest makeover treatment and the rest of the dreck that passes for TV news these days? You don't need a knowledgeable person to report that stuff- just a pretty face. You can't tell me that's a Phoenix - only phenomenon. If, for just one example, you were to compare Brian Williams' newscast (which isn't bad, mind you) with what John Chancellor was doing 30 years ago, you would weep for the dumbing - down of America.
Seattle may or may not have better TV journalists, but Phoenix has not always been in the position of having a bunch of fluff bimbos and himbos read the news.
There was a time when intelligent people like Lew Ruggiero, John Kain, Bill Stull, Larry Martel, Michael Hagerty, Ron Talley, Mary Jo West, Linda Alvarez, Dave Nichols, and many more, filled the local TV airwaves with intelligent reporting and anchoring. And there are still people on the air in Phoenix who are intelligent and do very good work.
The problem is the prevailing mindset - certainly not unique to Phoenix - that people want crap. How else do you explain the hysteria over the death of Anna Nicole Smith, the newest makeover treatment and the rest of the dreck that passes for TV news these days? You don't need a knowledgeable person to report that stuff- just a pretty face. You can't tell me that's a Phoenix - only phenomenon. If, for just one example, you were to compare Brian Williams' newscast (which isn't bad, mind you) with what John Chancellor was doing 30 years ago, you would weep for the dumbing - down of America.
According to a recent report on 12 News, Seattle is the 2nd most educated city in the US after San Francisco. They didn't mention where Phoenix fell. However, I will tell you that Seattle hasn't been nearly as affected with this "race to the bottom". Just look at 12 News and their VJ's. The lack of reporting experience is appalling (they basically fire Lew Ruggiero and replace him with Sarah Sevier???). Even 10 has been firing experienced reporters and replacing them with reporting who have only a couple of years worth of experience.
While all markets have been somewhat affected by this trend, Phoenix is getting ridiculous. I'm not holding out Seattle as an example (many of you would find it very traditional and bland). I'm just surprised at Phoenix.
While all markets have been somewhat affected by this trend, Phoenix is getting ridiculous. I'm not holding out Seattle as an example (many of you would find it very traditional and bland). I'm just surprised at Phoenix.
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