Re: radio statement
But does the average listener in Philadelphia know or for that matter care what Houston or Tampa radio sounds like? Realistically, how different are the tastes from market to market? Why keep re-inventing the wheel?
I agree that staff cuts just before Christmas is kind of tacky, but it's not just broadcasting that does it. Plenty of other industries make cutbacks this time of year too...doesn't make it right, but don't blame it on CBS or CC. I'd say it's more the way tax laws (passed by both parties) are written.
As far as "better sounding" radio from independent owners...not sure I agree. Many/most of the smaller operators have little or no budget for research, so there seems to be more of a throw it against the wall & see what sticks (or if the owner likes it) approach. Sometimes makes for good radio, sometimes makes for a real train wreck. I've worked for my share of indie owners who did some pretty awful radio, but they thought it sounded good, so we did it.
Back to the original topic...why has 102.7 always been such a dog of a frequency? Even in the glory days of the 70s they were never more than middle of the pack. Every market seems to have one or two though...a frequency that no matter who owns it, or what's done on it just never seems to fly.
Jeffrey said:-The, back in the day (as you put it) when radio was interesting was what it was....small town was small town...no marketing perhaps but they served their markets to the best of their ability.
Today most stations sound alike. Market 15, market 1....makes no difference. Boring!
Who suffers? The listener. Nothing is catered to specific markets anymore.
But does the average listener in Philadelphia know or for that matter care what Houston or Tampa radio sounds like? Realistically, how different are the tastes from market to market? Why keep re-inventing the wheel?
Jeffrey said:-and of course radio was always about making money but when you consolidate you take away individuality and you standardize everything across the board, in this case country. Cost cutting techniques have always been in place that's a normal business practice so thanks for the enlightenment.
Since cost cutting is valid whether a conglomerate owns radio stations or independents to I chose the independents. At least you have typically a better sounding market niche format.
-last but not least, everyone knows that firing and tighter budgets have been common place for MORE than 30 years but firing someone right before Christmas, common place or not is tacky.
I agree that staff cuts just before Christmas is kind of tacky, but it's not just broadcasting that does it. Plenty of other industries make cutbacks this time of year too...doesn't make it right, but don't blame it on CBS or CC. I'd say it's more the way tax laws (passed by both parties) are written.
As far as "better sounding" radio from independent owners...not sure I agree. Many/most of the smaller operators have little or no budget for research, so there seems to be more of a throw it against the wall & see what sticks (or if the owner likes it) approach. Sometimes makes for good radio, sometimes makes for a real train wreck. I've worked for my share of indie owners who did some pretty awful radio, but they thought it sounded good, so we did it.
Back to the original topic...why has 102.7 always been such a dog of a frequency? Even in the glory days of the 70s they were never more than middle of the pack. Every market seems to have one or two though...a frequency that no matter who owns it, or what's done on it just never seems to fly.